Private Practice docs are giving free check-ups to homeless teens… 30 Rock’s Kenneth is volunteering at an animal shelter… The Ghost Whisperer is helping out at a blood drive… The Brothers bros are coaching high school football… It’s all part of something called “Tune-In Week” as the major networks support the Entertainment Industry Initiative’s iParticipate initiative meant to inspire television viewers to volunteer. More than 100 shows — morning through late night — will emphasize volunteering this week. Viewers at home can log onto www.iParticipate.org to find a volunteer opportunity in their neighborhood. And Hollywood will be volunteering as well today through Saturday as the networks, studios, and major agencies join together to do volunteer projects throughout LA. Yes, even the tenpercenters have been enlisted for tasks like making care packages for soldiers, cleaning beaches, working at the LA food bank, and teaching art to kids.
TV To Encourage Volunteerism This Week
By NIKKI FINKE | Monday October 19, 2009 @ 3:36pm PDTTags: Hollywood, Networks, Studios, TV
This article was printed from http://www.deadline.com/2009/10/tv-shows-to-inspire-volunteerism-this-week/
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Title Studio Gross 1 Chronicle FOX $22.0M 2 The Woman In Black CBS $20.9M 3 The Grey OPRD $9.3M 4 Big Miracle UNI $7.8M 5 Underworld: Awake... SNY $5.5M 6 One For The Money LGF $5.2M 7 Red Tails FOX $4.7M 8 The Descendants FSL $4.6M 9 Man On A Ledge SMT $4.4M 10 Extremely Loud & WB $3.8M 11 Contraband UNI $3.4M 12 The Artist TWC $2.6M 13 Beauty And The Beast DIS $2.6M 14 Hugo PAR $2.3M 15 The Iron Lady TWC $1.9M 16 Mission: Impossible - PAR $1.7M 17 Joyful Noise WB $1.5M 18 Haywire REL $1.2M 19 Alvin And The FOX $1.0M 20 Sherlock Holmes: A WB $1.0M SOURCE: RENTRAKBox Office Poll
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I’m surprised you haven’t mentioned the criticism of this initiative, which got a lot of play this week. Should our government institutions be so incestuously intertwined with the entertainment biz?
http://bighollywood.breitbart.com/jjmnolte/2009/10/15/leaked-memo-reveals-the-white-house-has-control-of-your-television-set/
so good to see all the networks uniting to spread the message of volunteering…something that in light of the recession, doesn’t even cost a cent and can do a world of good!
Volunteer 1 hour a day to helping stop the multi-national studio pipeline from producing garbage. Think of the positive effect you could have on millions of people. Imagine what if people never had to watch movies such as waterworld etc, you could save each movie goer 2 hrs of their time X millions of people. Wow think of how much that would accomplish. What would those people have done with that time, and that money? Contribute your effort today.
More liberal initiatives invading my TV watching. 30 Rock was almost unbearable last week. “The Responsibility Project” my ass. Cut taxes and get people jobs.
Nice to see egos being checked at the door (at least for a brief minute) to spread a good message.
But who can afford to volunteer in this economy?
Maybe Jeffie Zucker will volunteer at the unemployment office 168 hours a week.
Now that would improve lots of peoples lives!
Yeah, John K., you tell ‘em– those dirty libs with their “volunteering” and “community organizing” can go straight to hell. I mean, every episode of prime time television devoted to public service and selflessness is one less episode devoted to real American endeavors, like shooting people with guns and teenagers having sex with eachother. What, pray-tell, do taxes (which, assuming you haven’t been paying attention, have actually decreased for middle class taxpayers) and jobs (which, assuming once again you haven’t been paying attention, have been declining since 2007, when Bush was still in office) have to do with encouraging people to do something for the people around them?
Amazing how we all lay down and lick the boots of the government when we agree with it. The right reaction to the White House “request” to insert propaganda messages into each and every show is to tell them to go to hell. The next “request” will not be for something so seemingly benign but will insist on “Cap in Trade,” Global Warming complete with a pitch to buy Gore’s book, and of course vote the “right” way next time; eventually there will be no next time. The purpose of media is to “speak the truth to power” and if you don’t see this administration in the birth throes of becoming a thugocracy complete with the cowardly cuddling up to it so as not to be deprived of some kind of subsidy, then you are the problem.
Golly, without Hollywood and my government I wouldn’t know that I have the right to vote, school is good, bullies are bad, and that volunteering during work hours will make me feel all warm and fuzzy inside. Still not clear on the drug hypocrisy message, though, but hey, keep spending my tax dollars! That’s what they’re for, right? Please continue to tell me what to do, how to think and how to feel. You obviously know better than I. I bow to your moral and intellectual superiority.