I’ve learned the fates of the following agents (refresh for continous updates). And let’s not forget all the assistants, floaters, and other support staff who also lost their jobs. Meanwhile, no wholesale firings at Endeavor — yet:
WMA LAYOFF – John Mass (Corporate Consulting), Erwin More (TV), Renee Kurtz (TV Lit), Alan Gasmer (MP Lit), Aaron Hart (MP Lit), Ben Rowe (MP Lit), Diego Arialdi (Talent, recently promoted), Todd Maginn (Talent, recently promoted), Mike Palank (Talent, recently promoted), Roya Weiner (Talent), Joanne Wiles (Talent), Sara Bottfeld (MP Lit), Wayne Kabak (Admin, TV, Books) Brian Dubin (Commercials), Jason Fox (TV), Fred Hashigan (TV), Betsy Berg (Lectures), David Hiller (Business Affairs) Susan Brooks (Business Affairs), Neil Strum (Business Affairs), Aron Baumel (Business Affairs), Cody Alexander (head of Videogames), Derek Douglas (Videogames), Ashley Josephson (Talent), Bruce Gersh (Intellectual Property), John Reding (Research), Steven Selikoff (TV), Peter Franklin (head of Theater), Elana Barry (TV Lit), Evan Levy (Sports), Lon Rosen (Sports), Ava Greenfield (MP Lit).
WMA SAFE – Cori Wellins (TV Lit), Blake Fronstin (TV Lit), Mike Simpson (MP Lit), George Freeman (Talent), Danny Greenberg (MP Lit), Kim Bialek (MP Lit), Gaby Morgerman (Talent), Thor Bradwell (Talent), Esther Chang (Talent), Michael Cooper (Talent), Brian de Persia (Talent), Philip Grenz (Talent), Brad Slater (Talent), Phil Sun (Talent), Troy Zien (Talent), Bonnie Liedtke (Talent), Craig Kestel (MP Lit), David Lubliner (MP Lit), Cara Stein (TV), Ed Limato (Talent), Jeff Gorin (MP Lit), Cliff Roberts (MP Lit), Mike Eisner (MP Lit), Scott Henderson (Talent), Jill Smoller (Commercials, Sports), Mike Esola (MP Lit), Rob Carlson (MP Lit), most of Book Department, most of Music Department, most of Personal Appearances, most of London Office, most of Nashville Office.
(FYI: I am posting names because 1) it is news, and 2) I’ve been told repeatedly that it helps those who’ve been laid off get jobs much quicker because prospective employers know who’s out there looking for work.)
UPDATE: The reason today’s layoff announcements could take place is because William Morris and Endeavor heard from the U.S. government there would be no holdup of their merger. I’m told that news came through on Friday, but the Federal Trade Commission put out the notice today. John Eggerton of Broadcasting & Cable is reporting that the FTC granted early termination. He explains, “The deal was required to be submitted for Justice and FTC approval per a Hart-Scott-Rodino antitrust review for potential anti-competitive harms. There is a set waiting period before the transaction can proceed, but the parties can request that the waiting period be terminated early. The FTC’s granting of that request signals that neither it nor Justice plans to take any antitrust enforcement action against the sale.”
10:15 AM: I’m hearing that the William Morris Agency told 100 people they will be let go, primarily in Los Angeles and New York, even though WMA and Endeavor have not yet received government approvals to merge into WME Entertainment. The firings represent less than 15% of the worldwide William Morris Agency’s personnel. I don’t have names yet because it’s still in the process. I’m assured it’s all being done in person, and everyone is getting outplacement services and “above-average” severances, and they can use their office and assistants through May 31st.
Editor-in-Chief Nikki Finke - tip her here.


This list seems strangely.. intrusive. How would any of us feel to see our names published on a blog after being fired? Maybe some of these people haven’t told their significant others or families yet, and they have to find out about it on some blog? Doesn’t seem right.
There was a time in the 90s that Alan Gasmer was THE spec guy. Boy, have things changed.
Gasmer is the best – he’ll land somewhere great.
……….wow. Rougher than I expected. The ny’ers, not so much.
There are some real clients being punted with their reps here. didn’t foresee that.
Hear, hear regarding Diego! Honestly, some moves make sense, others do not, but dumping recently promoted agents who’ve worked years to get promoted, cost you nothing, and are willing to do all the dirty, studio coverage, grunt work . . . that’s bullshit.
interesting that the trades have not reported on this yet… lots of useless Cannes update but nada on this… lame
It was nothing personal in most cases, just business.
Aaron Hart is one the hardest working young agent’s in town. He’s such good people, has great taste, and whoever gives him a new home will be more than lucky to have him.
I have always found Alan Gasmer to be one of the “good” guys, a class act, and a terrific agent. Sad that WMA cut him but I”m sure he’ll land on his feet and make some other agency lots of $$.
so typically pound foolish to fire three recently promoted agents. these guys busted ass for YEARS, were the “beneficiaries” of much training, did well – enough to be promoted in a really tough environment – don’t cost much in the grand scheme of things, and so…of course, let’s fire them.
They could’ve fired someone vastly overpriced like Gaby and saved half the people on that list.
shame. someone should scoop up airaldi, even in this environment.
This hurts. Some good people. Some people who just got promoted! Worked their asses off. Were loyal. Phuckin sucks.
This is not a merger… it’s a takeover.
I’m shocked. Aaron Hart is the best young lit agent in town. He’s a great covering agent who has very strong studio and talent relationships. He also has a very good list of clients who are all working. It’s shocking that he would be let go, given some of the other people listed as safe. WM made a big mistake and their loss will be another agency’s gain.
Glad Blake’s gonna still be in. He’s a good guy.
What is the breakdown of their race and religion, for those who have been fired. Hmmmm.
Gasmer is the classiest agent in town. Smart, works hard for his clients and will land at another solid job very soon. Hearing that other agencies are calling him now!!
WMA, the end is near. b list from now on.
I completely agree with Josh K. As someone with no connection to William Morris or Endeavor, I think it’s incredibly tasteless to publish a list like this.And equally tasteless are the people who post on this site disparaging others by name, without having the guts to identify themselves.
It’s because Gasmer only cared about his clients and didn’t blow smoke. If you want to blow smoke up Wiatt or Wirchshafter’s butt’s you’ll only get the back of Fogelman’s head.
Sorry to hear about Erwin More…he was one of the good ones.
Alan Gasmer is a good agent. I’m rooting for him.
I’m also surprised about Gasmer. And I wouldn’t feel bad if they got rid of the backstabbing Lubliner.
Of course, if there really was a God, Cassian Elwes would’ve been shown the door years ago. He deserves to be Director of Development for his pal Avi Lerner. Ugh!
i am so surprised that aaron was let go. the guy has so much integrity, is a pleasure to do business with, and really shows up for his clients and their interests. he’s an advocate for great material and busts his ass to do good work. a gentleman and a workhorse. tough times.
Nikki. Before you state that the compensation is “above average,” you should note that in layoffs of this size, the minimum compensation is regulated under CA Labor Law. So if they just give that, there is no way it can be considered “above average.”
Any word on the people in unscripted? That’s a pretty strong group and they’d be stupid to let anyone go from that department.
what’s with all the gasmer love? He checked out years ago. Yes, he was a strong agent in his day, but he’s got his money and he’s been resting on laurels for sometime now. He’ll either retire or start a management/production company no doubt.