So here’s The Women trailer that was playing with Sex And The City over the weekend. I find it funny, but I’d redo it to appeal more to the psychographic of SATC‘s two-quadrant audience. (Did you notice that the main lyrics to the Duffy song “Mercy” on the soundtrack of the trailer for The Women were: “Why won’t you release me… I’m begging you for mercy”?) I’ve found out that The Women‘s budget was only $16.5 million, not the $18 million previously circulating. Wow, that’s cheap. As I reported yesterday, Warner Bros is now going to “take another look” at marketing and distributing it in wide release: (See my previous post: Why Won’t Warner Embrace ‘The Women’? Or Will It? And What Other Female Film Isn’t Getting Love There?
Editor-in-Chief Nikki Finke - tip her here.


Looks funny!
Sorry, it looks absolutely awful to me.
I don’t doubt there’s misogyny in Hollywood. But if we’re going to combat it, we’re going to have to do better than this.
it acutally looks better then the satc movie..which…sorry..wasn’t all that good, don’t you think???? (except for the dearly missed ladies)btw: i got this in my mail today… (in german, cause i am a german journalist), basically just a veryvery early ad for “the women..”
so i guess, they do take your advice…
Männer kommen und gehen. Was du brauchst,
sind gute Freundinnen…
Mit den größten Schauspielerinnen Hollywoods hochkarätig besetzt, kommt im Dezember die Verfilmung der legendären New Yorker Gesellschaftskomödie in die deutschen Kinos:
THE WOMEN
Mit: Meg Ryan, Annette Bening, Eva Mendes, Jada Pinkett Smith, Debra Messing,
Candice Bergen und Bette Midler
Regie: Diane English
Produzenten: Victoria Pearman, Mick Jagger, Bill Johnson, Diane English
Drehbuch: Diane English basierend auf dem Broadway-Stück “The Women” von
Clare Boothe Luce
Was würden Sie tun, um sich an Ihrem Ehemann zu rächen?
Sylvie Fowler (ANNETTE BENING) ist die etwas aufgedrehte und ständig gestresste Herausgeberin eines New Yorker Fashion-Magazins. Eines Tages trifft sie fast der Schlag, als ihr bei der Maniküre eine geschwätzige Kosmetikerin verrät, dass die Parfümverkäuferin und Nachwuchs-Aktrice Crystal Allen (EVA MENDES) eine Affäre mit dem erfolgreichen Börsenmakler Stephen Haines hat. Dieser ist ausgerechnet der Ehemann von Sylvies bester Freundin, der perfektionistischen Society-Lady Mary Haines (MEG RYAN). Bald weiß von diesem Skandal ganz New York und die Gerüchteküche brodelt. Als Mary schließlich selbst erfährt, dass ihr scheinbar perfekter Ehemann eine Affäre hat, bricht für sie eine Welt zusammen. Aber dank der vielleicht nicht immer ganz angebrachten Hilfe ihrer Freundinnen holt Mary schon bald zum Gegenschlag aus…
Kinostart: 11. Dezember 2008 im Verleih der Constantin Film
Wow. Tired.
But I do think it’s only fair that women should also get to have awful movies aimed at the lowest common denominator of their demo group to throw their money away on as well. Huzzah!
Sorry, Nikki but that does not look funny to me. It sounds like re-hashed dialogue from an 80′s sitcom.
I’ve read somewhere (don’t remember exactly) that after the triumph of March of the Penguins someone asked an insider in Hollywoodland what the effect of this triumph would be on the industry. And the analyst answered: “I guess there will be more movies with penguins”.
The film has to cross 32 million dollars roughly to be considered profitable. On 2000 screens, they would have to have 1600 movie goers see the movie over the run of the release. Average first run in a theater, say 3 weeks 4 showings a day, that’s a total of 84 screenings. That means they have to average just 19 women a showing.
That isn’t even counting all the other ancillary markets the bean counter was talking about.
This film is set to for release in September, when the kids are all back in school. You can beat those odds with just the house wives of America. If the CEO of WB is reading this, the math is undeniable, if you staff can’t see that. They need to be fired! Furthermore if anyone asked you if you’re in the film business, just say no…
You should hire me, Nikki has the E-mail, ask her for it.
i laugh at all the naysayers saying SEX will drop significantly. it made almost 6 million yesterday and yesterday was a monday. not bad. ZOHAN should be so lucky. it ain’t going anywhere. bring on THE WOMEN!
