6 PM: Three of the Endeavor partners who will sit on the new WME Entertainment board – Ari Emanuel, Patrick Whitesell, and Adam Venit — are at William Morris offices right now introducing themselves to and shaking hands with the WMA agents and staff. ”It’s eerily quiet,” one insider tells me. Earlier, Morris boss Jim Wiatt went to Endeavor and introduced himself.
2:40 PM: WME ENTERTAINMENT IS A GO! Here’s the official statement:
ENDEAVOR AND THE WILLIAM MORRIS AGENCY MERGE
Two of the leading entertainment agencies reach historic agreement(Beverly Hills, CA — April 27, 2009) In a landmark deal, two of the leading entertainment agencies, Endeavor and the William Morris Agency, today announced a merger of both companies. The new agency will be called William Morris Endeavor (WME) Entertainment. The transaction, which is subject to customary closing conditions, is expected to be completed in the second quarter.
The leadership team for the new agency will be Jim Wiatt, Chairman, and Ariel Emanuel, Patrick Whitesell and Dave Wirtschafter, Co-CEOs.
Wiatt, Emanuel, Whitesell and Wirtschafter join company directors John Fogelman, Peter Grosslight, Rick Rosen, Jennifer Rudolph Walsh and Adam Venit on the nine-member board that will guide the agency.
This historical agreement brings together two of the industry’s most respected entertainment agencies spanning motion pictures, television, music, theatre, publishing, commercials, sports, marketing and below-the-line production.
2:39 PM: WMA ALSO VOTED TO MERGE WITH ENDEAVOR.
2:15 PM: ENDEAVOR VOTED 100% TO MERGE WITH WILLIAM MORRIS.
An email went out to the entire Endeavor staff calling for a 3 PM meeting.
There was a point last month when the meetings between partners of the 111-year-old William Morris and 14-year-old Endeavor agencies had been fraught with tension and the merger hung by a thread. The reluctance to combine wasn’t on the WMA side because CEO Jim Wiatt and President Dave Wirtschafter were eager for this deal to happen. Rather, it was from Endeavor’s side because of fears there was too much risk and not enough upside. It took some time, but eventually both sides came together on the deal’s economics. Adding to the problem was the polar opposite corporate cultures of the two agencies. WMA had been obstinate when it cames to the two agencies’ discussions about who should stay and who should go if and when the two tenpercenteries merge. Endeavor’s Ari Emanuel, for instance, was screaming at Wiatt, and battles broke out among some of their subordinates. Eventually, that too was worked out.
The rumors of a William Morris-Endeavor merger had been around for months and months, and I know some phone calls were exchanged after the end of the writers strike a year ago. But the reality is that these deals aren’t done overnight: like everything in Hollywood that involves ego and money, they’re complicated because they combine different agency cultures as well as partners and personnel. (Who else remembers back to 1992 when William Morris acquired Triad?
The two agencies had been talking for 17 months; and, even when those chats became very serious, the deal points took five months. And let’s not forget the back story behind the ICM-Broder merger.) But I was the first to report that talks had heated up between upstart Endeavor and venerable William Morris to the point where I was being told by mid-February the odds were ”70/30″ that the two agencies would do a deal.
Endeavor’s Ari Emanuel had been on the prowl: he even had several meals with ICM’s investor Rizvi Traverse that didn’t go anywhere. But Endeavor-WMA looked to be a great fit: William Morris with a powerhouse music division but also a motion picture talent department needing more marquee names and a flagging television department except for unscripted fare. Endeavor, on the other hand, had been signing marquee names and packaging primetime series galore and wanted that music money. One agency is strong where the other is weak. But the problem was what it’s always been with these kind of mergers: the alpha male owners of major agencies always want to be in charge. After one particularly ugly meeting between the two agencies, a depressed Emanuel started using the phrase, “We all need a bigger boat.”
Repeated battles even had broken out over what to call the new agency.
