The venerable actor has asked me to post this:
Dear Colleagues,
A small minority of actors are internationally known, iconic figures, whom audiences flock to see in films and on television. Producers know these actors as the best means to insure return on their investments and reward them appropriately for that security. In addition to talent, these actors have had that extra measure of good fortune, and have been propelled to the very top of our profession. It is to these actors that this letter is addressed, because your good fortune may have insulated you from issues currently afflicting the majority of actors who support you as the ‘friends’, ‘lovers’, ‘cops’, ‘lawyers’, ‘judges’, ‘villains’, and ‘side-kicks in films, and who are also hard-working, talented and skilled professionals.
Since 1990 the earnings of the top leading actors have increased exponentially while the salaries of nearly all other actors have been systematically driven down. In many cases, the earnings of established character actors have been rolled back by 60-70 percent. This occurs, in large part, because the working professional (as opposed to the star) is at a disadvantage when negotiating in the new corporatized production environment. We do not possess a unique, marketable (and often media exploited) brand, and consequently lack the power to make or break the existence or profitability of a film. Consequently, respected, veteran actors with numerous credits and hard-earned “quotes” now routinely receive “take-it-or-leave it” offers, often at “scale”—a beginners wage.
Our actor’s Guild has two weapons to employ in protecting its members: the threat or fact of strike, and the power of its “star” members. The power to strike is the union’s ultimate weapon, but it is a crude and draconian one and wounds everyone in our industry. Consequently, like nuclear weapons, it is rarely used. The industry is currently facing its second strike this year because the majority of its membership is suffering and feel they have no other recourse. If you possess only one weapon, it’s the one you use. Given the radical depression in earnings there’s little wonder that a strike is on the table again.
There is a simple way leading actors might bring a second, more flexible and targeted weapon into the fray on behalf of your colleagues which incidentally, would provide the ancillary benefit of insuring that you consistently play opposite actors of the highest caliber. If you were to include language in your contracts specifying that, in your films, the “quotes” of your peers must be recognized as a negotiating floor for their compensation, if you publicized that fact, and, if you kicked back a modest amount, say on salaries over six million dollars a film to make that money available, each and every actor negotiating to play opposite you would be empowered to demand the fair compensation that he or she has won for their work.
Why should you be asked to kick back, you might well ask? (and even wonder at the nerve of the suggestion? ) There are a few reasons that make sense to me. 1) You are the engines of the industry, and consequently immune to pressure and intimidation. 2) You are the wealthiest sub-community of the actors, and, possessing the awareness and sensibilities of artists, understand the mutuality of our work in a way that producers never will. 3) Such a gesture would buttress your peers who cannot win such gains for themselves except by sabotaging the entire industry with a strike, which prevents much work in which you have points from getting made.
Also, let’s relate to the non-celluloid world for a moment. Once an actor reaches the six or ten million dollar mark for several months work, they are financially secure for life unless they are morons or have extremely bad habits. By the time they’re earning 15-20 million, some measurable percentage of those earnings is meaningless. A major star on a film we were doing together, once told me, (We were discussing this issue) “Hey there’s no difference between 17 and 18 million to me! My agent tells me so-and-so gets it and so should I.”
That “no difference money” is the difference between earning a living or not for most of the rest of us. A modest return to insure the health of the entire community (the principle behind income taxes) hardly seems excessive. While this would not solve all the problems of our community, it would certainly remove much of the desperation and rancor from negotiations and make earning a living once again possible for far more of the membership. It cannot be legislated by law, only by custom, but as a custom it would lend a definite grace to our industry, and perhaps set a model that might inspire others. (Why do the words “Corporate executives” leap to mind?)
You cannot grow roses without mulch. While stars represent the beautiful blooms of the industry, the soil of the industry, the medium of growth supplied by all those who surround you, is being starved for nourishment. Eventually, this lack of payback to the medium supporting all the growth will kill, if not the plant itself, at least its quality and vitality. Our industry is not secure while the majority of its players are not. To change the situation requires consciousness, solidarity, and power. We have the consciousness and solidarity. We appeal to you for help with the power.
Sincerely,
Peter Coyote
Editor-in-Chief Nikki Finke - tip her here.
