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Kevin Smith is already challenging established acquisition protocol by trying to auction distribution rights in the Eccles Theater right after Sunday’s Sundance premiere of Red State. Some buyers say that gimmicky play isn’t what’s annoying them most. They’re especially peeved that the film’s 6:30 start coincides with what will likely be the beginning of the fourth quarter of the AFC Championship Game between the New York Jets and Pittsburgh Steelers. A lot of indie distribution executives hail from New York and New Jersey (as does Smith), and they’ve waited a long time to see the Jets get into a Super Bowl. How’s that for bad timing?
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Rex Ryan > Kevin Smith.
And will we be treated to another Kevin Smith belly ache/whine fest if this auction doesn’t pan out for him?
I’m not sure I agree with the bad timing thing. People go to Sundance to watch, sell and buy movies, not to watch football. Then again, it’s a good excuse if Smith fails to deliver, once again. On Cop Out it was the studio’s fault, on Zack and Miri it was the marketing department’s fault, on Clerks 2 it was a lack of money, and the list goes on all the way back to Clerks.
He’s a funny guy from time to time, but lately it’s starting to look like he’s not cut out for the industry anymore, if he ever was.
I’m taking it that your “fails to deliver” comment is in reference to box office sales.
As Kevin Smith has always said “As long as it turns a profit for the studio, they are happy”. The studio made their money back on ALL of Smith’s movies with 2 possible exceptions being Jersey Girl and Mallrats, which have subsequently been made up in DVD/VHS sales & rentals.
I’m not saying his movies won’t make bank in the long run, b
Has a KS film ever grossed over $40 million?
Honestly, most of the people going to Sundance could care less about the game. It won’t effect it one bit.
So someone might have to actually work instead of watching a football game? Gosh, how does the rest of the world manage…
The rest of the world only works 40 hours a week, kid. Most of us do that by the middle of the week. Go Jets, but I’ll be at the screening.
Pure delusion. Try “the rest of upper middle class America” works 40 hours a week. Most people in the world work just as many hours as anyone at Sundance, at a comparatively thankless job, for less money.
Maybe true, but I hope you enjoy the Jets game.
It’ll be over by the half. STEELERS!
You and I both know the Jets don’t have an effing change, especially after the Bears win for the NFC.
Who’s to say that Kevin Smith is not cut out for the industry? He has an audience for whom he serves well too – Aka movies, podcasts, comics, etc. What potential distributor would miss out on this opportunity? A dumb one at that.
Thank you Mrs. Smith
This might be the most obnoxious, sure to fail, overhyped film coming into sundance ever. The audacity of the them to say they’re going to hold a live auction in the theater after and put out estimates that the film will sell for big money is destined to set them up for failure.
I would love to be wrong, but I just can’t see a studio executive playing in the mud like this.
This is overhyped? Besides by Kevin Smith, who is hyping this film? And how many movies go to Sundance NOT to be bought? A lot of the point of Sundance is to showcase independent films in the hopes of being bought by a larger company there or afterward.
Also, Blair Witch was the most over-hyped movie.
Holy shit, this looks like the most intense movie Kevin Smith has ever made. I’m looking forward to seeing it.
I’d rather watch Rex Ryan on a stationary bike for two hours than sit through a Kevin Smith movie.
Get a prescreener on your I phone
This was one of the worst scripts in recent memory. Zero commercial value to boot. I wish I could be there to witness what is sure to be a busted auction, but I have my priorities. Back at the condo watching the game…
Push the screening back until after the game. Nobody really cares about staying on schedule or actually seeing any of these movies. People are only going because of the gimmick and the celebrities involved – not because of Kevin Smith’s filmmaking talent. The NFL playoffs are much more important than the screening of an average film.
To say a Kevin Smith film is average, you must not have seen more then one of his movies. I am a HUGE fan of Kevin’s movies, and relate to him on many levels, and yes i will say Cop out could have been much better, but what director or writer does not have a movie that is not the greatest? Every director or writer has had movies bust big time at the box office. And Kevin makes movies the right way, he makes movies he would like to see, and the way he wants to make them. You don’t like them good for you, but everyone has an audience.
What, nobody’s ever heard of a DVR? Who ever watches games live anymore? Gotta be able to zip past all the commercials.
By the way, that Red State trailer is intense. Looks like Smith might actually have a winner here.
DVRing the game would be key but then you’d have to run out of the theatre in sundance with your hands over your ears going “LA LA LA LA LA LA” all the way until you get to your PVR to watch the end of it. Kinda annoying.
I’ve never really been a Kevin Smith fan, but this looks very interesting. Great trailer, hope the movie lives up to it.
Awwwww, poor little privileged film acquisitions people would rather watch a football game than do their jobs?
@HW
The Super Bowl is practically a national holiday, and the games leading up to it are ratings blockbusters. Only an out of touch prick from Hollywood would fail to recognize that.
Red state teaser was baffiling, looks like a film school project with no real great scene moments to hook you in. Random flashes of pain and screaming does not a compelling trailer make. Anyone who wastes their money on this crap is going to get what they deserve, a crapfest.
Wait, your problem with the teaser is that unlike every other teaser that gets shit out these days it doesn’t give away the good parts? There have been enough movies with a few minutes of great film surrounded by an hour and a half of vacuous crap in recent history. I think we’re long overdue for this kind of marketing.
As someone trying to garner interest with a script centered around a similar theme I hope Smith’s gamble pays off. Lead the oh fat, stoned Jesus, lead the way.
That trailer makes it seem that Kevin Smith finally knows how to shoot a movie and make it look like a real movie — not a student film. Good for him. Only took him 16 years.
Really? Looked to me like something strait out of the NYU film department.
He’s saying that it’s an improvement, not a Ridley Scott film. Nice spelling.
Step back from the Sundance bubble and you’ll see that Kevin Smith is still innovating as a filmmaker. He has developed a much wider release mechanism for his storytelling and concepts than the traditional theatrical release by building his own social network, his built in audience is extensive therefore his films have a pre-release valuation than can be calculated before they are even screened. Regardless RED STATE is going to be seen as an artistic breakthrough for Kevin on many levels and this reader believes a successful Sundance premiere and sale will be the result.
Thank you. That was exactly the statement I was building as I scrolled through this mind-numbing thread. Then BAM! You were there like the ten f**king commandments. I care very much about the message this movie’s bringing to the table. It’s new. It’s fresh. It’s important.
Oh. That’s why it’s called a teaser…to NOT give away the entire plot like commercial trailers do. It doesn’t matter if you’re talking ‘Batman’ but on a suspense flick like this…maintaining that suspense until the viewer actually VIEWS the film is pretty damn important.
Best of luck to Kevin AND the Jets. Big day for both of ‘em.
Thanks Kevin!
If Red State is your excuse to get into heaven keep trying…Artistic? This is from a filmmaker known for his raunch/necrophilia/and other horseplay… He will probably be painting demonized, so-called Christians as the majority of Christians and as an excuse for his sinful lifestyle…This is so blase’….Grow up.
this film looks idiotic…