
BREAKING: Relativity Media has struck back in the ongoing competition of Snow White movies. Ryan Kavanaugh’s film shingle has pushed up its untitled Snow White project to March 16, 2012, from June 29. This comes days after Universal moved Snow White and the Huntsman up six months to June 1. I’m not sure that Uni can push forward any further. After all, you have to make the movie before you can release it. Relativity’s movie has Tarsem Singh directing Julia Roberts, Lily Collins and Armie Hammer, while Universal has Rupert Sanders directing Charlize Theron, Kristen Stewart and Chris Hemsworth. Will both of these pictures actually make it into production under such high stakes? It sure looks that way. The one saving grace is that Universal’s film has a darker Alice in Wonderland tone, while Relativity’s seems to be an unabashed family film.
This is just one of three pictures that Relativity has dated in moves that seem to be geared directly toward this competition against Universal, the studio with which Kavanaugh had a long slate-financing relationship. Relativity has moved its adaptation of the Nicholas Sparks romance novel Safe Haven to be released on June 1, 2012, which just happens to be the date Universal releases its Snow White film. And Relativity has selected a Dec. 21, 2012 release date for the Phillip Noyce thriller Hunter Killer. That happens to be the slot that Universal switched Judd Apatow’s next film into, when the studio moved up Snow White and the Huntsman.
Universal, it’s your move.


Hilarious — this isn’t movie-making, it’s high school rivalry. Both of these movies are gonna SUCK because they’re being fast tracked without regard for quality. Has anyone READ the Huntsman project? It’s terrible.
THANK YOU! That script is like a kindergarten finger-painting exercise.
Considering the Huntsman script had the largest spec sale to date…
I’m betting on the fact that you haven’t even read the Universal Snow White.
I haven’t read HUNTSMAN but I did read the Relativity one last year and THAT script was terrible. It read like failed comedy complete with cartoon animal slapstick, yet was being touted around town as a “dark take” on the tale … even though it was about as dark as whipped cream. Let’s hope that was an early draft.
Actually, scrap that, I’d prefer that it stayed a trainwreck.
And they will both go the way of Red Riding Hood!
SWATH is no Red Riding Hood. The script is really good. Don’t let the name Snow White fool you. The Huntsman is a really dark version of SW. It’s totally different from everything that’s out here.
Relativity is either genious thinking that Hunger Games is not going to be as huge as everyone contends or just make the dumbest mistake ever. Maybe they’re banking on Hunger Games becoming Red Riding Hood which is certainly possible. We’ll see.
let’s try not to confuse a “really dark version” with quality material? please and thank you!
Nothing will ever go the way of Red Riding Hood…hopefully.
Don’t forget ‘Beastly.’
Bad move Relativity…rushing a smaller budget film never ends well..
while rushing a big budget film is money in the bank! Please..
Yep, and the Rapture is coming on March 16th, 2012.
They do realize that it’s just going to get smoked at the box office the next week by the release of the Hunger Games, right?
Damn, you beat me to it! Totally agree, did they even check the schedule before this bone-headed move?
Agree
this was sooooo expected! I love it! Hate that lame twi girl and the twifans!
Yet WE have nothing but love for you.
Relativity should just scrap the whole Snow White movie. Universal has a better cast and I’m more interested in seeing Rupert Sanders tackle this project than Tarsem. Tarsem is only good when working with his material.
well you can find people who think the relativity one sounds more interesting. why should relativity scrap their version?
I agree…most studios have major questions about the Relativity profits/accounting tricks
Because the person is a Kristen Stewart fan and they trash everything that is dangerous to their Goddess.
Please, KS as Snow White!
universal script sucks. Relativity’s snow white script is terrific. The family version of this fairy tale is the one that will do huge box office!
Dick Measuring Contest: Part 2
I agree. Although, I think spring is a better fit for this type of movie. Summer’s bad because of all the blockbuster CGI movies, and Christmas is bad because the BO is saturated with awards contenders.
The audience will judge which movie is better but I`m rooting for Relativity.
I’m already tired of hearing about this pissing contest! Neither project sounds interesting. If I was forced to see either one of these it would be Relativity’s SW. Simply because they have Armie and Julia. The little twi girl has yet to make a movie I would pay money to see.
Ditto! Both movies sound lame. Rushing them can only make them worse. Didn’t Kristen’s last non-Twilight movie go right to the bargain bin? Universal is making a big mistake by banking on her.
It won her a MIFF award, not bad for a movie she made before the release of Twilight.
I bet you, come March, Uni will move its movie back to December based on the bomb Relativity will bestow to the world.
december 2012, so far has superman and the hobbit opening.
Zack’s Superman is going to bomb. Cavil has no screen presence at all. Complete black hole. Uni should move Snow White right up against it.
You’re losing it. Universal just won this fight. It got Relativity to move its version up two weeks before Hunger Games comes out. The fight is between Hunger Games and Relativity. Hunger Games now has to increase it’s advertising budget to stave off Snow White. Don’t think that Snow White will not be advertised after its release. Relativity is going to try to pull from HG’s box office. If anything this is a huge slam to HGs which didn’t have any competition in March.
