Just in time for the final leg of the Oscar race, former Lionsgate exec Sarah Greenberg has been named co-head of marketing and publicity for The Weinstein Company. She starts tomorrow, I’m told, and will get to work after The King’s Speech got 12 Oscar nominations including Best Picture. Greenberg left Lionsgate because she wanted to live in New York. That makes her well suited for the new job, since TWC is based in Tribeca. She will report to Harvey Weinstein. Greenberg has awards season know-how, and most recently was part of Lionsgate’s efforts for Precious, which got noms for Best Picture, Director and Actress, with a Best Supporting Actress win for Mo’Nique and Best Adapted Screenplay for Geoffrey Fletcher.




Hurrah and good luck. I want The King’s Speech to win them all!
Will she be running Marketing with Bladimiar Norman?
She’s fine [pronounced foin]
Delightful! Can’t imagine anyone better suited for the job.
Sarah and Blad. That’s what I’m hearing. Weird pairing.
She’s back!!!! Good for TWC, she’ll do great there.
Beauty and the Beasts. Good luck Sarah, better buy the economy size Paxil and some new Adidas as the “boys” will be chasing you around the office like Max Bialystock.
Kings Speech is such an intelligent well crafted film, it should win best picture Oscar.
Does anyone know when Liam McIntyres (new Spartacus) thriller film Frozen Moments hits the theather?
I heard that she will be reporting to Blad…from Blad of course, but it seems they are co-heads.
anyway she is great and actually will run circles around him.
I heard that within weeks of Blad’s hire after dealing with Harvey direct, he decided to only focus on internet marketing. Couldn’t take the barrage. There’s prob another co-Pres on the way bc Blad aint running anything.
Splitting hairs over titles. Everyone knows Harvey is really running the show. She’ll live to regret moving to that nut house
Congratulations to Sarah, I worked with her when she was at Artisan and she is an excellent choice for TWC.
As someone who recently had the “honor” to work with Blad at TWC, its no secret that everyone there hates him. He has two assistants who, frankly, do more of his job than he does. Hopefully Sarah can bring some peace and calm to that place.
CDG – BOLD FACED LIE. you have never had a conversation with him cause you would never have said anything like this. he never told you that and i am sure of it because when i spoke to him just after this announcement he specifically told me, in true TWC form, he had no idea she was even coming on board but he expresses incredibly excitement about the help for TWC marketing.
EXTWC’er – WRONG AGAIN. not true at all. bladimiar was never brought in to oversee all of marketing. he is a digital marketing with experience in traditional marketing as well and Harvey and Bob want him involved. That’s it. Nothing more, nothing less. As someone who says they are an ex-twc’er you should know that harvey and bob deliver the message to people like you as they want to. i presume you must have forgotten that.
AWARDSGUY – LIES AGAIN – he has one asst and one person who handles social-media. remember, unlike you, he has to handle what is an entire department at other studios (internet marketing) as well as help his counterparts in traditional marketing. You would know this if, again, you actually knew anything about the guy before posting such inaccurate nonsense in a public environment.