This new Star Trek always was expected to do solidly, and even spectacularly, in its 3,800 domestic theaters. And it has. But what really counted to Paramount with this reboot was expanding the scifi franchise’s weak foreign appeal in years past.
JJ Abrams’ reboot opened day and date in 54 countries its opening weekend, and then China on Friday, Japan on May 29th, and Mexico on June 5th. So did this Star Trek catch on with foreign audiences? You betcha! As of today, the pic’s international cume is $70M over two weeks. This already makes Abrams’ version the highest grossing international Star Trek, beating First Contact which did $57.4 million internationally. No movie in the franchise has ever cracked $100M overseas before. But Paramount is predicting that this latest Star Trek should do around $150 international and around $400M worldwide (even with stiff competition from Sony’s Angels & Demons opening #1 in every foreign territory this weekend and reporting $104.3M on 10,468 screens from 96 countries for a worldwide take of $152.3 million). Star Trek added another $21M this weekend from 6,131 locations across 57 territories. In the UK, its best market, the film has grossed $19M in just two weeks cume.) So now Star Trek‘s worldwide cume is $216M. What made the difference? I think the fact that previous Star Trek movies started “in the middle” so to speak, assuming that audiences knew all the backstory. But Abrams’ version smartly starts at the beginning so international audiences as well as young North American viewers could get on board from the beginning.






43% drop here this weekend is astounding
Here is the difference between STAR TREK and A and D. Star Trek uses hot new actors to tell a new story with a hot edgy director. A and D uses an older actor, with an older director to tell what feels like an old story. The whole thing is dated. Given those circumstances, and how lousy the movie is, I’m amazed it did as well as it did.
As an industry analyst, I’d say – Amy Pascal has got to start concentrating more on screenplays and less on relationships with talent. She’s got to rely less on her creative team, and more on her creative instinct. Because for the first time in ages, we’re all able to see behind the SONY curtain. And the emperor doesn’t seem to be wearing too much…
I’m just saying…
Wow FUCKIN’A! You know for all of its faults I’m glad this is doing well. There hasn’t been a decent space opera adventure in a long ass time. Yeah they took the energy and the effects scope from the SW Prequels, but you know what they did it ten times better than Georgie boy Lucas ever could so hats off to the Bad Robot team.
But I am a little worried after reading an article where JJ’s intention for the sequel MIGHT be to bring back Kahn. Not a good idea IMHO. Create something fresh. New Aliens. New worlds. New dilemmas.
Although…I wouldn’t mind if the Kilngons were given an updated treatment. There hasn’t been a memorable Kilngon villain since Chris Lloyd from STIII: Search for Spock, yet I still can’t remember his character’s name. Yeah I’d go with a Kilngon adversary for the next one. But make him really whacko insane yet confident and strategically brilliant, sort of like the Bizzaro version of Kirk. Definitely.
Some of us haven’t seen the movie – so thanks for spoiling it for us!
Denny– There aren’t any spoilers. ‘Bring back Khan’ refers to doing a reimagining of a character from a 20/40 year old movie/tv show.
Oh please. Nothing new about ST. Female characters downplayed as sex objects or killed off. Editing a la Bourne, main character unlikable…the only reason its doing well is that people are eager to see the franchise live again, unfortunately, theres nothing to brag about apart frpm teh box office, oesnt mean its a good film just that gullible people hand over 15$ a ticket…
ST actually beat A&D on both Saturday and Sunday, the only reason A&D ‘won’ the weekend is because of of big Friday opening day but otherwise it’s two weekends in a row for ST.
It’s been a trend for the last couple years. Average or below average pg-13 movies geared towards “we only love character drama” critics and 4th grade educated viewers. They have a formula and it works. Trek looked incredible, but the story wasn’t up to the same standards.
According to boxofficemojo Star Trek won Saturday and Sunday, with A&D only winning on the premiere night, Friday…
http://www.boxofficemojo.com/daily/chart/?sortdate=2009-05-17&p=.htm
Astounding. Really, really astounding.