Comments (11)

• Worst trailers? The Whizzies?

  And a vote should be given for trailers that pretty much tell the whole plot or reveal the best gags, blowing the need to even see the film.

  Comment by pb — Monday March 10, 2008 @ 4:51pm PST  Reply to this post

• Worst trailer, hands down “Awake.” The sound byte alone “Oh,no,no,no,no,no,no….” He actually says it like 5 or 6 times. Now thats writing.

  Comment by Jawfans3d — Monday March 10, 2008 @ 4:53pm PST  Reply to this post

• Those can’t be the only categories! I want to see the “Best Trailer That Makes The Film Look Like It Actually Has A Story” award– or, the “Across the Universe” award.

  Comment by Tavis — Monday March 10, 2008 @ 5:00pm PST  Reply to this post

• Nikki, the biggest mistake Hollywood makes these days is they show the whole movie in the trailer. It’s beyond ridiculous. Some movies, I swear I watch the trailer, get a glimpse of shots/scenes (even if they’re only split-second) and can put together, piece-by-piece, the entire movie. I usually spend a half hour each weekend watching trailers these days and then I don’t need to see the movie. Rarely do studios get it right with trailers. They don’t understand the word tease anymore. *sigh* Why is that?

  Comment by Michael Dobrofsky — Monday March 10, 2008 @ 5:33pm PST  Reply to this post

• ha. i hate trailers. they blow the plot. make them 20 seconds, show three. don’t beat me over the head. it already hurts from the fifteen minutes of full volume commercials before the film begins.

  Comment by speedy — Monday March 10, 2008 @ 6:57pm PST  Reply to this post

• Dobrofsky,

  Trailers have been giving away the entire movie since trailering began. It’s how it works.

  The internet age has made people sensitive to this fact, but go back and watch trailers from past decades. Less flashy, but still spoilery.

  Frankly, I wish people were less pissy about spoilers. They’re not always a bad thing.

  Comment by Henry Jones — Monday March 10, 2008 @ 8:04pm PST  Reply to this post

• I think they should have an award for best opening title sequence. Of course Kyle Cooper would probably win every time.

  Comment by John — Monday March 10, 2008 @ 8:07pm PST  Reply to this post

• Will “Mamma Mia” be a good movie? I have no idea. But there is no hint of the billions-grossing musical’s fun and appeal in the trailer. Just Meryl Streep climbing a ladder in hideous hair extensions. Talk about turning a silk purse into a sow’s ear.

  Comment by Matt — Monday March 10, 2008 @ 10:25pm PST  Reply to this post

• How about an award for the biggest lie, or the most convincing trailer for the worst reviewed film? I’ve seen some truly terrible films that had pretty impressive trailers. That might be interesting.

  Comment by Judge — Tuesday March 11, 2008 @ 3:10am PST  Reply to this post

• Example of excellent trailer in the last few years:
  “Devil Wears Prada” – just one pivotal scene that
  gives you just enough of a taste of the entire film.

  Worst trailers: almost all the others…too long, too
  loud, too many give-away plot points…by the time
  they’re done, the only message they’ve put across is
  …’wait til you get a free rental coupon for it at
  Blockbuster’

  Comment by Scottie — Tuesday March 11, 2008 @ 7:31am PST  Reply to this post

• The Golden Trailer Awards aren’t the only trailer awards. There’s also the Hollywood Reporter’s Key Art Awards. So, this isn’t really the first major awards show for motion picture advertising. But it’s nice to get noticed.

  There should, however, be a category for best use of music in a trailer.

  Comment by Super Music — Tuesday March 11, 2008 @ 1:06pm PST  Reply to this post