A small minority of actors are internationally known, iconic figures, whom audiences flock to see in films and on television. Producers know these actors as the best means to insure return on their investments and reward them appropriately for that security. In addition to talent, these actors have had that extra measure of good fortune, and have been propelled to the very top of our profession. It is to these actors that this letter is addressed, because your good fortune may have insulated you from issues currently afflicting the majority of actors who support you as the ‘friends’, ‘lovers’, ‘cops’, ‘lawyers’, ‘judges’, ‘villains’, and ‘side-kicks in films, and who are also hard-working, talented and skilled professionals.





What a brilliant idea. Major stars insist on a clause in their contract, whereby actors playing opposite them (or in scenes with them) receive a minimum rate (not scale). This rate could be established by the unions. It is insulting that long time established actors be offered scale in larger budget pictures. I nominate that this clause be called the “Coyote Clause” and be part of all agreements. This is a way to “give something back” to your industry. By the way I’m not an actor, and I do wear a producer hat occasionally.
When workers stick together it’s called a union; when corporations stick together it’s called restraint of trade. Thus does the law acknowledege which side has the power. The whole notion of an actor’s quotes is aquiescent to the existence of collusion among those who hire them. Peter Coyote’s thoughtful and realistic notion harkens to the origins of SAG when above-the-title names risked their contracts and their futures to fight for those who had no clout. Many featured players today are not only offered “take it or leave it” deals but are not carried on the schedule, effectively keeping them from working elsewhere even when they are not on call. A film costs what a film costs, and saving a few thousand dollars by screwing the cast won’t put anything on the screen. Bravo Coyote!
I am just going to say I don’t see the incentive for the megastar actor to do this. People like Will Smith and Brad Pitt earn their salaries because they put butts in the seats, the same way that Kobe and Lebron do in the NBA. Besides, all of those actors are also producers.
SAG socialism is not the way. Actors need to think like a business. Why be one thing anymore? It doesn’t pay the bills.
Bravo Peter. And thank you. And Ray Liotta and Edward James Olmos.
Thanks for posting that information about them, I didn’t even know that.
I LOVE the “Coyote Clause”. I have been a member of SAG, rank and file if you will, and I’ve never been lucky enough to even have a quote. It’s scale plus 10% or nothing. Like Rosenberg said: “minimums have become maximums”. And yet, I’ve made my insurance (Plan 1 until this strike year ), and pension for the last 18 years. When I see actors of Mr. Coyote’s stature considering themselves to be middle class actors, I realize just how vast the middle class is. If he’s middle class then I’m poor. So, where’s the future? Drag the respected proven Peter Coyote’s down to my level or give me the opportunity to reach theirs? We can only do that with a re-distribution of wealth. Maybe George Clooney can make good on his desire to do more. I believe him when he says it. But we need to do something NOW, before the Aug 15th deadline imposed by the studios.
Thanks Peter, Ray and Edward James, I am proud to be in the same union as you.
Peggy Lane O’Rourke
Hmm where ARE all the comments that dis-agree? When I see ALL actors paid scale taking their millions out of the net profit then I’ll believe that socialism is alive and well in Hollywoood.
It’s an open market, if you think you’re worth what Peter Coyote is worth then tell your agent to hold out until you meet his quote. Good luck with that.
This is show BUSINESS, the days of getting a barn, hiring the actors and having Uncle Max run the camera are gone. If they ever were more than a romantic fantasy perpetuated by Mickey Rooney & Judy Garland. (was it MGM?)
I call bullshit. If that is how Coyote wishes to run his shows, feel free – I’d rather have one over paid actor that can hold together a story than toss it out to the “gang.” Here’s a suggestion, we tell the producers to put all the money in the pot, count up all the actors, director, btl and post. Then divide by the amount of people. Simplistic? Sure why not, ridiculous? As serious as anything I’ve heard, competition makes for better product whether it is widgets or television projects.
Won’t even touch the neoptism – hey Uncle Max needs to job – hire him I make 20 mil he needs ummmm a bit less but not much more.
Good for him. Except he’s wrong about audiences “flocking” to see certain stars. There’s no celeb people flock to see a movie for anymore – all the more reason for these actors to show some humility.
