Nellie Andreeva

Former Showtime executive Danielle Gelber has joined Dick Wolf’s Universal Media Studios-based Wolf Films as an executive producer and EVP. She will work closely with Wolf and Wolf Films president Peter Jankowski on all scripted development for the company. Gelber replaces Nena Rodrigue, who oversaw Wolf Films’ development for the past eight years. There had been a lot of speculation about Gelber’s next gig following her departure from Showtime at the end of last year, with her name mentioned for several network and studio positions over the past few months. Gelber’s new job at Wolf Films reunites her with NBC Entertainment chairman Bob Greenblatt, who oversees UMS. Gelber had worked under Greenblatt at both Showtime and Fox.

Wolf said that he has been “a huge fan” of Gelber “since she, Bob, and I worked together on New York Undercover on Fox in the mid 1990’s.” “I look forward to her taste, intelligence and knowledge of the writing community energizing our development,” he said. Added Greenblatt, “Having worked closely with her for years at both FBC and Showtime, I don’t have higher esteem for many television executives in this business.”

During her eight years at Showtime, where Gelber served as SVP Original Programming, she developed such series as The Big C, Weeds, Episodes, The L Word, and Huff. At Fox, where she worked as SVP Drama Series Programming, she developed such series as Wolf’s New York Undercover, The X-Files, Ally McBeal, Party of Five, Melrose Place, Beverly Hills: 90210, Boston Public, as well as two series that didn’t go forward at Fox but became hits elsewhere: Dawson’s Creek and The Sopranos. Before Fox, Gelber was Director of Television Development at Spelling Television.

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