EXCLUSIVE: After weeks of checking out rumor after rumor, I’m finally able to pin down details of the long-overdue shakeup that’s ahead for NBC when this fall’s primetime schedule shapes up to be an unmitigated disaster. Someone has to shoulder the responsibility, and both Ben Silverman and the Reveille development exec he brought with him to NBC, Teri Weinberg, now deservedly have big fat targets on their foreheads. Staying in charge will be Marc Graboff and Katherine Pope who both have been trying to keep NBC up and running while Weinberg continually fucks up and Silverman regularly goes AWOL. For instance, last Thursday was Ben’s first day in the office all month after attending the Beijing Olympics and guesting aboard Elisabeth Murdoch’s yacht. (Elisabeth’s Shine Group bought Ben’s Reveille productions which put $60+ million directly into his pocket). But a pressing issue has been Silverman’s partying ways, especially his excessive off-hours drinking and drug-taking, which has not only been visible to but also prompted complaints from Hollywood’s TV community. “When he’s around, he is totally engaged and focused and not in an altered state of consciousness. But that’s when he’s around. Literally, he has not been around from August 1st until August 28th, and you can’t run a network programming group and not be around for the month of August,” an insider tells me. So NBC is faced with two personnel problems simultaneously: Weinberg and Silverman.
Back in May 2007, I broke the story that NBC Universal boss Jeff Zucker was unceremoniously firing NBC Entertainment president Kevin Reilly, and surprisingly hiring Silverman to be partnered with Graboff as co-chairman of NBC Entertainment and NBC Universal Television Studio. It was a very risky move by Zucker, not helped by his cluelessness about Silverman’s drug and alcohol habits until it became a real question whether Ben could pass the mandatory corporate drug test for prospectve employees. But TV circles were just as confounded a week later when I scooped that Ben had hired his Reveille gal Teri Weinberg to be the new EVP of NBC Entertainment. She had been his glorified gofer until just a few years ago, then his Reveille development exec (and held other titles, like his co-exec producer on Ugly Betty). Now she was in charge of comedy, drama and everything below Silverman and Graboff at NBC Entertainment. At the time, Weinberg’s appointment was seen as a major mistake because she wasn’t ready for such a major gig. She also was described to me as a “world-class prima donna” – and, from the sound of things, she has lived up to that reputation.
I’m told by insiders that Weinberg has been a train wreck, and it shows in this fall’s terrible slate which bears her first imprint. ”With Ben not involved in the day-to-day, Terry was too inexperienced to be thrown into the deep end of running a broadcast network with no experience. Yet Ben kept delegating it all to her. It became a huge, huge job, which she’s just not qualified for,” one insider explained to me. “I feel sorry for her. She’s just in over head.”
Weinberg’s contract concludes next summer. But it’s clear that NBC is now building a case to get rid of her. Last week, NBC took the unusual, almost unprecedented, step of cancelling an exclusive contract for a team of TV writer/producers, paying them off to the tune of millions of dollars, and letting them take back every one of their projects developed at the network. The reason is because one of the showrunners was Weinberg’s live-in boyfriend.
Here’s what I’ve been told by several knowledgeable sources: It’s not that Mark Abrams and Michael Benson weren’t qualified. They’d been writer-producers on both The Bernie Mac Show and Entourage. So that wasn’t an issue when Weinberg secured for them an exclusive multimillionaire overall deal at NBC. (This was far from the only insider dealing at NBC since Silverman himself kept buying Reveille shows for his network.) But Weinberg was specifically warned not to get involved in their business because of the personal relationship. Yet insiders tell me she did again and again (especially with their pilot Zip, which was shot and reshot at exorbitant cost). It got to the point that complaints came in from the TV community.