One of the other hurdles to overcome was the tax consequences of any deal. It all had to do with ”LLC” and ”S” corporations, which could have meant writing checks in the millions of dollars to the U.S. government. Also, I found out there was at one point a 3rd company involved as an investor and partner. Then I reported on March 13th that the tax issues had been resolved.
That the deal was proceeding became clearer when I heard that founding partners at Endeavor had been phoning clients to make sure they’d signed their agency contracts.
Both sides now realize that any newly merged company has to consist of only 150 core movie/tv agents at most. The mantra of these negotiations is “make it smaller”. That means, of WMA’s 150 agents, and Endeavor’s 100 agents, about 100 from the combined total will have to be let go. And since CAA’s Richard Lovett has pursued a policy of 100% marketshare when it comes to clients, the new WMA-Endeavor is making as its goal to rep only the elite Top 2%.
The prospect of inevitable consolidation has led to both agencies finding themselves Rumor Central and denying that wholesale layoffs have started when they haven’t — yet. But they will. (See below for all my merger updates.)
10 AM: I’ve confirmed there’s an Endeavor vote this afternoon, which is when there’ll also be the William Morris vote. That’s right: the merger creating WME Entertainment has not yet officially been approved. Endeavor, now with Tom Strickler’s resignation, is expected to vote 100% for the merger. But there still is speculation that the decision won’t be 100% on the WMA side. (I understand that the William Morris side even held a Saturday session.) There will be a joint WMA-Endeavor meeting sometime this week with all the lawyers present. Then there’ll be Guild and ATA and state and federal government approvals necessary for the two agencies to legally merge. So that’s still at least 2 1/2 weeks away (as I’ve always reported). Don’t expect some big whoop-de-do announcement today. Because it would rob both agencies of what should be a major media blitz in May when everything’s official. Otherwise, both agencies will get swamped with media queries about who’s staying and who’s exiting — which will make for a lot of uncomfortable conversations which might not be legally advisable. Today, the agency landscape historically changes.
8 AM NEWS: Endeavor co-founder Tom Strickler has just resigned from Endeavor. He sent around a gracious email announcing that he was leaving the representation of writers and directors. There was always known to be friction between him and Ari Emanuel over the direction of the agency, even though the two go back so many years and have been friends. Ari even got emotional when he told the staff about Tom’s decision. Even though Strickler surprised everyone with his announcement this morning (he was at all the meetings and never hinted he wouldn’t be part of the merged enterprise), it wasn’t unexpected considering that Strickler was left off the newly merged company board. The word is that Robert Newman will run the new motion picture lit department. I hear that, as part of his resignation, Strickler savvily negotiated his share of the old company’s receivables plus an exit fee of half what the other board members are getting going forward. Tom has been against the idea of Endeavor merging even going back to when the agency was in serious talks with United Talent — and would have resigned then, too.
Speaking of United Talent, I’ve confirmed that one of the agency’s owners picked up the phone to William Morris boss Jim Wiatt about a month ago and said, “If you’re not too far down the road already with Endeavor, you might consider merging with us instead.” Here’s the thing: the other UTA owners didn’t know this phone call was being placed. That said, it’s unclear whether the goal was to really merge or to play with peoples’ heads.
I reported last week that WMA motion picture lit agent David Lonner and Steve Rabineau didn’t want to be part of the merger (WMA Agents Lonner & Rabineau In Play). Now Lonner is talking to Jimmy Miller and to Management 360 about coming on board as a manager, as well as about being an agent at United Talent. But I hear Lonner is being clear that he doesn’t know if J.J. Abrams will come with him. (At WMA, Lonner reps JJ with motion picture head John Fogelman.) Meanwhile, WMA’s Steve Rabineau is set to move to UTA.
I hear Mark Itkin, whose contract at WMA goes until at least 2012, is ready to make that move to CAA and fill the reality leadership position that has sat vacant all this time after Michael Camacho was pushed out. Since then, Camacho has been killing CAA in reality at UTA.