They have the same audience. HG’s may be the loser in this fight.
what?
I don’t get how anyone could think that Snow White would steal HG’s audience. Hunger Games has a rabid fanbase that can’t wait to see the movie. Snow White is a well known property, but is anyone out there clamoring for a Snow White movie, really? Nothing against SW — personally, I want to see it. I just don’t think it poses a real threat to HG.
If you think Hunger Games has the same fanbase as a SW re-make then you definitely haven’t read Hunger Games. That book series is extremely violent, and if they stay true to the series, it will earn every bit of its PG-13 rating. I imagine Relativity’s SW will be PG, which means they aren’t competing for the same entire audience.
Completely agree.
It’s moving to Relativity’s old date . . .watch . . .
This is so ridiculous. Sure, Relativity has the edge because it will come out first and will seem new, but the script is kinda lame. Universal has the better script and the better cast, but there is no way it will make its way to theaters before March.
Also, Relativity is gonna get screwed at the box office. The tweens will be super busy with the next Twilight franchise when the Hunger Games comes to town a week later.
I say Universal wins, and I hope it does.
Better actors?
Kristen Stewart being cast is the sole reason not to see that.
Armie Hammer just got from Social Network, filmed with Leo DiCaprio and Clint Eastwood and there is Julia Roberts.
Team Roberts and Hammer. Just because I can’t stand Stewart and her non-acting. So sorry that that Thor will have to be in a movie with Bella.
Hey Shy, don’t go there re: Kristen’s acting. She just won Best Actress for her role in Welcome to the Riley’s at the MFF. Garrett and Sam Caflin just praised her in recent interviews. So her peers respect her acting. You’re just nuts.
Kristen will be fierce in SWATH. SWATH has the better cast than Relativity. Universal played Relativity like a fiddle. Relativity can no longer put its movie in 3D which is huge. It has to go up against Hunger Games two weeks later.
Universal is laughing all the way to the bank.
Shy, I am not a Julia Roberts fan , but I agree with you. Why the hell would Chris Hemsworth sign on to a film, that he has to act and deal with the very fragile and horrible acting of Kristen Stewart? Hemsworth is a major star- in – the-making- he needs to be more selective.
Chris Hemsworth signed on because he is a better judge of acting ability than you. The combination of Chris and Kristen will be magical.
No one cares about either fey shit show.
when are they going to release Soderbergh’s HAYWIRE?
well madagascar 3 comes out a week after snow white and the huntsman, men in black 3 comes out a week before, and now the new nicholas sparks movie comes out the same day. so don’t act like that snow white and the huntsman won’t have competition either.
You’d think that Relativity would be able to start making some decent decisions now that Ryan is being minimized to the fullest!
Team Charlize Theron all the way, i’ll watch anything she’ll be in, she’s such a talented cameleon always reinventing herself.
the opening of Relativity’s will not be affected at all by Hunger Games coming two weeks later.
Relativity’s SW will likely earn 70-80% of its total domestic gross in those first 14 days. Even if Hunger Games opens over $100 mil, SW is still unlikely to take any hit. If it opens at 50, falls off 50% for a 25 second weekend, it should do 12-15 mil in weekend 3. Period. Doesn’t matter what else is showing. Hunger Games can sell out 24/7 and SW still gets its 12-15 mil that weekend.
Film openings can be impacted by what’s already out or opening against it, but never, ever by what is coming later.
THE HUNGER GAMES is coming out 1 week after Relativity’s Snow White not 2 weeks. And Snow White is going up against Sony’s tent pole 21 JUMPSTREET which is a big action comedy. The week before, Disney releases their tentpole JOHN CARTER.
This is bad real estate for Relativity.
You’d be right, I guess, if the Hunger Games was coming out two weeks later. But it’s not. It’s coming out a week later so there goes your whole “first 14 days theory”….
….well, you’re slamming the HUNTSMAN script, but the SNOW WHITE script sin’t any better. Its a sursprise, Roberts and Singh are still on board. Such a waste of reading time! Lets wait, which movie ollapses first…
The Huntsman script is godawful, who agreed to that shit?
Team Rupert! Tarsem does daring visuals but he’s ultraconservative when it comes to story, and Huntsman is the riskier project with one of the hottest directors out there bringing his entire commercial team with him.
Does anyone here REALLY think Joe Roth is going to let himself get humiliated by a punk like Ryan Kavanaugh? I love the Huntsman script because it is a completely original take on the Snow White legend.
SWATH is being rewritten yet again. Plus the whole who goes first scenario. Just goes to show what the studios have to through to make a profit on any Kristen Stewart movie outside Twilight. She may have won some insignificant award (MFF is hardly the oscars) but truth is the last three films (Runaways, Yellow Handkerchief and Welcome to the Rileys) have all been closed without nationwide distribution – let alone worldwide. Not to mention they have lost millions in revenue. If I were the people at Universal responsible for this film I’d be praying for my job come March.