“Teri just couldn’t stay out of their business even though NBC had instructed her for months and months and months to do so,” one insider informs me. “Other TV writer/producers began assuming that every decision Teri made was influenced by her relationship with her boyfriend’s company. If she didn’t buy something of theirs, they complained she was protecting her boyfriend’s pitch. The truth is that this appearance of a conflict was really starting to hurt NBC’s business.” Echoed another source: “NBC couldn’t deal with the conflict of interest anymore, so Zucker told Graboff to terminate the deal. And the network last week wrote a fat check for the whole amount of the contract even though it still had a year and a half to go, and they gave the guys all their projects back which they’re now free to shop.”
The result is that this lack of judgment, combined with this fall’s weak schedule, has put Weinberg’s head on the chopping block. Especially because her mentor Silverman won’t be around much longer to protect her.
Up to now, it’s been only Silverman’s salesmanship, not his executive or programming skills (and certainly not his childish stunts like reviving the NBC chimes), that has helped the 4th place network. I’m told NBC was impressed that his relationships with advertisers put ”several hundred millions of dollars” of additional revenue into the network’s 2008/2009 upfront sales. But that doesn’t offset the fact that Silverman is widely seen as a major disappointment. “If only NBC could take the good of Ben and ignore the bad of Ben,” one insider tells me.
The laundry list of Silverman’s faults reached critical mass after Ben began negotiating to sell Reveille and knew he would soon have the proverbial “fuck-you money” to tell Zucker et al to take the NBC job and shove it. The whispers about Silverman’s off-duty behavior became loud chatter when he was drunk and disorderly at this year’s SuperBowl where he notoriously made a fool of himself with NYC Mayor Michael Bloomberg. That capped a period during which Ben began missing meetings and cancelling appointments and forgetting callbacks because of too many late nights where he had partied hearty. For some time, Endeavor talent agency owner Ari Emanuel had been counseling his pal to tone down this over-the-top behavior – even last spring when both men were attending a cancer benefit dinner where Silverman was widely observed “high as a kite”. During the fundraiser, Emanuel reminded Silverman that scheduled the very next morning was a big meeting about an important piece of Marvel Studios business between Endeavor and NBC, and Ari warned Ben not to be late. But the next day, Silverman was a no-show. Though Endeavor does 75% of its TV business with NBC, Emanuel didn’t hesitate to complain directly to Zucker — and the conversation focused on Silverman’s over-indulgence of alcohol and drugs. Alarmed, Zucker instructed Universal boss Ron Meyer to determine if Silverman still wanted to work at NBC. As it happened, Meyer took Silverman to lunch at the studio at the same time Emanuel was there with Uni film chief Marc Shmuger. In full view of everyone, a shouting match ensued: Ben belligerently blamed Ari for getting him in trouble with his boss, and Ari aggressively shot back that it was justified, and neither man backed down. Meanwhile, at lunch with Meyer, Silverman said he wasn’t interested in quitting despite his new-found fortune. So Meyer reported back to Zucker that Ben claimed to still want to be onboard. Silverman by all accounts shaped up and buckled down for weeks after. But then his work ethic became erratic again.
To be fair to Silverman, attending the Beijing Olympics was a command performance for all NBC and GE brass. But almost every other top TV executive would have hurried back after a week, tops, to supervise production of the fall schedule especially at a network where the new shows are already having problems before they’re even on the air. There’s general agreement that the one NBC scripted show which looks good is Kings, and the rest are going to be ratings disasters. It’s thought to be the result of NBC forgoing pilot season and instead announcing series off scripts. Adding to this notion that the network’s primetime is in creative freefall are repeated reshoots (like on Kath & Kim, the U.S. knockoff of the Aussie sitcom) and showrunners stepping down or pushed aside (like on My Own Worst Enemy, the Christian Slater series), none of which ever bodes well. That Silverman chose to stay away despite all this speaks volumes about his lack of commitment to his job. And that he was vacationing with Elizabeth Murdoch was like a shout-out to the TV community that he’s looking for a graceful way out.
