
EXCLUSIVE: Comedies continue to be white-hot this pitch season. The latest to spark major bidding wars are an 1980s half-hour from Breaking In co-creator Adam F. Goldberg and a mocumentary-style comedy from Alan Schoolcraft and Brent Simons, co-writers of DreamWorks Animation’s Megamind. Both projects hail from Sony TV, which has been very aggressive at the onset of this development season, as well
as two of the studio’s highest-profile pods: Happy Madison (the Goldberg project) and Will Gluck’s company (the Schoolcraft/Simons project), which in May signed a two-year development and production deal with Sony for film and TV. Both comedies have received interest from all four major broadcast networks and will likely command series/production commitments. For the Gluck-produced comedy, I hear the field has been narrowed to ABC and NBC, while for the Goldberg project it is still wide open.
The Adam Goldberg project is described as an autobiographical show about growing up in the 1980s with a highly screwed up but loving family. It reunites the auspices of Fox’s cult favorite Breaking In, which also was co-produced by Happy Madison and
Sony TV. Film and TV writer Goldberg, who has an overall deal at Sony TV, co-created with Seth Gordon Breaking In, which was canceled in May after a brief midseason run but remains in contention for a midseason berth on the network, something that may help Fox snatch Goldberg’s new project. The Gluck-produced The Yard presents the life lessons of elementary school as seen through the lens of an Office-like documentary.
The big bidding wars come on the heels of a similar competitive situation for the Sarah Silverman/20th TV comedy project, which landed at NBC with a put pilot commitment last week. They underscore a trend this pitch season as drama projects have been sluggish out of the gate while comedy pitches have been earlier, larger in number and commanding bigger commitments compared to the same point of the development season during previous years. Sony TV alone has sold 21 comedies to date, 12 of them with penalties. A top industry executive attributed the fewer big drama deals so far to the fact that the broadcast networks picked up a lot of new hourlong series for next season, making many top TV writers unavailable for development. At the same time, “comedy is enjoying a little bit of a Renaissance,” the insider said. “There is a lot of interest at the networks who say, ‘we need comedies,’ ” so studios are working extra hard on developing half-hours and are taking them out as soon as they are ready.
TV Editor Nellie Andreeva - tip her here.


Goldberg is a really solid guy and talented and funny writer. What a great feeling it will be if audiences AND Hollywood reward one of the truly good guys with a hit.
The Goldberg project sounds like a rehash of That 80s Show.
I believe his show has nothing to do with owning a record shop.
Adam,
So glad that your Mom is a regular reader of deadline…
We’ll see if this pitch actually gets a production commitment. I bet no. But your Mom may disagree…
Nice work. That’ll teach someone to ever say anything nice about anyone on Deadline! Keep fighting the good fight!
My Mom thinks you’re a bitter and unhappy person. I bet she’s right. Don’t hate on my success. It’s not a good look for you.
I’d say my mom did write it, but she barely knows how to use a cell phone. And I believe there was a sale at Value City at the time this was posted, which is were she most likely was.
Thanks Adam, as always a compliment. To clarify: I do know how to use a cell phone – even know how to text finally as you and your brothers can attest to. As to my being at Value City – it went out of business two years ago – my new haunt is Marshalls and TJMaxx. love as always MOM
Forgive my Son Child. He’s obese and still lives in my basement even though he’s 45. But the good news is he has a Scrubs spec that he’s hoping Gluck and Goldberg will read to get staffed.
Mrs. Please
How cynical to assume a nice guy is only admired by his own mother. Guess the only comments you can trust on this site are the predictably vicious ones.
that’s an awesome picture of Will Gluck. looking forward to both of these.
Congrats to Goldberg and Gluck. Both great dudes in very different ways. And I’ve never met Schoolcraft/Simons but they have funny hair in that picture, so I like ‘em.
I don’t know Alan, but Brent is about as stand-up a guy as they come and I’m happy for him.
Will Glucks is a marginal talent at best. Have you ever read a screenplay by the guy? He just talks loudly which is why people buy thetrash he hawks.
Signed,
Will Gluck’s mother
Wow. Ideas from the mastermind behind the BREAKING IN and the genius behind LUIS and THE LOOP. Get real, assholes.
Breaking In and The Loop! Both Bret Harrison shows. I think he’s the real criminal here.
I love Will Gluck. And I love everyone on this web board. Such smart and inciteful commenters.
Love,
Will’s mother
Looking forward to the bidding war sparked by Child, Please’s comment. Anonymously shitting on people way more successful than you…now THAT’S talent!
THE YARD is a rip-off of an already produced TV series that just aired on HBO Canada. Its also done in mockumentary style about the happenings of elementary school kids and its also called THE YARD. If these guys are gonna rip-off a show idea, at least change the name of it. Good luck on that Will Gluck & Adam Goldberg. Maybe get some new ideas. http://www.hbocanada.com/theyard/
Bring back Breaking In! NEED MORE DUTCH!