I’d like to give a plug to Deadline’s newest MMC sibling site, TVLine.com, which covers the consumer-oriented content side of television (while we cover the business). Debuting  over a week ago under the leadership of editor-in-chief Michael Ausiello, TVline has more than tripled initial traffic expectations and blown past its January goals within the first six days. It has shown promising signs of engagement with over 1,000 comments on the first day alone. Credit belongs to Ausiello’s diehard fanbase, who followed him from Entertainment Weekly to his new gig, and also to the impressive team he has assembled, including Matt Webb Mitovich, Megan Masters, and Michael Slezak as well as an occasional  contributor you all know and love, Deadline’s TV Editor Nellie Andreeva. Together, Team TVLine has broken more than 50 stories in its first week alone. Check it out.

Editor-in-Chief Nikki Finke - tip her here.