I’m told that NBC is hoping that Silverman jumps before he is pushed. And several sources have information to believe there is every reason that Ben is a short-timer. His contract, like Weinberg’s, expires next summer. But already Ben’s posse is letting it be known that he may start negotiating his out with an eye to exiting before December. His reasoning, according to insiders, is that, if by some miracle this fall’s primetime schedule succeeds, he’d like to go out ”a hero”. And if it tanks, he doesn’t want to go out “a failure” and get fired. However, office morale slumped on Thursday when Silverman returned after a month away and kept giddily telling everyone how newly “engaged” he feels. What a ridiculous statement and sentiment, only underscoring how wrong for the gig Ben really is.
One faction at NBC believes that, after Silverman and Weinberg exit, there may be no need to bring in new people because the existing network/studio team of Katharine Pope, Katie O’Connell, Jeff Ingold, and Erin Gough (as well as the team under them) is “rock solid”. However, others believe USA Networks chief Bonnie Hammer would be a good leader if she’d even take the job. There’s also talk that Zucker should put the entire NBC Universal entertainment unit under the administration of Ron Meyer, who after all has both a movie and TV background and was originally hired as prez/COO of Universal Studios to be in charge of both.
As for Silverman’s future, pals expect him to partner with Elisabeth Murdoch or, somewhat more unlikely, his best friend Ryan Seacrest. (Ben was providing exclusive but asinine live reports from the Beijing Olympics for Ryan’s syndicated Los Angeles-based morning radio show…) It doesn’t really matter what Silverman does as long as he quits sooner rather than later. Because Jeff Zucker isn’t man enough to admit a huge mistake and fire him.
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Editor-in-Chief Nikki Finke - tip her here.


@ Amazed -
I know you’re taking about Dawn Ostroff. And honestly, that was such a good photo of her, I thought it was a mistake.
And yes, she is deluded.
Here’s a thought…maybe corporate GE wants to dump NBC now that they’ve made their inroads into the next greatest market on earth, China vis a vis the Olympics. After all, they really bent over backwards to kiss the People’s Republic’s collective asses. What better way than to hire a time bomb ready to go off like Silverman who is “overseen” by basically a glorified morning show producer (that’s you, Jeffie boy), then let them shit can the whole shebang?
Everyone knows it’s not about Ben.
You really want to fix NBC?
Fire Zucker and bring in Tom Freston.
If you took pot out of the Hollywood equation, most of the films you report on Nikki would cease to exist. That isn’t exclusive to NBC, it’s a creative ingredient for this entire town. Thought someone should stick up for the sticky, it’s too lazy to defend itself.
Since I was away all day & only now could read the story, I have to echo so many previous commenters:
How the Hell do the two Jeffs keep their jobs?
What the fuck is wrong with the GE board of directors, let alone the executive committee, which is supposed to made up of actual adults that have the company’s best interests at heart?
NBC is a flailing mess & nothing that Little Jeffie does is going to succeed as this guy went above his level of competence at the Today Show!
Does Little Jeffie have pix & video of Immelt & the board in compromising situations?
And I’m not joking one bit when I ask that question, as nothing else explains how someone can fail this badly & publicly & still keep his job!
Finke I love the story. But geez you didn’t couch the drug stuff at all, I hope you have a smoking gun and rock solid sources because otherwise I assume you’ll hear from someone’s lawyer on Tuesday. That being said what is actually the rap on these shows they did develop. Are they funny? Good? Silverman has been saying that NBC’s profits are up, if this is actually true can’t that buy him more time. I assume rehashed 1980s reality shows are cheaper than real shows and thus don’t need big ratings to make them profitable.
Dawn Ostroff is right behind him. “Easy Money” looks cheap, drab and slow paced… though maybe the fantastic Laurie Metcalf can save. “Valentine”, am I the only one that thinks it’s a rip-off of “Cupid?” And of course we know “In Harm’s Way is stolen. But it’s not so much that all they’re are so awful is they do not fit in at all with the brand.
