This is news that will probably make Twitter explode: MTV is finalizing a deal to bring back its signature series Punk’d with teen superstar Justin Bieber as the new host. The show’s creators/ executive producers, original host Ashton Kutcher and Jason Goldberg, are back to executive produce the new installment through their company Katalyst. There has been a lot of chatter about a Punk’d revival since the celebrity hidden-camera show went off the air in 2007 after 4 years and 69 episodes. I hear Bieber was identified as a new host in the summer with talks going on ever since. No premiere date has been set but the new Punk’d has been quietly gearing up for production and will probably launch next year.
Bieber is currently the hottest music artist/personality for MTV’s target teen audience. In addition to his skyrocketing music career, he recently dabbled into acting with a guest stint on the season premiere of CBS’ CSI and parts in Saturday Night Live skits.
Kutcher and Bieber are currently No.3 and No.5 on the list of top celebrities on Twitter with more than 5 million followers each, making the combination of the two an instant Twitter behemoth. For Kutcher, a revival of Punk’d will mark a return to his roots as a producer as the MTV reality show put his Katalyst on the map.
TV Editor Nellie Andreeva - tip her here.