It’s hard not to root for a Depression era kiddie movie that costs under $9 million, showcases good clean fun for little girls, and stars Abigail Breslin, the Hayley Mills of her generation, as well as a great supporting cast of very funny adults like Wally Shawn, Jane Krakowski, Joan Cusak and Stanley Tucci. So it sucks that the studio for Kit Kittredge: An American Girl opening July 2 has now been killed off. Can Picturehouse successfully release a film when it’s shutting down? In this case, apparently yes thanks to Hollywood greed. Orphaned Kit Kittredge has been adopted by Warner Bros and supervised by New Line and groomed by HBO. But it’s Warner Bros who now controls the American Girl franchise and is already developing the next one (as a musical set in the 1970s). So let’s look back at all the people who have fought to parent this little pic.
Yes, it was initially set up at Walden Media, which is when Anne Peacock (Narnia) was hired. But then Walden reneged on the initial P&A commitment, so a furious Mattell pulled American Girl and placed it with HBO Films/Picturehouse. Picturehouse, of course, was set up by New Line and HBO. Then, last November, Bob Shaye and Michael Lynne saw an early cut and had a secret meeting with Bill Nelson to essentially buy HBO out of the American Girl biz. HBO at the time was considering shutting down its film department so Nelson took the offer seriously. But Colin Calender became enraged and said absolutely no to any idea of a sale. It took all of one night for Nelson to overrule Calender. Oops — suddenly, Colin went from losing one pic to losing the entire pic department. But Kit Kittredge contractually still had to be finished by HBO films. So, Calender had to complete a pic he no longer controlled. You can imagine the fun in post with that dickwad!
A few months later Warner Bros was reviewing all the New Line properties it was about to take over when execs screened an unmixed print of Kit Kittredge and loved it. Which is not a surprise, given the massive DVD sales of the three prior American Girl made-for-TV movies (also done for Warners) and the fact that the franchise’s new feature film will be in profit at just $27 million including P&A. So, given the DVD projections, this could be a cash cow. Meanwhile, Bob Berney is courting Mattel to keep himself involved in future American Girl movies once he sets up his new company. But he really should be romancing Jeff Robinov, who I hear is unhappy with Berney over some Polly Cohen brouhaha.






Hey Nikki, you forgot Walden Media once owned this and decided not to make it because they are stupid idiots who only make movies that make no money. Picturehouse bought it a few days after Walden missed the greenlight date.
The entire American Girl empire is a gold mine. The catalog, stores, and movies have been printing money for Mattel ever since they bought the operation (and started watering down the quality, but that’s a rant for another time).
saw the trailer of this movie. it looked cute. we already bought tickets for my daughter’s 10th birthday.
I think the American Girl movie looks good. I didn’t know that they did television movies. I think this is a much better idea as a theatrical movie than an hbo show anyway. Dee
This young girl/tween audience is commonly overlooked by Hollywood. The studios leave buckets of cash on the table in this demo.
Like them now or not, but the Olsen Twins showed us there is a lot of money in this audience by building a billion dollar empire on mostly direct to video movies and merchandising.
Budgets of these kids films are very modest as kids don’t command huge paydays.
Good business.
The real question can this American Girl franchise save Picturehouse?
Don’t forget that Picturehouse still has MONGOL opening this weekend in NY and LA and then going wider later in the month.
My twin girls are counting the days until this movie comes out. The only probelm is, we haven’t seen much marketing AT ALL. I fear Nikki might be right – Picturehouse can’t distribute this properly…