The Incredible Hulk trailer is on its way. It debuts Wednesday night at 9:56 pm on all the MTV channels and Spike TV and VH1. It gets shown Thursday at ShoWest. And it plays this weekend in front of Universal pics in the theaters. (But it’s also being teased on YouTube now.) I’m told the pic’s producer-screenwriter-star Edward Norton helped get the trailer ready last week and loves it.
But does he also love the movie? Not yet.
I’m told that’s because Norton and Marvel are clashing over how to cut the pic. Insiders say Norton was “promised tremendous involvement and access” after Marvel invited him into the core team to rewrite Zak Penn’s script. Says one insider, “There’s a lot of posturing going on between Edward’s camp and Marvel over how you edit the final version.” Sources also tell me that, starting last night and continuing at least throughout today, the actor will be holed up with Marvel Studios chairman David Maisel, Marvel Studios president of production Kevin Feige, and director Louis Leterrier to try to “reach an amicable resolution” to this $150+ million film feud.
Some insiders blame Marvel for not accepting Norton’s POV about the movie. ”There’s a problem. Marvel won’t listen to Norton about the cut,” one source claims. But Norton has bonafides: he did that uncredited rewrite of Frida for his then girlfriend Selma Hayek and made his directorial debut on Keeping the Faith.
Some blame Norton, known to be prickly. Remember his problems with Paramount over The Italian Job and with director Tony Kaye over American History X? “Never let an actor write a script,” one insider commented. “Marvel made a mistake letting the wolf into the hen house.”
But I say that, after Ang Lee’s troubled The Hulk left audiences cold, The Incredible Hulk needs Edward Norton’s warm support if the pic’s gonna have any street cred. Some fear things blowing up to the point where Norton might not publicize the movie. And Marvel is petrified that the new Hulk may be judged “prematurely and unfairly.” (Or that bloggers will start claiming the Hulk franchise is cursed.)
Right now, Marvel is said to be about 4 to 5 weeks away from locking the movie for its June 13th release by Universal whose top execs haven’t yet seen it (“though some marketing guys have been working off a rough cut that’s in pretty good shape,” I’m told). “At this stage you always have discussions about what’s in the film and what’s not going to be in the film. Everyone’s very passionate, and Edward is very opinionated.” Said another source, “There is a very healthy exchange of ideas going on. Discussions now are even more heated. But some of Ed’s best movies have had this exact dynamic to them. Everyone’s in the process of figuring it out and working it out. But I expect it’ll all get resolved pretty quickly.”
Editor-in-Chief Nikki Finke - tip her here.







Given Marvel’s decisions with Daredevil, Elektra, the Fantastic Four and worst of all The Punisher (fire hydrant in a back pack). I think its a good idea for someone other than them and the director of Transporter 2 to provide some creative input.
Norton’s the only person attached to this project whose done any solid work in the past and if it was my decision I’d put my faith in him.
The Hulk is an interesting and dynamic character compared to some of the dull cut outs that have gotten movies and deserves a decent treatment on screen.
“Norton has an incredible body of work, what does Leterrier have….’the Transporter’???”
I’d still take Leterrier.
I have been following Edward for a very long time. And as a true fan, I know that anything he takes the time to really step into turns out much better…he really has an eye for what a movie needs.
I trust you Ed.
@Comment by Ripper — March 11, 2008 @ 2:07 pm
I agree. If they allowed him access to the editorial process in his contract, then they made there bed and are unwilling to lie in it.
However, I don’t have sympathy for the evil director ‘misinterpreting the writer’s vision’ thing. Reinterpreting the material is the director’s job. Once the script is sold it’s out of your hands. If you worry about what’s going to happen to your baby, don’t sell it. Raise the money yourself and shoot it. If not, you have nothing to complain about.
Beside that, how do you think the ORIGINAL writer felt when his script was torn to shreds by a big shot actor who felt he needed to shape it to his liking? Everyone gets their shit ‘reinterpreted’ until you get up to the guy with the big checkbook. A fact of Hollywood life you either accept or go nuts trying to find a way around the impossible situation.
i love edward norton, i think he is the most intelligent and brilliant actor that we can seeing in a long time,i am agree with everything that he does. i trust him at all
strong he is brilliant and very intelligent as actor and as person, is an incredible human being..
i love everything that he does, is so intelligent and an incredible human being
All of you people bashing Norton’s behavior because he’s only an actor instead of the director need to realize that he’s also both the screenwriter and the producer. He has a legitimate claim for being involved in the editing process, and a great track record for knowing what works.
edward norton is the best actor alive
Norton is a passionate actor that is also a comics fan.Basically he brings credibility and box office power to “Hulk”,without his presence you might as well call “Hulk” Shrek 4 minus Donkey!Give the man some credit people!!!
Let us all hope that Ed will soon be done with The Hulk so he can get back to curing cancer.
“All of you people bashing Norton’s behavior because he’s only an actor instead of the director need to realize that he’s also both the screenwriter and the producer. He has a legitimate claim for being involved in the editing process, and a great track record for knowing what works.”
Since when does a screenwriter get his own cut of a movie?
Or for that matter each of the dozen of so producers?
And for that matter what track record?
The movie he directed is unwatchable and his writing contribution on Frida so small that the DGA denied credit.
