Sony Pictures and MGM have finally announced the worst kept secret in Hollywood. They’ve reached an agreement that will return Sony Pictures to its role as distributor of the James Bond movies. Sony, along with studios like Warner Bros, Paramount and Fox, all engaged in talks with the reconstituted MGM on a deal that came at a hefty price. Deadline reported previously that MGM walked away with the right to be co-financier on several plum Sony films, including the David Fincher-directed The Girl With The Dragon Tattoo, as well as others to be added to the mix, including the remake of Total Recall. The latter film might be particularly painful for Sony because sources tell us that MGM gets to distribute Total Recall in the highly valuable international TV market. This is considered a huge benefit to MGM in that it enhances the value of its international TV portfolio and robs Sony’s existing international TV partners of a title that is expected to be big overseas. Neither Sony nor MGM would comment on the horse-trading part of the deal.
Clearly, Sony wanted the Bond franchise back badly, and now Amy Pascal and Michael Lynton have brought 007 back into the fold. Deadline reported last summer that MGM was being reconstituted as a pure production play and shedding its distribution operation. That immediately put the studio’s most valuable title, 007, in play. Bidders began mobilizing before MGM made it out of bankruptcy. By January, several of the studios vying for Bond rights became increasingly frustrated by the attempts by MGM’s new chiefs Gary Barber and Roger Birnbaum to leverage 007 distribution rights to get co-financing rights to plum projects at whatever studio won the deal. This came even after MGM had offered the villain role to Oscar-winner Javier Bardem, a courtship that is still going on (Anthony Hopkins has also been rumored as a potential participant on the evil side of the Bond dossier). Sony Pictures eventually got the upper hand and moved close to a deal in early February, after Sony threw co-fi rights to Dragon Tattoo and other titles into the pot. The announcement doesn’t deal with other MGM titles, but there are expected to be more that get distributed by Sony Pictures, which separately partnered with the studio on the Kevin James-starrer The Zookeeper. That film moved over to Sony when MGM went into deep freeze because of its crushing debt burden, and Sony moved it to the heart of the summer, with a July 8 release date. While Sony was winning that deal, rival suitors like Paramount (which has a strong relationship with Barber and Birnbaum over Star Trek) bristled at MGM’s asking price, plus a relatively low 8% distribution fee on the 007 film that Sam Mendes will direct and which Sony will release November 9, 2012, with Daniel Craig reprising. Here is the official announcement:
LOS ANGELES, CA., April 13, 2011 – Sony Pictures Entertainment will remain in the James Bond business after reaching an agreement with MGM to co-finance and theatrically market and distribute Bond 23 worldwide, it was announced today by MGM Co-Chairmen and Chief Executive Officers Gary Barber and Roger Birnbaum and Sony Pictures Chairman and CEO Michael Lynton and Co-Chairman Amy Pascal. Sony will release the next film in this iconic franchise on November 9, 2012 throughout the world except for select International territories, where MGM will directly oversee distribution.
Sony Pictures and MGM look forward to Sony Pictures co-financing and distributing Bond 24 on a similar basis.
Additionally, MGM and Sony Pictures have agreed to explore co-financing opportunities on future motion pictures produced by each of the respective studios for the next five years.
The two studios have collaborated directly and indirectly in recent years on numerous films, including Casino Royale, Quantum of Solace, 21, Yours, Mine and Ours, The Pink Panther, and the forthcoming Kevin James comedy Zookeeper.
The announcement of the agreement to distribute Bond 23 adds another high-profile title to Sony’s 2012 slate, which also includes Men in Black 3 and The Amazing Spider-Man, as well as I Hate You, Dad, starring Adam Sandler, Here Comes the Boom, starring Kevin James, 21 Jump Street, Resident Evil 5 and Total Recall.
“Sony Pictures is the ideal studio partner for us as MGM re-enters the filmmaking business. We have longstanding relationships with Michael and Amy and look forward to what promises to be a prosperous future together,” said Barber and Birnbaum.
“In addition to working together on Bond, this deal expands our relationship with MGM as we explore co-financing opportunities on other high-profile projects,” Lynton said. “Gary and Roger are incredibly thoughtful and experienced leaders who are outstanding creative executives and respected moviemakers. While we are excited to be back in the Bond business, we also look forward to future collaborations and I am confident that this agreement will be long-term, lucrative, and beneficial to both studios.”
