No, it wasn’t a publicity stunt. I’m told that two people fainted during a screening hosted by Toy Story 3 director Lee Unkrich of Danny Boyle’s 127 Hours that took place Friday night at Pixar’s theater packed with about 300 people. Paramedics were called, the pair were declared fine, but it underscores once again the intensity of this real life tale starring James Franco as the hiker who gets trapped and cuts off his arm to free himself. The pic opens in theaters November 5th.

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