This is not socialism, morons. It’s smart business for all involved.
Listen to Peter Coyote. The guy tried to save E.T.’s life.
“Socialism-a theory or system of social organization that advocates the ownership and control of an industry, capital & land by community as a whole.”
O.K., so maybe Peter’s idea isn’t socialism. How about Robin Hood? Mind you, this all sounds good. It’s all a matter of convincing the high end.
The idiots (and I mean that word) who think this defines socialism neither understand capitalism nor socialism. Socialism, if a basic seventh grade civics book will inform you, is when an entire society’s needs are paid for by the state and the society’s income is redistributed to make that happen IN ALL ASPECTS. The movement of salaries toward groups of the same union is not socialism. This is a labor movement norm– the negotiation of salaries in a group manner that makes available pools of money the employer designates as salary to subsets of its members (look at the UAW or AFL CIO negotiations). To suggest that what Mr. Coyote is advocating is socialism yet again betrays the idiocy of a person who can post what they like with the click of a button.
And even if this issue was taking place in a SOCIALIST STATE, the government would set the salaries and there would be no competition in the marketplace by actors by salary or companies for profits. None of those things are being suggested.
jen, dividing the pot amongst actors already exists, its called “favored nations”, where all actors get the same amount….look, the pitts and smiths and hanks are really just VERY lucky people….or as the buddhists say, “if you did something really bad in your last life, you get to come back as someone really famous”, and they need to recognize it, and not get all in their heads about how talented they are. Talent is relative. But a righteous heart and the grand gesture, now there is something to behold! But i am telling you, if hanks, pitt et al started doing gestures a la liotta, they’d find themselves cast down from the heavenly firmament!
I think his idea has merit but one underlining problem is that “A” listers have about a 10 year life in the business where they can dictate a high salary. Hey even Tom Cruise got fired. Also if you read the news headlines about various high end actors buying large Frenh Palaces its going to be hard for them to limit their pay.
I do think Peter has a great idea to voluntarily suggest through SAG that the higher priced actors should chip in to make their fellow actors better paid by using their influence while they have it. It couldn’t hurt and maybe all the actors who are making loads of money could reduce their salary if the money were to be given to their fellow thespians and not just sucked back into the corporations.
hey “jen” outside of being an assh***, do you have anything to contribute?
It’s up to you, Stars… you have all the power. It’s up to you to change things.
Bravo, Mr. Coyote!
Very well said!
Just so you guys know, the actors are not the only group that gets the minimums with take it or leave it. It’s across the board with all the unions, if you have what they want they pay. It’s as simple as that.
The idea that actors have special needs and need to be compensated better than everyone else is a joke. We are hired hands if you don’t like the rate do something else.
BTW Peter your idea is great, but how many of your movies were done non union
The missing name in all of this is James Gandolfini, he gave his raise to the crew.
I love the enthusiasm behind this idea. Many valid points both pro and con.
I certainly agree from maybe a big budget film stand point that talented actors who have earned their quotes would be better than the guy off the street in Vancouver. But the idea of hiring “talent” for a project should fall on the shoulders of the producers and not necessarily the actors, unless they also happen to be producers. After all, aren’t we just “trained apes”.
I do applaud Peter for truly innovative thinking and the result could be better talent and better product and more success and more box office but then again, should we really have to take up that responsibility too?
Maybe if you have a little something coming from the back end, but that’s now taken up front because after accounting gets through with it, there is no back end.
The problem I see is that the system is so severely corporate and broken that we’re trying to fix it for them?
Wouldn’t his idea just end up in more package deals for these parts from the big agencies to beef up their percentages, with less opportunity for those with out bigger previously established quotes?
Granted, it’s a nice compromise but what about the real little guys. The terra firma beneath the mulch.
Sure double scale and quotes are nice. If you ever had a decent quote to begin with.
Lets not loose site of the real issues here.
RESIDUALS FOR NEW MEDIA AND DVDs.
I personally received a residual check this year from my very first film in 86. It must have been a shit load of $1.50 movie rentals. It should help with health plan requirements. Also, Peter. How would this affect those of us who have always been able to carve a living out of TV guest spots, and recurring parts etc?