I get Privileged, Stylista, etc. The others, not so much.
Wow … I think the old saying is truly appropriate in this case …”the chickens have come home to roost.”
Fire all three of them and see if the network can return to interesting, quality programming once again. After all, there is no where for the network to go but up. Good luck!
Nikki,
I’m with Chris wondering what’s up with NBC’s dev. (though I hear “Kath & Kim” is getting tons of retooling. What about Greg Daniels stuff? Other deals?
At least NBC Universal’s syndication division is doing well.. But the network line up sucks. Badly.
Some of Silverman’s decisions have been totally laughable this development season but I can’t help but wonder whether this upcoming parade of fail will help or hinder those shows that NBC already has on the cusp of breaking out like the wonderous 30 Rock or the very enjoyable Chuck.
Frankly after last year’s dire Bionic Woman redux what on Earth possessed Silverman to try his hand at Knight Rider? Last year’s TV movie was among the very worst things I have actually sat down and watched. But the ratings were solid so he should thank himself lucky and left it at that. But no. Now we have another series that no one asked for.
That could yet be NBC’s logo for this upcoming season.
NBC 2008/9 – Making shows that no one asked for.
They are already reverting to type by ordering stuff like John Wells (admittedly quite interesting sounding) pilot LAPD. But, as I said, as long as this misfire of a season doesn’t bring down shows like the 30 Rock and Chuck with the rest of the dreck, then I’m sure NBC will be able to dust itself off and come back (hopefully) anew next season.
Though in saying that, I’m really interested to see the ratings for (and how NBC handles) imports like the Robinson Crusoe and the BBC’s Merlin series. Personally I think that American broadcast networks could benefit from a little (inexpensive) imported drama from the likes of the BBC.
But that’s just me.
what on Earth possessed Silverman to try his hand at Knight Rider? Last year’s TV movie was among the very worst things I have actually sat down and watched. But the ratings were solid so he should thank himself lucky and left it at that. But no. Now we have another series that no one asked for.
Probably because there’s a fanbase in place for it and 12 million people watched it.
I wish you’d stop writing opinion pieces and stick to journalism. But since there is no journalism, we’ll have to make due with slanted opinion. The problem at NBC is Jeff Zucker. Ben Silverman could fit in to some kind of a creative box if only he had a partner who had the bonafides to engage with him creatively. From day one Zucker has been a disastaer and yet never seems to answer for anything. I like Ben and find him to be a maverick in the best sense of the word, he just never should have gotten this gig in the first place. Reilly comes with his own complications, but he programmed the hits arl, Heroes, Office, 30 Rock and to a lesser extent, critics darling Friday Night Lights. In most environs, that’s a star. But Zucker couldn’t handle the teflon Reilly nor his Waspy, frat boy ways, and knew that at some point he had the chops to replace him at GE. Classic Hollywood greed and hubris. Now it’s all a mess and Zucker should be fired for gross mis-management of one of the great brands in the world.
Rev it up –
I was not talking about Dawn Ostroff. It doesn’t surprise me, though, that my little piece of insider info applies to more than one cruel egomaniac.
Hey, even NBC’s “web series” suck. Did anyone get through even episode one of Gemini Division? I bailed at 2:39 (out of 5:52) and my brain had already been gasping for breath within the first 60 seconds.
Oh, and Zucker’s contribution to the History of TV? “Super-sized” episodes.
Maybe NBC should air all the Olympic sports they didn’t air in primetime cause they were too busy showing beach volleyball. I, for one, would much rather watch some of the boxing, LOTS more track, rowing, etc. than bad sitcoms and dull dramas.
I am totally serious here…
Dawn Ostroff postings – hilarious!
This is excellent, juicy reporting Nikki. Your postings are always enjoyable.