As Brando rightly said “don’t confuse the size of your paycheck with the size of your talent”.
There’s a reason that Norton never works with the same creative minds twice. He’s an unbearable egocentric ass.
Nobody liked Hulk, but I say it was the bst comics adapation aside form Sin City. It just got panned for not enough BIFF BAM POW!! But I think it was a great Hulk.
I highly respect Edward, and I love everything he does. He never fails to impress me. I don’t know what some of you people get out of bashing him or the things he does, but the only reason I am planning on seeing Hulk is because he is in it, and heavily involved in it’s making. If in his contract it says he is allowed to be a part of the editing process, nobody should be raising any kind of hell, and they should certainly listen to him.
When was the last time Edward Norton had a hit (as the lead actor)?
Anyone?
*crickets chirping*
Considering the one movie he directed was so frigging abysmal, I can’t see why any studio would hand Norton the reins.
Norton is only good when he has a strong director telling him what to do. When he has a weak director, he’s weak.
simon are you stupid? before talk you must take information,DGA denied credit for frida script because edward norton wasnt menber…but he wrote frida enterly. I suposse edward norton is not for everybody,any way we are many many people in the world knows how brilliant he is, im from spain and can say when i see him in a film he touch my senses, he touch my heart with his performances, he isnt the more handsome he dont need, he is just one of the best actors i seeing ever
please respect this man,he doesnt idiot, hes smart and very very good person.How many actors are so strongly involved in charity as he is?
edward norton is my favourit actor, i will go to see hulk because he is in it..(i relly dont like superhero movies) edward is such a magnetic man to me i love all about him
Ok well I respect evryone’s opinion. But personaly however if it wasn’t for Edward Norton being in this film I wouldn’t waste my precious 10 bucks on this flick. Enough said.
“simon are you stupid? before talk you must take information,DGA denied credit for frida script because edward norton wasnt menber…but he wrote frida enterly. I suposse edward norton is not for everybody,any way we are many many people in the world knows how brilliant he is, im from spain and can say when i see him in a film he touch my senses, he touch my heart with his performances, he isnt the more handsome he dont need, he is just one of the best actors i seeing ever”
First off, no I don’t consider myself especially stupid although replying to this is seriously making me wonder.
Secondly to state that Edward Norton wrote all of Frida is an insult to the credited writers.
and thirdly “Death to Smoochy”.
Yeah great idea to give Ego Norton all that freedom. Lord knows Frida was such a smashing success.
Norton is such an egomaniac prick. I really hope they give him what he wants. And the movie becomes the biggest bomb in cinema history.
Norton needs to check himself.
Carmen, Betty and Helen?
Come on, not by any chance the same person?
Perhaps this is the Spanish Branch of the Ed Norton fan club?
Three full dues paying members, and all the same person?
and why did no one bring up the charity aspect before?
and which charity is it we’re talking about? Just curious.
Let’s use some logic in this silly arguement. Let’s ask ourselves “who is the target market for this movie featuring a second-tier comic book character?” If your answer is boys from 12 to 22, then CONGRATULATIONS; you actually pay attention to the movie business.
Now, let’s go ask 100 members of this target audience (or 1,000 if you have the time) “Say, young man, do you know who Edward Norton is?” Again, there’s the sound of crickets chirping. Is there anyone who actually believes that this target audience is going to go see a movie just because somebody named ED NORTON is in it? Dream on, kiddies, The Actor has never opened a movie in his life.
And if Ed Norton is your favorite actor, then by all means have a great time at this teenage-targeted CGI-fest. Just don’t expect Acting. Or a Plot.
The Shadow. Daredevil. The Phantom. Hulk I. Hulk II.
The trailer is shit. Norton might be right.
Norton might be a ween personally – WHO CARES. The point is he carries incredible gravitas with the kids – I’m talking young men and women, between the ages of 18-25. Exactly the age group who is disgusted by the industry pigs I’m assuming you all are. A similar amount of love, warranted or not, is lavished by this group onto ‘Boondock Saints’ and in music, Morrissey. I have no idea why in any of these cases.
ILM’s effects are, based on the trailer, GARBAGE. The nerd breakdown on AintItCool was deadly accurate.
What did work, was Norton’s neurotic, crackly voice and the trailer’s slow build. A chase scene through an alley recalled ‘Casino Royale’. Relying on cg is from 2008, a very bad, straight to DVD idea. Having a giant, practical, working green fist for close ups would have been bracing and different.
Let Norton ransack the editing. Marvel has very bad taste and critically damaged Spider-Man, and arguably, Fantastic Four. They should have been including him from the beginning.
If Marvel screws up Doctor Strange, I’m going to go OFF.
“he carries incredible gravitas with the kids – I’m talking young men and women, between the ages of 18-25.”
are these the same crazy kids who lined up 10 deep to see “The Painted Veil”, “The Illusionist” and “Down in the Valley” and drove the combined grosses up into the ten of thousands?
sorry personality issues and skill as an actor aside, I ain’t buying any box office draw on his part here.
and the Ang Lee version has only just cleared out of bargain bins. Am I wrong isn’t this movie about 10 years too soon? I mean this isn’t Batman or Superman, it’s The Hulk, he’s green, he’s angry, yawn…..