When the Universal execs realized that their Evan Almighty wasn't going to do boffo box office, they started thinking up possible headlines that the media would use to report the opening weekend numbers.
First place? "Evan Not So Mighty".
At Least They Kept Their Sense Of Humor
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Two Weeks of Posts Comments 1 LIVE-SNARKING THE 82ND OSCARS... 656 2 Sundance 'Welcome To The Rileys' Bought 343 3 'ALICE' IS A MONSTER! $116.3M Blows Past 'Avatar' For Biggest 245 4 Deadline Advisory: Comment On Format 238 5 Marvel Still Looking For Captain America 189 ‘Glee’ Returns In April…
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Title Studio Gross 1 Alice In Wonderland Disney $116.1M 2 Brooklyns Finest Overture $13.4M 3 Shutter Island Paramount $13.2M 4 Cop Out Warner $9.3M 5 Avatar Fox $8.1M 6 The Crazies Overture $7.1M 7 Lightning Thief Fox $5.1M 8 Valentines Day Warner $4.2M 9 Crazy Heart Fox $3.3M 10 Dear John Sony $2.8M 11 Tooth Fairy Fox $1.7M 12 The Wolfman Universal $1.6M 13 Ghost Writer Summit $1.3M 14 The Blind Side Warner $1.3M 15 The Last Station SPC $0.7M 16 Up In The Air Paramount $0.6M 17 When In Rome Disney $0.6M 18 The Squeakquel Fox $0.5M 19 The Book Of Eli Warner $0.5M 20 The Hurt Locker Summit $0.4M SOURCE: RENTRAKBox Office Poll
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