Today at noon Universal released the Bruno trailer. For the rest of the day, the traffic to see it overwhelmed MySpace to the point that the link stopped working. And that was without any publicity, advance or otherwise. Not even the lame age requirement stopped Sacha Baron Cohen’s multitudes of fans. (The studio told me it couldn’t make a “green band” trailer suitable for everyone to view because of all the “red band” dirty scenes it had to work with. What b.s.)
Editor-in-Chief Nikki Finke - tip her here.