Are you a big-name executive capable of cultivating relationships and striking deals with the film and music industries? If you are, Facebook wants you, according to a report from Reuters. The social media titan wants to make media a major part of its offerings. It talked with former MySpace co-president and former MTV exec Jason Hirschhorn about a job heading the company’s outreach to media companies, the report says, but a deal was not reached. Facebook has made some recent inroads with Hollywood: COO Sheryl Sandberg joined Disney’s board of directors in 2009, and Netflix CEO Reed Hastings took a seat on Facebook’s board in June. Jim Breyer of Accel Partners, Facebook’s largest outside investor, last month was nominated to the News Corp board. He sits on the Legendary Pictures board and was a director at Marvel before Disney bought it. Facebook has also cut deals to offer films from Warner Bros and Universal for streaming. And it should have some money to throw at the new hire: Facebook will generate $4.2B in revenue this year, more than double the $2B it made in 2010, according to research firm EMarketer Inc.


Here is what I don’t get. Why do they need a big time executive who is more likely than not going to be in it for themselves? Wouldn’t it be more of the Facebook way to pluck and very junior executive, even a talent coordinator and let them run with it. Age and experience has never gotten in the way of Facebook, Mark Z. Had neither. So give the unknown with passion a shot. After all, everyone knows FB. If this new exec. Calls everyone will take to them because they are FB. Not because of who they were. Time to start thinking bigger FB or you’ll end up like Myspace or Netflix. It can happen overnight.
Thank you.
FACEBOOK needs to focus on FIXING ALL OF ITS TECHNICAL PROBLEMS!!!
We have two media sites and our FANS/LIKES numbers have been dropping 10-30 per day only to rise again the next day and then drop again. This has been going on for over two months. It shows we have THOUSANDS of other FANS/LIKES that are not being posted on our page and over 70,000 page views.
What’s the point of even having a FB page for any media project when they can’t fix these issues??
And clearly there are A LOT MORE when you look at the complaints page.
GET YOUR ACT TOGETHER FACEBOOK!!!
Ah, I have such fond memories of the day I came back from lunch and found that our company’s Facebook pages fans had up and left, all at once! This odd coincidence still mystifies me. Of course Facebook was no help in rounding up our lost strays, to the extent we could even get in touch with them.
If Facebook wants to enter the business software market, they are going to need a very different attitude. In the consumer market, when you’re giving stuff away free to 14 year olds, you can get away with being unreliable, offering no tech support or client services. But if they want to become an adjunct to the branding/marketing departments of major corporations, in Hollywood or elsewhere, amateur hour is no longer going to work.
Exactly!!!!!!!!! We lost over 2 thousand fans in this slow dribble over about three months and not one time did we ever get a reply from FB about our reports of a bug or hacking or whatever is the problem. Nothing. Zilch. Only our weekly “status report” which is laughable.
We were out promoting our FB page all over the place and we know we had many more fans that just never got posted so we stopped promoting the page for our film. We’ll never see any of those fans posted I’m sure. A HUGE waste of time when people want to know why our fan numbers keep dropping.
Like GoMo said above: WHAT IS THE POINT? FB SUCKS!
They have ZERO customer support and ZERO access and they are quickly getting a reputation for these failures from everyone I speak to that’s had similar problems.
FACEBOOK WRITTEN BACKWARDS SEEMS TO SPELL “MYSPACE”
yep, us too. we received over 10,000 fans in a week after heavy promotion and then the numbers just stopped increasing for no reason. two days later we went online and we had lost 500 fans just like that. then a 1,000 and now we can’t get any increases at all. yes we understand this is free to use but it has not been free to promote FB as our lead info site.
here is a suggestion:
take ONE billion of that profit and fix these issues or else you are going to lose all credibility. you’ve already lost ours!
Last week Mike Elgan (tech journo) compared FB to Yahoo.
I thought it was funny, didn’t take it all that seriously.
Tonight I’m wondering if Elgan’s thinking isn’t too far off.
FB’s new layout changes are a mess.
Rumors are flying that new buttons and news services will be announced on Thursday.
I’m not sure this is what people want from their FB experience.
I never really saw G+ as an imminent threat to FB until tonight.
Way to go, Z-man!
I agree. They literally ruined Facebook tonight for no reason at all. Everyone loved News Feed, and now suddenly, in a flash, everyone hates it. I guess Zuckerberg took advice from his Netflix board member on how to lose millions of customers overnight. I’m actually glad, though, because I’d been looking for an exit to quit wasting time on FB and now they’ve made it easy: I just don’t like it anymore. Overnight! Thanks Z!
Not with that new re-design update that occurred tonight. Yuck.
Awful, hate the new layout.
Say, how about some of the hotshots that ran MGM into the ground? Or any of the execs that turns-tiled in and out of MTV Networks over the years? You know, the one’s that really “know what the kids want”?
I’m guessing only on FB content with some kind of user input. Meh
haven’t we heard this exact same story before?
AOL, 1997.
Yahoo, 2001.
AOL again, 2003.
Myspace, 2006.
AOL again, 2009.
Over and over again, “we’re going to create content, we’re going to use talent from Hollywood”…
Which always leads nowhere.
yeah, but now they are doing a lot of nervous intruding, no?
This Hirschorn guy just drove Myspace into the ground. Why would FB hire a complete failure to head up its media outreach? Whatever. FB is a useless time suck.