LA Weekly recently ran an in-depth cover story on how showbiz flack Howard Bragman helps gay actors come out to the Industry. “In Hollywood,” Bragman told the paper’s Patrick Range McDonald, “most publicists keep their clients in the closet. And I’m the guy people tend to come to when they want to come out of the closet.” He’s done this since 1991 when Bragman helped actor Dick Sargent — the second Darrin on Bewitched — to come out on Entertainment Tonight. Most recently, Bragman has helped Chastity Bono navigate the publicity of becoming the transgendered man, Chaz Bono. ”I didn’t want it in The National Enquirer, so I called TMZ and told Harvey Levin it’s a go. He did it in the most respectful way,” Bragman said. “Chaz still hasn’t said one word to the media. It’s worked out really well.” The publicist has also brought out former Party of Five regular Mitchell Anderson, Married With Children co-star Amanda Bearse, and 1980s TV character actor Tom Villard (before he died of complications from AIDS in 1994). During one high-profile stretch of sports figures, Bragman also brought out NFL defensive lineman Esera Tuaolo, LPGA star Rosie Jones, WNBA star Sheryl Swoopes and retired NBA center John Amaechi, all of whom remained closeted until after they consulted with Bragman, who worked for months on their coming-out plans.
Bragman isn’t yet as well-known for this as for founding major flackery BNC (Bragman, Nyman, Cafarelli) or and his new boutique PR firm Fifteen Minutes. But the newspaper says “the publicist has created an unusual, if not remarkable, niche. He is not merely helping gay actors to form sensible plans for going public. The gay guru of Hollywood, Bragman is in fact facing down the U.S. film industry on its insistence that gay actors remain in the closet. The publicist hasn’t brought out an A-list gay male actor — yet. But Bragman says that day is coming, and after the first superstar decides to reveal himself, a fundamental shift in American acceptance of gay leading men may not be far behind. He’s currently working with a famous musician who’s still closeted from the public, but who will come out next year. And the manager of one major movie star approached Bragman a year ago and asked about his client’s possibly going public, but the actor still refuses to pull the trigger…. But the Hollywood machine — studio heads, agents and casting directors — is a surprisingly conservative entity. Its power players think Americans can’t handle gay actors in straight–leading man roles… [T]he big studios and their mostly male chiefs — and the scores of socially liberal men and women who play key roles as casting directors and agents — have together created a kind of ‘Don’t Ask, Don’t Tell’ policy, which places enormous pressure on gay, male actors to remain in the closet. Bragman, though, is there to give them an expert’s thoughts, a plan — and a nudge.”
But it also says a lot that the LA Weekly writer couldn’t get a single Hollywood mogul to talk substantively on this issue. Sony Pictures Co-Chairman Amy Pascal released a prepared statement through her spokesman: “Across our company, we hire the best actors and actresses for all available roles. Sexual orientation has no place or bearing in the casting process.” Disney chief Dick Cook, before he resigned, was “unreachable.” Warner Bros honcho Alan Horn did not have time to talk, and 20th Century Fox studio heads Jim Gianopulos and Tom Rothman said, via a spokesperson, that they would have to “pass on this one.” Universal Chairman Marc Shmuger, before he was ousted, was “just too crazed” with work to comment. And calls to Paramount head Brad Grey and MGM chief Mary Parent weren’t returned.
Editor-in-Chief Nikki Finke - tip her here.


Rock on! Ms.Finke so many people read this blog – I imagine if you took on this issue – it would help. People in the industry would listen! Keep it going. The time is coming!!
– and the scores of socially liberal men and women who play key roles as casting directors and agents — have together created a kind of ‘Don’t Ask, Don’t Tell’ policy, which places enormous pressure on gay, male actors to remain in the closet. –
I would say that says it all about the depth of “social liberalism” in this business–all for show.
I don’t think there is a single person who has watched Neil Patrick Harris in his role as a hilarious, womanizing, commanding playboy on ‘How I Met Your Mother’ and thought anything but ‘He is perfect in this part.’ No one cares, if the actor doesn’t care.
What about Neil Patrick Harris he plays a womanizer on How I met your mother, and he came out.
He does and it’s totally awesome!! But where’s an openly-gay leading action star who can open a movie at #1? (Please, no Tom Cruise quips).
What is sad is that many of the publicists (as well as agents and managers) who are the most vocal and insistent about their clients NOT coming out are gay themselves, most openly so.
They generally justify it by saying things like: “people in Iowa wouldn’t watch an actor’s television show or movie if he comes out.” Of course, Iowa has gay marriage, California doesn’t. At least in tv, gay actors like Neil Patrick Harris and talk show host Ellen have shown that middle America can embrace openly gay actors.