It will be at least 14 months before WMA’s new building is ready to house the newly merged WMA-Endeavor agency. So, until then, both agencies will “mix and match” buildings, I’m told. I hear that television will be housed at Endeavor under Rick Rosen. And Endeavor’s motion picture department will move to the old Morris building. And, yes, Ari Emanuel, will move his office to WMA to be near Jim Wiatt’s. (Didn’t I tell you this was going to get fun quickly?)
So I hear that, back in March, the first meeting between WMA book agent Jennifer Rudolph Walsh and Endeavor book agent Richard Abate went really, really badly. Apparently, the two hated one another. There was even an unsuccessful attempt by WMA to push Abate out. Ari pushed back. Soon everything calmed down. Why? I’m told it was because Ari saw that WMA has a $20 million book business whereas Endeavor’s is still new. And that trumps personality conflicts.
- Aaron Kaplan’s $11 Million/5-Year Deal
- The Name Of Merged WMA-END Is…
- The $300 Million Dollar Agency Merger?
- Board Of Merged WMA-Endeavor
- Endeavor Partners To Meet On Merger
- WMA Board Heard Merger Presentation
- WMA Agents Lonner & Rabineau In Play
- Another WMA-Endeavor Merger Update, Part II
- William Morris-Endeavor Merger: Latest
- Another Sign This Merger Isn’t Done…
- WMA-Endeavor Merger Update: Bring On The Lawyers!
- WMA-Endeavor Meeting Inconclusive…
- WMA-Endeavor Merger: Today’s Meeting
- URGENT! Endeavor-WMA Merger Hangs By Thread: Stop Or Go Decision Thursday
- Endeavor Finds Itself Rumor Central
- Will It Be WME Or EWM Or Neither?
- Endeavor/WMA Merger News Of The Day
- Look Who’s Following An Agency Merger
- Endeavor And WMA Meeting Over Merger
- UPDATE: That WMA/Endeavor Merger
- IT’S FOR REAL: Endeavor And William Morris Talking About Teaming Up
- What’s Really Happening Inside Morris?
- William Morris Agency Expands Board To Include More Music
Editor-in-Chief Nikki Finke - tip her here.







WMA will have 5 members on the board, each with a vote counting as 1. Endeav will have 4 memebers on the board, with each vote counting as 1 1/4.
They are equal.
Tom is a very interesting guy. Always walking around the office at the end of the week shaking everyones hand. He is as smart as they come and even too smart for his own good. He will be missed.
Regarding this merger going down – is it really going to happen? Sounds like it will. Now Endeavor needs to take the bull by the horns and get rid of Fogelman, Nicole David, Gaby Morgerman, Aaron Kaplan and Irv Weintraub. Those people are toxic from what I hear around town and no one respects any of them. Kaplan may be a producer, but it’s not worth having bad blood start the merger. I also hear Fogelman will lose Michael Bay back to CAA and if that’s the case then we should can the fucker now.
Seems to be a heck of a chess game going on here with the merger, full of surprises, moves, strategy, and oh yes, I guess some politics in the mix! Some of these executives/agents/managers,etc. appear to act a little childish with temper tantrums and stomping out, resigning due to hurt feelings, bullying, etc. Is this an agency or a school playground or recess? Just kidding!
I can understand it if there are some who are on the bubble and expect to be let go when the merger happens and so the dignified way to go about it is to simply resign and move on. My thought is that when all the legal issues are resolved and the clean-up is complete, we will see a really nice agency and a doable one with hard working agents who will be ready to prove themselves worthy of their clients to ensure that their clients are gainfully employed and working hard too.
This merger is a real movie with all twists and turns and suspense with action too. It will be interesting to see all the plots and angles to the end, for sure.
Nikki, you own this story. Thanks for your hard work and unrelenting investigative reporting. I bet Michael Cieply reads YOUR blog to get HIS news.
