The U.S. Public Broadcasting Service, long an importer of British fare, will attempt to return the favor starting Tuesday with the launch of PBS UK, the Wall Street Journal reports. The lineup includes U.S. flagship shows PBS News Hour and Frontline; the science series Nova; the U.S. version of Antiques Roadshow (format imported from Britain); and documentaries from director Ken Burns, whose Prohibition (pictured) will air on Day 1. It’s PBS’ first major foreign foray since the service was founded more than 40 years ago. PBS UK will air on Britain’s two biggest pay-TV platforms, British Sky Broadcasting and Virgin Media. It will be available to about 14 million viewers, roughly half the country’s TV audience. PBS is late to the party because it doesn’t have a lot of money. U.S. commercial networks such as MTV, Nickelodeon, Discovery and CBS have been in the UK for years. “The top priority is to get our content to an audience that I know is interested in the work we produce,” said PBS chief executive Paula Kerger.
The push for PBS to cross the Atlantic originated with a request from David Lyons, founder of Quadra Group. He asked the service to launch a UK channel because he was a longtime viewer of KSPS-TV, the PBS affiliate in Spokane, Wash., and admired the programming. “It’s one of the leading lights of American culture,” said Lyons, a Canadian businessman living in England and a fan of News Hour. Quadra and PBS Distribution are the joint owners of PBS UK, which unlike PBS in the U.S. will run commercials. Quadra has invested millions of dollars to create the UK channel. PBS Distribution put up the rights to the programs.


PBS is expanding, so that means the service is profitable on its own now, right? Or are US taxpayers now paying the bill for European expansion of this service? If so they need to step up and start chipping in, or at least have to endure the same fundraising beg-a-thons we have to deal with on this side of the pond.
No, just because PBS is airing in the UK doesn’t make it “profitable on its own.” Faulty logic on your part, there. And Americans “chip in” because PBS is otherwise free to view in America. In the UK only subscribers to satellite TV will be able to see PBS UK, so that is how it will be paid for on the UK viewer’s end.
I doubt PBS is providing these shows for free. I also doubt the additional revenue will prevent PBS from needing future beg-a-thons, but it’s a step in the right direction.
Government funding is 15% of PBS’ revenue.
Better the UK gets PBS than McDonalds & CocaCola.
Hello from Merrie Olde England !
I have just spotted this on my TV guide and I have to say that the 1st few days programming looks err riveting !
Thank You
They are going to be carrying advertising in the UK and its on a system we pay for.
You will not be able to watch it for free.
Its quite difficult to target TV advertising in the UK to upmarket types as BBC 4 and 2 which carry clever stuff don’t have adverts.
If they market the channel well and program interesting stuff – I suspect they might make quite a lot of cash out of it.
From the outset,the guys who have formulated the programming have gotten it way wrong, and this is a recipe for failure.With such a wealth of shows available,ie, “American Experience”, “Austen City Limits”,”Mark Twain Comedy Awards”etc.negates the need for four showings of “The News hour in one day.
The initial audience for this channel will be US expatriots who may forgive commercial interuptions at inappropriate times, British viewers will not.
I express my gratitude to the Alberta boy who has financed this venture, but I beg for something more like the real thing.
Sincerely, JP.
Well PBS isn’t appreciated in it’s own country, overrun with mouth-breathing, right-wing, Limbaugh-parroting, anti-intellectual, racist hillbilly couch potatoes, so here’s to UK success. Gwyneth Paltrow was right when she said the Brits are smarter. Loved “Prohibition.”