I worked for a gay WMA (now at CAA) agent who specifically forbade from ever revealing that I was gay to his clients.
@Chrissypoo
Nice post. Amazing, isn’t it, that Ellen (and before her emotional meltdown, Rosie O’Donnell) and NPH have the total support of Middle America, when Hollywood Establishment is so certain that they don’t?
Howard is one of the publicists in the biz…love this guy, when I need anything in the press, I call Howard. He calls back immediately, gives his advice and makes it happen. This is truly one of the best people in our industry…good to see he is making the world a better place.
Great point Chrissy poo! Iowa does have gay marriage and people in Hollywood are full of it!
@ Chrissypoo –
RIGHT ON!!
If those in positions of power in Hollywood would STOP PERPETUATING what they believe is true about the rest of the country, A LOT of things would start to change — and FAST.
I’d like to see a John McClaine-type character kicking ass, blowing shit up, and rescuing his MAN from bad guys in the end…and wouldn’t it make a difference if that movie kicked off with “Jerry Bruckheimer Productions Presents…”
Anyway — when the old regimes at the agencies and studios begin to keel over, hopefully Generation Next will start to make some long-overdue changes…
More actors should keep their sex lives and political views to themselves, it’s usually not very endearing.
The ol’ ‘we don’t have to time to respond’ response–just time to craft a carefully measured, entirely manufactured justification for why we don’t have time to respond.
And no response could me more telling.
Now, not at all because so many of the studios’ major stars are gay and need to stay in their carefully PR-managed closets to keep their quotes and A-list status. Right?
America may be land of the free, home of the brave, shinning city on a hill… but, well… then again, how many openly gay actors have ever made more than $10 million for a picture? Have any even made half that?
How many closeted gay actors earn more than $20 million a picture?
One hefty handful at the moment.
To all the studio execs that didn’t comment, I will say what Paul Haggis said to Tommy Davis, “…refusal to denounce the actions of these bigots, hypocrites and homophobes is cowardly. I can think of no other word. Silence is consent, Tommy. I refuse to consent.”
It says a lot more about the studios’ view of the LA Weekly than it does the issue itself.
I’ve know Howard a long time, good guy -abit wacky at times. Hate to say, he hasn’t repped A list for…hmm…ever. But he’s got to sell the book.
While the majority of the public can be accepting of gays in general, they are not accepting of gay culture, what it really means for someone to be gay (i.e., what happens behind closed doors), and they are very protective of their children when it comes to gay messaging because they believe that same sex attraction should not be promoted.
To ignore all of these facts and simply shout hurrah! for promoting the outing of gays is a very narrow view of the potential impact on someone’s career.
I don’t think every gay feels the need to be outed, whether it is based on fear, the reality of the above, or whatever. So, one would hope that there wouldn’t be pressure to out someone just because some liberal gay faction wants to prove a point or a competitive actor, for example, wants to decimate his/her competition.
And, by the way, Neil Patrick Harris is in comedy, not a leading man in film — quite a different matter in public perception. Neil’s career has been built on tongue and cheek.
Oh, how true. They may be socially liberal themselves but that really isn’t the point. As purveyors of a product they recognize that many of their consumers are NOT — and not apt to be. When rubber meets the road… when money, jobs, prestige and lifestyles are on the line… they turn tail and run. They always have.
The story of true, selfless, indomitable courage in Hollywood is a short one, and mostly fiction.
People should do whatever makes them happy, but to compare Neil Patrick Harris to a major movie star who can open a movie is apples and oranges. There are plenty of actors who could still do what they do and it would not change a thing, but you can’t say that about all the big names at the top. Not PC, maybe it’s not right, but it’s reality.
I would argue that Neil Patrick Harris’s success means that the US already accepts gay leading men. In Television.
BUT … it makes TV a gay-female ghetto. Straight men simply avoid gay dominated entertainment. Broadway has never been technically better, and more gayer, and more repellent to the average guy who votes “no” and simply avoids it. No one can FORCE straight men to watch TV, buy movie tickets, go to Broadway shows. They have to want to do so.
The more gay-friendly and gay prominent Hollywood becomes, the more most will simply tune out. Not see the movies, TV shows, and so on. CERTAINLY I would agree that a leading man will come out as gay. That he probably won’t suffer career wise either. But that he won’t pull male audiences either. Sitcom audiences are about 85% female anyway — women are quite accepting of gay men. Harris faced no real barriers in being openly gay. Can you make an action, action-adventure, or comic book movie with an openly gay lead? Sure!
You just won’t see much of any male response, and will be left with the box office receipts of “Vampire’s Assistant.”