So the big question is:
Which of the two indie finance guys will win out?
Cassian Elwes
or
Graham Taylor.
My bet is GT as he is actually a nice guy who is great at doing his job.
3 co-CEOs? Seriously? I bet that was a major sticking point for the egos in the room. Doesn’t take much of an imagination to figure out how that conversation went…
Fucking Hollywood.
Tom’s a good guy, and was always Ari’s partner in crime. That may have changed through the years, but it will be interesting how this shakes out. I am not sure it will be beneficial for Endeavor in the end. Also not sure if Ari will have enough support watching his back there. Can’t wait to see what new agencies emerge from this.
My office view looks right onto the roof of the Endeavor building, where the railing is only about 3 feet high… I’m going to stock up on popcorn and enjoy the show as the lemmings jump off
whos getting let go?
any from endeavor on the lit side?
Is it ironic that ENTOURAGE is shooting down the block from WMA today? Perhaps this will become an episode next season.
Cassian or Graham? No contest. Graham.
It’s the of the world as we know it, yet, I feel fine!!
God, I hope it’s Graham. He is great and Cassian has the attention span of fruit fly off its ADHD meds.
so who will run Reality if Itkin is going to CAA?
John Ferriter or Sean Perry?
The loss of Tom Strickler is the real tragedy. I’ve been in the business 12 years and never seen anyone with anything like his commitment to the writer or his belief that good material should and will always win out in the end. Well other than those who taught to see the business from his perspective.
i bet both guys will stay and the rest of the division will leave. Tom is such a great guy. What a sad day.
The next few weeks will not be pretty.
Cassian should be gone. He doesn’t return a single phone call and has horrible taste. I never understood how he made a name for himself in this biz. He doesn’t get it and funnels scripts and movies to his indie producer wife. Cassian is way over paid and clients within the agency have gone elsewhere to have a movie repped even knowing they will pay more than having it in house. Clients feel Cassian does them a diservice. Save that million dollars and keep Graham or put Craig Kestel in charge for 200 grand.
Lonner has repped JJ for 20 years. Fogelman has co-repped him for about 5. Abrams reportedly had a rocky tenure at Endeavor so it’d be interesting to see how he feels about this. Don’t write Lonner off right away to leave to become a manager. That information sounds like Ari feeding information to the media.
Great reporting on the news though Nikki. Variety tomorrow sure will be interesting.
“One of the other hurdles to overcome was the tax consequences of any deal. It all had to do with “LLC” and “S” corporations, which could have meant writing checks in the millions of dollars to the U.S. government.”
I would have thought that Rahm’s brother would want to write some big checks to the government. Hell, Rahm’s boss wants all of us to. Oh wait, that’s the catch, they want US to. Silly me.
Endeavor’s indie dept. is nowhere near WMA’s and Graham Taylor, while admittedly a nice enough guy, is not even close to Cassian.
Graham is a complete product of Tom Strickler… Not the best of paths to be on right now.
Mazel tov and congratulations! This is a brand new world and a beautiful day! NOW GET YOUR CRAP TOGETHER, YOURE FUCKIN’ FIRED!! But seriously, Mazel Tov
I can say from experience, I wish Graham had sold my film, instead of Cassian. No taste, no class, no work ethic.
OK, now the truth can be told. Aaron Kaplan’s golden parachute is considerably larger than the $11 mil being bandied about and was one of the biggest stumbling blocks for the merger in the final days. It kept Ari in depends. Kudos to his lawyer with the big cajones, Jamie Mandelbaum, who negotiated the deal. He’s at the same firm as Allen Wertheimer, who negotiated the settlement to end the WGA strike. I’m thrilled ot have these guys on my team!
So now that you bastards have merged… where’s my job? It’s the middle of staffing season… let’s jump on it!
I’m not the only client who’s starting think ANYWHERE but HERE is the place I should be.