Are the leads in successful series going to be just be so dog gone altruistic as to give their fellow struggling actors a cut of their overpaid weekly asses to make up our old quotes from the 80s and 90s? That would be fantastic, but I think their too busy “Healing the Bay” or something.
Love your idea and perhaps it should be pursued but not in lieu of negotiating a fair deal with the conglomerates.
The A-Bomb may have to be used to address the other real issues facing the little guys.
Not afraid to use my real no-name,
Paul Satterfield
Wow millions are being discussed here…I’d just like to get the extra $25.00 per week computer box rental back that Touchstone took away from the below the line folks who use their computers on the job i.e. 1st AD’s to break down and schedule a show, Art Dept folk who use their computers to design sets etc. That’s what it’s come to. We used to get $50.00 a week last year with a $1000.00 cap, now post WGA Strike (it seems its punishment to us below the liners) the Employers at Touchstone have now knocked it down to $25.00 a week with a $500 cap.
Wow…! First of all, thank you Peter for what you sad so eloquently, so heartfelt and clear. I am saddened by some of the negative comments I read in regards to what you have suggested. Socialism? Ridiculous. How about doing the right thing? How about someone of a very high profile, like Coyote, who is greatly concerned about those who are being adversely affected by the “Take it or leave it!” attitudes of Producers, who uses his voice, willingly to fight for you and you and YOU. Especially, those who worked hard to get a high quote, only to see it dwindling away. I am one of them. I am refreshed and ecstatic to hear your words.
Also, the negative comments about our higher paid members. Why the bitterness? Yes, there are some high profile actors who are ass_____! Like there are poorer actors who walk around with a chip on their shoulders. We are fortunate that there are far more socially conscious, kind and opened minded million dollar actors who could very well be enticed to involve themselves in a program if it is created in a way that helps us all. But, the unkind words that some of my fellow members are spewing could only cause those who could help to turn away.
My fellow SAG members, we are in an age that makes it very clear we are only as strong as our weakest link. “We are our brother’s and sister’s keepers.” Within our ranks we need to look and see how we can help ourselves. What Peter Coyote is presenting is very good and it is possible, if we sit down and think of formulas that could make this viable, so that our higher paid actors could possibly come on board. I have two suggestions.
Base the two ideas below on this idea – When an actor is paid over $10,000.000.00 for a film a percentage of their money is split by some of it going to the SAG Union and the other percentage going into a pool that will be shared between the Actors who are working on the film.
1) I know this is not a new idea, but I want to bring it up again, for us to seriously consider – All SAG members should pay dues up to what their yearly salary is. Remove the cap. There is now a cap on how much of an actor’s salary is used to calculate dues. Presently, after that cap is reached, what you make is not included in your dues figures. I suggest we get rid of that cap and the percentage is taken from an Actor’s salary whether they make $250.00 or $20,000,000.00, etc. Two benefits – 1) This will immediately help our health insurance and retirement plans. 2) The wealthiest actors will take more of an interest in SAG because there money is now involved in a greater way in our union. Also, there is a formula we should add to this so this not only helps the receiver, but the high paid Actor also benefits. Because it is late, I cannot right now find out the exact salary cap that is used in figuring union dues, but for argument sake let’s say that amount is $250,000.00. In raising this to $10,000.000.00, let’s say, made in any given year, the union dues that particular Actor pays above the new cap, is also put into a fund where it earns interest and upon that Actor’s retirement a portion of that interest is given to the actor. So, not only are wealthiest actors sharing more of what they make with the union, but they will also benefit from a partial investment, on their behalf.
2) And, after one’s salary is over $10,000,000.00, taking a percentage of that dues money to be shared with the lower paid actors on the film said actor is working on. Also, allowing the higher paid actor to benefit from interest that is earned from these monies, by the union setting up a fund. A formula needs to be worked out. The other actors working on the film, getting a check with these added funds, 6 months after the film finishes shooting, so that correct accounting can be done.
What Peter has given us is an idea; a willingness by someone who is using his influence to help others. Let’s jump on this idea and see what formulas we can come up with to make this happen. Let us help ourselves. Look within for what we can do to help our problem that could be a win win for us all. I throw my two suggestions in the pot.
