
The last time Fox’s Peter Rice and Kevin Reilly appeared at the TV Critics’ Assn. press tour in the summer, the drama surrounding the search for new American Idol judges had hit fever pitch, galvanizing the Fox executive session. With no swirling controversy this time around, the Rice-Reilly panel was mostly introspective, with the two asked to reminisce on Fox’s troubled fall, marked by the quick cancellation of Lone Star and the underwhelming run of Running Wilde.
Neither Rice nor Reilly tried to spin the fact that Lone Star was a big failure, one that “changed the complexion of our fall,” as Reilly put it. But neither had regrets about picking up the show, which received great reviews but was rejected by the audience. “I’d much prefer to fail with a show we are proud of than with one we are embarrassed by or don’t believe in,” said Rice. Reilly, who worked at FX before taking over entertainment at NBC and now Fox, addressed the conversation at Fox the morning after Lone Star‘s dismal premiere. “One discussion we never had the next day was: we’re never going to do that again; there was no Monday morning quarterbacking,” adding ‘I don’t think for a second that the best shows are on cable.”
As for Mitch Hurwitz/Will Arnett’s oddball comedy Running Wilde, “it was struggling to find itself, I think it finally did but it was probably too little too late,” Reilly said.
Reilly was also asked whether the other networks are stupid to try to replicate Fox’s biggest scripted series, musical dramedy Glee by developing similar projects. “Some of them are,” he responded.
With The X Factor locked for next fall as Idol alternate, Fox may have “the most stable schedule” in a long time as the network won’t have to reshuffle the deck in midseason to make room for Idol, Reilly said. But, despite having smaller needs for fall because of the series orders for X Factor and Terra Nova, Fox has not scaled back its development for next season. “We’ve spent the same money on development this year than last year and maybe more,” Rice said. Comedy-wise, Fox is not giving up on multi-camera sitcoms and plans to order “a few” such pilots this season, Reilly said.
Addressing prehistoric extravaganza Terra Nova, Rice denied any budget overages on the big-scale series. “It is a very expensive, very ambitious show, but it is on budget,” he said, adding later that the Steven Spielberg-Peter Chernin-produced sci-fi drama is the most expensive show ever on Fox.
In terms of returning shows, Fox this morning announced the renewal of freshman comedy Raising Hope. Beyond that, Reilly indicated that veterans Bones and House are likely to return. “Both shows are creatively important, and I anticipate both to be back. We want them both, the question is whether we can make a deal.” He also noted that Lie To Me and Shawn Ryan’s new cop drama The Chicago Code, which are sharing the Monday 9 PM slot this season, won’t compete for one spot on the schedule for next season and could both be renewed. Additionally, Reilly said he would be “heartbroken” if Fringe went away following its upcoming scheduling move to Fridays.
TV Editor Nellie Andreeva - tip her here.


… but the best shows ARE on cable.
Other than 30 Rock, I haven’t tuned into a network show in years.
The best shows ARE on Cable, and for a very simple reason:
Cable shows don’t need hit ratings to survive. Whereas, on broadcast channels, a show is deemed a failure of it doesn’t premiere to 12 million viewers.
You could argue that a definition of “best” that leaves out the possibility of reaching a mass audience is a pretty limited definition.
Not that a show needs to be a mass hit to be great, but there’s something special about a great show that has genuinely broad appeal. That’s what the broadcast networks can still do that cable can’t, and they shouldn’t give up on the goal of making something great and popular.
Besides, even if Reilly knows he has nothing that good in the pipeline, what should he say? “My shows will never be as good as the less-watched shows on our cable networks?” Not an inspiring attitude.
Actually, a definition of “best” that takes popularity into consideration isn’t a definition of “best” at all. Popularity has nothing to do with quality. The confusion of the two is a serious problem, not something to strive for.
Popularity doesn’t equal quality but quality with popularity is different from quality without. Not better, just different. A great mass entertainment can achieve different things from a great niche entertainment.
If you say that all the quality is in the small-audience stuff – which isn’t even true – then you’re writing off the possibility of getting back that different, equally important kind of greatness, the great work with a broad reach.
Anyway the job of a broadcast network executive is, in theory, to come up with shows that are both good and popular. An exec who doesn’t want to do good shows is terrible, but so is an exec who just throws up his hands and pretends that the only way to make great shows is to settle for a small audience.
Anonymous (above) makes a great point about a balance that is sorely lacking at the higher levels of most large entertainment companies.
No one in town can say with a straight face that 20th makes “better” films than Warners. They don’t. But, Searchlight makes great films. Searchlight being the “FX” of film for News Corp. Yet, Warners continues to make broad, “better” films that, objectively, are more mature than other studios. They are of a higher QUALITY. Would anyone want to see Harry Potter done by 20th? Why does 20th run from its heritage and shun R-rated films while Warner takes chances that pay off — movies for adults. In. America. “300″, et al.