“Kings” looks great, and I am POSITIVE that Michael Green knows what he’s doing, but it doesn’t premiere until January. It’s possible that ALL of NBC’s fall premieres will fail. The media has seen more of midseason Kings BTW (first 20 mins at Comic-Con) than fall series K&K, Knight Rider or My Own Worst Enemy.
I don’t know anything about Zucker except he’s the schmuck who fired Kevin Reilly. I want Reilly and Steve McPherson to do a buddy comedy together. One’s the suave uptown preppie, the other’s a gyro-lovin’ blue-collar joe. Together…they fight crime, bad TV and the likes of Ben Silverman.
I am so grateful Nikki is writing about this conflict of interest at NBC but it has been going on since day one of Ben’s arrival. The Reporter and Variety never bothered to write about this even though NBC’s development list was all Reveille stuff. Jeff never liked Kevin. Which really shouldn’t matter because Kevin did a great job. Somehow Kevin didn’t grovel enough. Ben felt familiar to Jeff. But the problem has been from day one is that Ben was only buying Reveille shows. Which is sort of against the law and I am sure disgruntled WGA members could file a class action law suit against this network.
During the strike Jeff was outraged and deeply angered at the writers and vowed his pound of flesh. But again this shows such a lack of nuanced understanding of the connective tissue that has behind the many layers of developing a TV show good or otherwise. Jeff would prefer that NBC is all Reality or News based because that is what he can understand. He doesn’t like creative types. He resents them deeply. He resents paying them. And then he resents trusting their visions. Jeff learned how to make TV at the TODAY show. Which decisions are all made under the guise of time or what Good Morning America is doing. It is so simple. Straight forward and clear. Kevin did remarkable work leaving the creators of The Office, Heroes, 30 Rock and Friday Night Lights ALONE to succeed or fail. TV audiences want original voices. In hiring Ben I believe Jeff thought he was hiring himself with some extra ingredient thrown in. A network can be run with plenty of narcissism but Jeff’s kind is dangerous because he shoots himself in the foot. His lack of soul searching is what is profound about the guy. And he has four kids and nice wife and he survived cancer. He needs to let something real penetrate that hubris or he is doomed.
While Hollywood waives its Obama banners, they continue to deal in this perverse nepotism and favoritism which has the effect of racial bias and general discord.
The fix for Hollywood is to level the playing field and promote on merit.
@ the commenter from 11:17am
Do not use the name Tartikoff to post politically charged, race-baiting comments on this page.
Tartikoff is a legend and was a great man.
And the problem with this town may be based on nepotism, but it is not based on race (there aren’t five shows in all of prime time Television with a Black lead).
There are some very good people at NBC. Hopefully, soon, they will get their chance to steer it in a new course.
I don’t understand how the conflict of interest with ben buying his own shows was tolerated by the tv community? Seriously, how did this continue? Nikki, this is great stuff. Now I’m moving on to Sarah’s newly anticipated grandchild. That’s great stuff too….
Before you go crowning Kevin Reilly as some kind of genius, Reilly HATED “Heroes” when he saw the pilot, he thought “Kidnapped” was going to be NBC’s big hit that fall. And don’t forget Reilly’s the guy who wasted tens of millions on Bionic Woman and green-lighted last season’s dead-on-arrival NBC fall line-up. Neither Reilly nor Silverman should have been hired to program a network.
I’ve worked twice with Ben and Terri at Reveille – She is a smart, savvy developer and a true supporter of writers. Ben was around less, but he is an enthusiastic guy who very hard to get these shows on the air. I had no problem with him. I wrote a pilot at NBC last season for them and it was a difficult process. Partly because they were in new jobs, but MOSTLY because the strike messed up any chance at normal development. They have had once development season and it was totally fucked up by the circumstances. I would like to see what they could do during peacetime. Final word: They were the only network not to cut ONE SINGLE WRITER DEAL DURING THE STRIKE. That counted for something with me…
Has it been pointed out that Silverman embraces the spoof of his lifestyle on The Office?