Men are not women — they don’t want to see gay male leads in movies. I suspect that Hollywood will fall into irrelevance by becoming like Broadway — technically more excellent than ever, openly accepting of gay male leads, and simply absolutely of no interest whatsoever to the vast majority of straight men. Who increasingly will look abroad to find action movies with masculine leading men. Hollywood already seems incapable of providing American-born actors with any masculine presence. Harris has perfect comic timing, but cannot believably “take a punch” onscreen the way say imports Guy Pearce, Russell Crowe, Damien Lewis, or Jason Statham can (onscreen anyway). Hollywood lacks believably on-screen tough leading men, no doubt part of it’s gay-friendly trade-offs.
There is no free lunch, men are what they are, you cannot change them (no matter how much people hector them).
“Hollywood lacks believably on-screen tough leading men, no doubt part of it’s gay-friendly trade-offs.”
i’m sure some of the gay football players i know would rather strongly dispute your notion that gay men can’t take a punch.
i’m straight. not that it matters, but i watch actors act, not sexual orientations act.
American born actors are not getting the actions roles because they are American and to do not get the taxes credits supplied by other countries. So, if a film is getting shot in another country, the studio will cast locally because they will get a larger credit back.
So,it has nothing to do with acceptance of gays.
Howard Bragman is not only the guru of bringing the closeted out, he is also the guru of navigating challenging situations with dignity, style and class. His clients are ‘A Listers’ beacuse of Howard and his approach and uncanny skills. The entertainment world is richer in so many ways beacuse of Howard Bragman!
If every closeted actor in Hollywood came out, now, that would be something…since I can count all the straight leading men on one hand.
I am reminded of the contractor who went to an interview for a project and was told by the owners that he need not apply because the political bumper stickers on his pick up truck did not align with the views of the owners. If you wear your beliefs on your sleeve, there are consequences.
Bravo Howard and Brava Nikki!
Thanks for shining a light on this!
What’s in a name? Apparently everything. Howard Bragman could only be a publicist. Bob Bookman could only be a book agent. Same way a boy named Jeeves has to grow up to be a butler. Or Jerry Seinfeld had to be a comedian.
Bravo Bragman. I was “out” before I made my first film BUT I have (for the most part) done character comedy and no one cared. It will take a top male leading man star to start real change. I DO believe it will one day be a non-issue. Not in my lifetime, but one day. Younger straight men are already more accepting. The change will come. I think we under-estimate the straight male audience of today.
Somebody once told me the reason no actors come out of the closet in Hollywood is because it will unravel a network of lies and deception which has been in place for decades. If A Lister ‘Mr Blue”‘ comes out of the closet we will question why his first two wives married him – and then realise they dated A Lister ‘Mr Orange’ it goes on and on. In short none of the older school actors can come out as a house of cards will come crashing down.
What will happen (be it tomorrow or in five years – but certainly in under ten) is one of the new young kids on the A Lister block will come out of the closet and this will change things dramatically for future actor generations.
It’s a horrible but unfortunately TRUE sterotype that certain professions attract a higher amount of (lets say) gay guys. Air Steward, Hairdresser and Actor are three. So why do we see so many out hairdressers or air stewards yet when it comes to TV or Film actors there are none?
Somebody made a comment that all the gay ones are on Broadway but this isn’t true. All actors have to start somewhere and many will go where the work takes them. I promise you they were gay or bi before whether they wind up in ‘Chicago’ or ‘Chicago Hope’! The difference happens when they decide (early in their career) to head off to Hollywood. It’s here agents will warn the guys to keep their personal lives personal. They never ask if they are gay – they just instruct them how they should be perceived.
As somebody who knows a lot that has gone on behind the scenes in Hollywood – I have to say this whole ‘Out an A Lister’ debate is so funny and innocent. Hollywood loves the fact everyone assumes the only skeletons in tinsletowns closets are gay ones!
In reality someone being gay really is a wholesome safe issue based on most of the truths about the Hollywood stars we all watch. These are people who adopt children to make themselves appear human (but then never bother with the kids), use hardcore drugs to keep up with their schedules and (whether male or female) have been cut and pulled about by the surgeons knife to look good, yet claim its all down to a good diet and exercise. Most of these people are so ruthless and shallow they have done pretty desperate things to get where they are. If the truth came out – many of these actors would be preying it would be as simple as them just being unearthed as gay!
One thing I will say is in the noughties the old casting coach for women is pretty dead in the water. Female stars have to be way more clever to get the plum roles than sleep with the right person. However, it’s the guys now who are sleeping (or performing) their way to the top.
One very well known A Lister had barely acted when a famous (and very out) Hollywood director discovered him. For quite a few sexual favours (not only for A Lister director but also A Lister directors friends), this seemingly super straight guy became an A List star after said ‘out’ A List director casted him as the lead in a string of his films!