That’s film. The entertainment you pay to see.
Let’s be honest about the WHY of the TV business.
Television is designed to function as a marketing agent for our corporate leadership.
Designed to sell sugar water and cell phone service.
(or films)
An inventory game.
Occasionally, broadcast shows elevate their viewers — abrasive, metaphysical questions in HOUSE, gay awareness in GLEE. (FOX is progressive. Just deal.)
However, we all know that real drama, unfettered, and unattached to marketing and advertising, is the realm of cable — the source of the truest, most filmic, highest quality television.
Um…cable shows do need their ratings to survive. Case in point, the excellent Terriers on FX. Low ratings led to its cancellation.
Reilly’s mindset is like Blockbuster. “Netflix? Who the hell is Netflix?”
“I don’t think for a second the best shows are on cable,” Perhaps if he DID think for a second, he’d realize they are.
Fox needs to end American Idol. For all their talk about how different the shows are, they really are almost identical. It’s going to end up being a Leno/Conan situation where the network tries to keep both shows and both suffer as a result. If they’d announced this as the final season of Idol and the crowned new winner the “last American Idol EVER” I guarantee ratings would go up. Plus, canceling Idol would allow them to air X-Factor in the spring. Trying to launch X-Factor against the onslaught of fall shows and having to schedule around baseball is going to be a disaster.
I guess he didn’t have that much faith in Conan after all then, seeing where he inevitably ended up… but back to scripted programming and how much hypocrisy this guy is spouting, coming from a career in cable, I mean.
Terra Nova looks like more of that glitzy and off-putting production values of V, with some Heroes, Lost, Avatar, and Jurassic Park, all thrown into a blender. If it doesn’t fail after a year, I will eat crow. But right now, I’m not impressed in the least.
Speaking of, the only real thing that he’s using in his defense is reality shows. He’s absolutely right there, if he’s talking about the best reality shows… but even then, Jersey Shore and Keeping Up With the Kardashians are more *reality* than Idol these days… by far.
No, Fox peeked a year ago, when they had Lie To Me, Fringe, Bones, Glee, 24, House, all ratings power houses going at once. Now, that’s gone bye bye and their only consistent ratings hit is Glee. That fad will die off in 2 years or less as well. House and Bones are already sliding. Fringe will be cancelled… I mean look where it’s moving… Fox ALWAYS cancels sci-fi shows that land on Friday night.
They’re in for a world of hurt. I say it’s about time.
it scares me that they didn’t monday morning quarterback lonestar. YOU SHOULD HAVE.
“I Don’t Think The Best Shows Are On Cable”
It’s all there, black and white, clear as crystal! You get nothing! You lose! Good day, sir!
If the best shows aren’t on cable, why does broadcast keep losing viewers to Cable channels then, hmmm?
“Make a deal” for Lie To Me? Horsecrap. FOX produces Lie To Me. What deal is there to make? It’s not like they have to negotiate with WB or something.
I hate this spin nonsense the press let’s these guys get away with. When are you guys gonna challenge them on the ridiculous comments they throw out there?
Sounds like he was talking about House. I think NBC produces that.
Let’s look at the odds. Of my tuning in to watching a first play/run shows on one of the 3 Networks or Fox. I have Verizon-FIOS with over 70+ cable channels + premium channels, pay-for-view and a DRV. My blu-ray imports Hulu, Netflix, Amazon and You Tube; and iTV. 3 Networks versing the world, the odds don’t look good.
Ditto to both of you. Cable can be much more of a niche audience, so you have channels that hollow out their little places (like FX) and do it incredibly well. Broadcast invariably has to pander to the lowest common denominator, humor that everyone finds funny, and that tends to handicap you in terms of what you can do. Just like art house movies – you’re not making billions because most people, sadly, can’t appreciate quality.
his quote got clipped, it ended with “i know they are”
Beside couple of comedies there is nothing to look at broadcast.
Reilly is just putting fat smile to bad situation. Terra Nova for me is a BOMB, they’ll regret it.
The scripts and shows that Fox passed on to keep Lone Star, Lie to Me and Human Target on the air. If the public only knew. Rice and Reilly are incompetent.
Well, at least they picked up The Chicago Code which looks great and its from Shawn Ryan.
Funny. I don’t make it a point to watch one single thing on FOX. Ocassionally on Sunday night, if there’s nothing else on, I’ll flip on a cartoon. But thru the week? Absolutely nothing. Zip. So keep on trying and selling your fool’s gold, Reilly & Rice. We ain’t buying it.