This is what you’ve been crowing about the last few days? It looks horrible, and as a piece of a promotional material the only thing it advertises is plastic surgery (and it doesn’t do a very good job of it either).
As much as I wanted to support the marketing of this movie, if it’s anything like this awful trailer then I think it’s a lost cause.
The fact that it’s nothing like the original movie (which is great) isn’t the problem nor that it’s target audience is mainly women. This just isn’t funny. Yes, I’m a straight male but I enjoyed Friends With Money and Lovely and Amazing, both smart and funny films. This movie, however, looks tired, patronizing and filled with cliches. Come on, “my water just broke?” A woman screaming while in labor? How many times has that bit been done? Women kvetching over a younger temptress? Hoary. “That square thing with the fire coming out of it is a stove.” A joke right out of Three’s Company. In fact, EVERY joke in the trailer can be traced back to some sit-com from the Witt-Thomas era.
Never mind the question of releasing this limited or wide. Put it out of its misery and dump it on home video.
That looks shrill, and annoying.
Also, the budget, whether it’s 16.5mm or 18mm, is irrelevant. It’s been spent. Warner’s only concern going forward is P&A, and frankly, the last Meg Ryan starring indie they went out with, “In the Land of Women,” underperformed.
Perhaps I’ll be proven wrong when this gets a limited release in a few months, but it seems silly to point fingers at Warner’s supposedly machismo leadership based on a film of questionable quality and financial potential.
Also, “Spring Breakdown” looks terrible. Just terrible.
I think of myself as a girl-next-door kind of girl — and this movie looks hilarious. If the studio suits don’t know how to market this movie, then they obviously don’t have enough women working for them. There should be more movies like this that speak to women 35+ and that showcase the talents of female actors.
I know I’m not the target demo but that looks like a TV movie to me.
And if there’s a mistake being made with The Women it is opening it up against Tyler Perry (not to mention Pacino/DeNiro). They should move it up a week and go against Bangkok Dangerous and Passengers.
I guess we’ll just have to wait for the big screen version of The Golden Girls.
I LIKED IT! It looks funny! It’s like a White Tyler Perry movie. Very deconstructive. I’d go see it. I liked the “you better drag her ass into the vault” line. I’m so sick of those anti-women “comedies” from the latest “hot” male comedians I’d go see anything that was half good with women in it. Including a white sale at Penny’s.
I think this movie came out in 1996 under the title “The First Wives Club.” Some of the scenarios in this trailer look like they’re ripped from the latter film.
They should have spent a few million more on hair, makeup and lighting. Annette Benning looks like a Thai transvestite and Deborah Messing looks like some rats built a nest on top of her head. I have honestly seen home movies with better cinematography.
“Sorry, Nikki but that does not look funny to me. It sounds like re-hashed dialogue from an 80’s sitcom.”
Very accurate description. I’m a woman, and I kept waiting for the “hilarious” bits to kick in, and they never did.
I like it!
Could it be that the trailer itself is wretched? I have seen great films where the trailer was just bad, and seen great trailers where the movie was just so-so. Sex&TheCity was just such a trailer. GREAT trailer. Movie, not so much. But better than the shoot ‘em up male demo nonsense where the writing is not there, just violence flipping, spinning and FXing.
I’m not a movie insider or anything, a middle-aged woman next door if you will, and I thought the trailer for The Women was hilarious. I have never been a SATC fan so I won’t go see that movie, but I’d see The Women, absolutely.
Diane English could have had this movie shot and released way back in the mid-90s if she had ponied up a tiny bit of her mega-millions from “Murphy Brown.”
It doesn’t look great, it doesn’t look horrible. But it can make money if it’s marketed well, just like any mediocre movie with a mostly-male cast.
I like movies, but I’m tired of movies about men. I think I’ve seen men in every situation they can possibly be seen in. I want to see movies with women in them. For that reason alone, I’ll pay money to see this. For that reason alone, this is refreshing.
That trailer was PAINFUL.
I’m a 39 year old woman and I’m embarrassed to work in this industry if THAT is the crap that THE WOMEN was turned into.
Why can’t women write decent roles for women?
“I find it funny..” I agree