Comedy’s hot streak this fall continues with another solid opening for a new half-hour show, ABC’s Suburgatory. The comedy starring Jane Levy and Jeremy Sisto drew a 3.3/9 among adults 18-49 at 8:30 PM, up 27% from the premiere of Better With You in the slot last fall for ABC’s biggest comedy debut in the half-hour in eight years. It also grew significantly from its lead-in, The Middle (2.6/8), which was down 16% from its season premiere last week. Suburgatory joins Fox’s New Girl, CBS’ 2 Broke Girls and NBC’s Up All Night and Whitney as the latest new comedy this season to open well. That gives every major broadcast network at least one promising new comedy in a single season — something we haven’t seen in ages — sealing the comedy genre’s comeback after a long drought. And comedy is not done for the season, with at least two more buzzworthy new half-hour entries — ABC’s Tim Allen-starrer Last Man Standing and Apartment 23 – showing potential to break out.
In its third week, Up All Night (2.1/6) shed two tenths vs. its time-slot premiere last week. It still performed better than all other NBC series on the night: doomed freshman Free Agents (1.0/3, down 23%), equally endangered sophomore Harry’s Law (1.2/3, flat with its season premiere last week) and Law & Order: SVU (2.0/5, down 17%).
Fox’s The X Factor (3.9/11) slipped 7% from its premiere fast national rating last Wednesday but still led Fox to a nightly win in 18-49. Some of the week-to-week drops for broadcast series last night might be attributed to the competitive baseball games on cable.
CBS’ Survivor: South Pacific (3.1/9) was down a tenth from last week. Criminal Minds (3.6/9) was down 12% from its season premiere last Wednesday, while CSI (3.0/8) was down a tenth from its fast national rating last week (two tenths from the final). The veteran crime drama, which won the 10 PM hour in total viewers and finished second among adults 18-49 in its first airing on the night last week, took full control of the time slot in Week 2, topping it in both viewers and 18-49.
Last week’s demo winner at 10 PM, new ABC drama Revenge (2.7/7), saw its premiere demo rating tumble 18% in Week 2, in part because of a much weaker lead-in. Instead of a Modern Family original at 9:30 PM, which drew a 6.0 18-49 fast national rating last week, Revenge followed the second-season premiere of Happy Endings (3.2/8), which was down 6% from the season premiere of its predecessor in the slot, Cougar Town, last fall. It held onto only 57% of its Modern Family (5.6/14) lead-in but, because of its time-slot upgrade, it posted series highs. As for Modern Family, it was down a modest 7% from the fast national rating for its season debut last week.
The power of Kim Kardashian! The CW’s new reality series H8R (1.4 million viewers, 0.6/2 in 18-49, 0.9/3 in 18-34) sprung to life last night. The episode featuring the reality star posted the series’ largest audience and shot up by 50% in the 18-49 and 18-34 demos from last week. At 9 PM, America’s Next Top Model (1.7 million, 0.8/2 in 18-49, 0.9/2 in 18-34) was up 6% in viewers, up 14% in 18-49 and flat in 18-34.
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