Peter, you are courageous to write this letter. I look forward to some comments by our high profile actors.
A devoted member of over 25 years – Comment by “I”
This is something I and many other middle class actors have discussed for years. Thank-you Peter for articulating the concept so well. I don’t blame anyone for trying to get top dollar. I expect people to act in their self interest — but as Peter explained it is in the self-interest of top tier actors to ensure that a small portion of their salaries trickles downhill; they don’t miss out on any big pay-days and the quality of their films will be significantly better. In some ways, the 1 big salary in a film is built on the backs of everyone else getting Scale+10 & Schedule F. Peter’s offering is one piece of a complicated puzzle.
Kurt Fuller
Great piece, Peter. Nikki, thanks for posting it.
For those who are getting their underpants in a knot and complaining that this sounds like some kind of socialism, consider the fact that if you’re casting a movie and you need a 65-year-old Vietnamese woman for a pivotal supporting part, you may very well not find her. Why? Because she wasn’t getting her quote and so got driven out of the market years ago.
It’s for the health of the entire entertainment industry that a diverse breadth of actors remain available to work in your productions, and the way you do that is provide a living wage, not try to dick people out of their quotes. Certainly not when your lead is making Monopoly money.
Very interesting discussion. My question would be how are the high salaries interpreted. If I were a top earner say 20 mil per film I would not take the money as a salary but as a payment for services to my production company. Doing that would not be a salary per se but a co-production deal wouldn’t it. Since most of the high earners have their own production companies since they are listed in the film credits I would assume that the studios pay the actors production company and not the actor directly thus lessening the taxes he or she would have to pay. Also they have numerous in house stuff in the works that are used to show as deductions and probably only take a limited salary per year again to lower the tax burden. SAG would have to break through all of that and convince not only the stars but theri lawyers and agents to agree. Thats a lot of people who won’t like to give up their cut of the money.
As a fan not an actor, it would be refreshing to see a little parity for all who are responsible for the making of a movie. After awhile, reading about the incredibly high salaries of certain “A” listers along with all the perks they receive based on demands in their contracts (Perrier bottled water or whatever label of the month is “in”, etc.); it begins to feel like we, the fans, are just supporting the lifestyles of the rich and famous rather than helping to extend the life of the film industry. I love films. I grew up watching tv reruns of Busby Berkeley, Tarzan and Fred Astaire movies along with the classics; The Wizard of OZ, Casablanca, and the jewel in the crown Gone With The Wind. Does the “star power” assist in the creation of the great movies we all cherish? I don’t really think so. The ensemble movies from the 40′s with the amazing character actors gave the public a much different product than what we normally find today. There are a few movies that have or will become classic ensemble pieces. Crash, The Big Chill, and The Breakfast Club were not held up by any one big name. Movies like When Harry Met Sally will forever be played over and over to a large fan base yet the main characters were not super star actors at the time. My opinion is that often the product suffers when so much energy and money is directed at one main star actor. All of this to say, how about more indie films and great character driven scripts like Juno instead of the megastar focused productions. Would that help to give a little parity to the actors, grips, technicians, etc.? Great ensemble movies have raked in a lot of dough for all to share. I think those of us who are film fans rather than stargazers would be thankful.
I love this guy! He actually has his head on right. Now it’s just up to the Drew Barrymore’s, Tom Cruise’s, Will Ferrell’s and all the other likes pulling in 20-30 million dollars a picture to step back and say…”I could easily do this for one million dollars…and still be making more for four months work than most will make in their entire lives.”
There should be a cap on celebrity salaries like they have in sports!
@Comment by T-rex — July 21, 2008 @ 6:58 pm
pot meet kettle, kettle meet pot.
This idea is absurd for a number of reasons.
A) there is nothing stopping any of the megastars from doing this now so implementing some sort of mandatory volunteer system that allowed for it would see little to no change in it.
B)the concept that actors working for 900 years are still working for scale is utterly preposterous. It simply isn’t the case unless you have the shittiest agent ever or you are only working on ultra-low budget films.