“After successfully working on the re-launch of the James Bond franchise with Casino Royale and Quantum of Solace, we could not be more proud or privileged to continue our association with Barbara Broccoli, Michael G. Wilson, Daniel Craig, and the talented teams at EON and MGM,” said Pascal.
When Sony released Casino Royale and Quantum of Solace, the films had record-high grosses for the Bond franchise, with Casino Royale taking in $599 million in worldwide ticket sales and Quantum of Solace generating $577 million.







So Sony bent over for MGM, an interesting show of desperation.
You sound a little bitter….former MGM employee?
sony bent over for MGM? On what planet are you?
Sony is putting together one helluva strong slate for 2012. Hope their marketing dept. is up to the task.
What a disaster for MGM. I don’t care what anyone says, Dragon Tatoo is who knows, Total Recall is who knows, but Bond is Bond and this play is short term to line the pockets of the only two guys who will benefit from short term gain. Bond is forever and they just gave it to Sony because they couldn’t figure out how to distribute and market one of the great franchises in movie history. Pathetic and if I’m a share holder (why would I be of course), I’m screaming bloody murder!
The two idiots — Barber and Birnbaum — chosen to run MGM did the one thing that turns the Lion into the Lamb for good– give up theatrical distribution. They are laughing while Rome burns and making fast money on what is sure to be a short con.
Come on — does anyone really think there’s still life in the Bond franchise? Tired, tired, and more tired!
glad you think so. don’t watch.
but i love it and plenty others like me will fill the seats. and, personally, i think the last was one of the best Bonds.
enjoy Moonraker and swimming froggy-style, you old coot.
I hope that they set this film in the U.S. and that they include several famous American actors. They have excluded the U.S. from the film series since Licence To Kill (1989) and the sequence in Casino Royale (2006) at Miami International Airport was not even filmed in the U.S. It would be incredible to see Daniel Craig as James Bond in New York, Los Angeles, Chicago and Las Vegas settings.
Purple,
You clearly have no idea what you are talking about. The last 2 bond films did $1.2 billion in worldwide theatrical alone… Only an idiot would suggest that a franchise that does about $600 m per film is “tired, tired and more tired.”
Sony has an exceptionally strong slate coming next year. Conservatively, if the three big franchises do anywhere near their average grosses on previous films, Bond, Spiderman and Men in Black could generate nearly 1.8 to 2 billion worldwide just on those three films alone.
Smart move for Sony to acquire rights to the next 2 bond films.
What’s the latest on Cabin in the Woods and Red Dawn?
I honestly can’t figure out who got the better deal out of this Sony or MGM.
Sony got to co-pro/co-fi the next two Bond films but it isn’t exactly a ‘world beating’ franchise anymore like a Batman or Transformers series. Nearly $600m worldwide for both films is good, not denying that, but Sony had to pay a fortune to produce both films. What’s the black ink like on those projects.
But on the other hand Sony got someone to pony up half the money for some of their projects and frankly I don’t know anyone who thinks that a Len Wiseman directed Total Recall remake starring Colin Farrell is a slam dunk.
The accompanying Bond picture illustrating this article screams “product placement” of the sexual kind!
Hey Sony marketers, that’s a mighty BIG gun that James is pointing.
What’s your subliminal message?
Warner Borg: Making a Bond is a 100-150 Million proposition. With all the product placement the films now use, that cuts down the cost a bit as does the cross marketing in ads when the film actually opens.
All in all, a Bond film is a bit less than almost any other franchise film. Certainly less than Transformers or Harry Potter.
Plus the 1.2 Billion figure for the last two films most likely not include video sales (which should be another 600 million, give or take a hundred).
Either way: it’s a proven moneymaker and the risk is far less than 99% of other (non-sequel) films.
WHEN A RETURN OF ALL GRAT MGM FILMS NOW IN HAND OF WARNER?THERE IS A POSSBILITY?
THERE ARE NEGOTIATIONS FROM MGM/DVD TO GET BACK ALL OF HIS GREAT FILMS FOR THERE OWN DISTRIBUTION, THAT MADE THE DVD DIVISSION ONE OF THE GREATEST IN THE WORLD.
BY THE WAY WILL BE SONY THE INTERNATINAL DISTRIBUTOR OF THE CATALOG OF MGM IN DVD?