If I didn’t think I’d be fired and made pariah by the entire industry, I’d post the quote sheets of all the actors we represent and they are a regular ‘who’s that?’ list of Hollywood ‘stars’ who have been working less than 10 years in Hollywood and are already making WELL above scale on every non-ultra low budget film/TV show they work on. (including one who recently worked with Mr. Coyote)
Making shit up does nothing to help actors causes. If you are still making scale after 10 years, you either suck and are a cheap glorified extra, fill in for ‘corpse #5′ on Bones and/or you have a shitty agent/manager and you need to get a new one. Because anyone who claims to be a good working actor of over 10 years and is still making scale on everything is an out and out LIAR otherwise.
To everyone who’s getting riled on this blog and spouting off that A-list are over paid, etc etc – that may be so. But to say that the public are sick of them is not true. Look at tabloid sales. Look at the box office of shows starring with actors at their finest. You don’t even need to look off this blog to see tens of stories about one actor in particular- Heath Ledger. An a-list talent who just lit up the screen and broke 10 box office records for a heart-breaking, mind-numbingly, bone shattering dazzling performance. That’s what he was paid for.
Could they have said, “Fuck it, lets get in the grip as the joker – they kinda look alike, so what the hey”. No. They got him, because not even 50 grips have the talent in his little finger.
Should the system be fairer? Sure. But the idea of a “coyote clause” i.e forced distribution of a percentage of the highest salaried actor’s income to other actors on a set for no reason other than good will?
It’s not realistic nor fair.
Before you sacrifice me to the lions, I agree, there are scenarios where this could be advantageous. Say, if you are a lead in a film that you truly believe in and you can see tangible benefits by hiring actors for various parts that you have personal faith and conviction in their craft, then it’s possible that it would be advantageous to you to dig into your own pocket to meet their quotes. But some ill conceived feel-goodery of sharing a “piece of the pie” with every one isn’t quite fair.
What if you though the other actors in the production were crap? Here. I said it. Not every single struggling actor is talented or even moderately skilled at their craft. Obviously, there are many exceptions to this, and just because someone’s on a lower salary than Brad Pitt doesn’t make him a worse actor. Agreed. But still, when did the business become a charity?
On the topic of charity, many A list actors donate significant portions (albeit mainly tax deductible portions) of their income to actual charities. So it makes little sense for them to donate it to people who are other working professionals when they could feeding famine/aids struck orphans.
And imagine this. After years of struggling, working your way through public theater, busting your guts working three dead end jobs and constant auditions, you finally get the lead role in an indie production. But you’ve been in acting so long that you have a family, mouths to feed, mortgage, car payments, school fees, collge debt etc and then some guy tells you, without your consent, that because you are the highest earning guy on the film, you have to give back some of your salary. You have nothing against the other guys, it’s just that you have responsibilities too. How is that just? How is that fair?
How would you feel about that?
And also, the suggestion of taking money from people and then reinvesting a portion of it is just stupid.
Plain stupid. If they wanted to invest their money in something, they’d be better off investing it their own way, under their own expensive (and worth every penny) financial advice.
B.T.W to the chick who used the example of the 65 y.o vietnamese woman (basically ripped off the theory that John August expounded in his blog), that was more aimed why SAG should press for higher minimums/ retain residuals VS AMPTP rather than an example to be used in this debate. Sure, her quote should be met. But by the producer, not other actors.
I mean, the system some people are suggesting is like a tithing system- it’s antiquated and ridiculous. It seems like many of you (but not all) are out of work actors, who are just seeing greedy little dollar signs pop up in front of your eyes.
Also, the idea of a salary cap is ludicrous- it should have been thought of earlier by the moguls – it makes them more money. Just because they’re paying the big guys less doesn’t mean they are paying the little guy more. In theory, there would be more money around to pay the bit players extra. But, in reality, it would just be decreased cost of production for the studio.
And besides, all the SAG actors should be concentrating their energy and resolve on more realistic, achievable goals (even if only slightly more so) i.e getting more money from the AMPTP, rather than other actors. This isn’t even what we should be debating – it’s off topic entirely.
People need to remember it’s a business not a charity.
And it’s a fickle one at that.