We’ve yet to see the ratings growth on The X Factor that Simon Cowell keeps promising, but at least the show is maintaining its ratings levels. The first 90-minute edition of the singing series, which entered the boot camp phase of the competition, posted a 3.9/11 in adults 18-49 and 11.5 million total viewers, matching the fast nationals for the two-hour episode last week. (The show tends to go up one or two tenths in the finals.) A special showing at 9:30 PM of Raising Hope (2.3/6), which was down 21% from its regular airing behind New Girl on Tuesday, proved once again that talent competitions and comedies rarely mesh — a red flag for Fox’s new comedy I Hate My Teenage Daughter slated in the slot. Fox (3.5/10, 10.2 million) won Wednesday night in 18-49 for a third consecutive week.
ABC’s The Middle (2.7/9) was up a tenth from its fast national last week (flat with the final). In Week 2, new comedy Suburgatory (3.0/8) was down a modest 9% from its premiere and still built onto its lead-in. Modern Family (5.6/14) matched its fast national from last week (the series always goes up a tenth in the finals), but Happy Endings (2.9/7) was down 9% in its second airing behind the hit family comedy. At 10 PM, new drama Revenge (2.5/7) shed two more tenths in its third outing but still finished No. 2 in the hour ahead of NBC veteran Law & Order: SVU. ABC (3.2/9, 8.9 million) was third for the night in both 18-49 and total viewers.
Once again, NBC was solid on the the bookends and soft in between on Wednesday. On the heels of its full-season pickup Monday, Up All Night (2.2/7) at 8 PM was up a tenth from last week. At 10 PM, Law & Order: SVU (2.1/5) also was up a tenth from its fast national last week, even with the final. Meanwhile, rookie Free Agents and sophomore Harry’s Law were stuck at their underwhelming demo levels from last week, 1.0/3 and 1.2/3, respectively. Harry’s Law at least drew eyeballs, albeit older ones, posting 8.2 million viewers, a season high and up 8% from last week. Free Agents underperformed in that department too with 3.3 million viewers, making the cancellation question a matter of when. NBC (1.6/4, 6.9 million) was fifth for the night in 18-49, edged by Spanish-language Univision, and fourth in total viewers.
CBS’ Survivor: South Pacific (3.1/9, 10.5 million) matched its fast national from last week (it was down a tenth from the final after an downward adjustment). Criminal Minds (3.8/6, 13.3) was up 6% and was the most watched program of the night, while CSI (2.9/8, 11.8 million) was down by that much at 10 PM but still won the hour in total viewers and adults 18-49. CBS (3.3/9, 11.9 million) was No. 1 in total viewers and second in 18-49.
The CW’s H8R has got to find a way to have Kim Kardashian on every week. After hitting a series high in total viewers and posting 50% gains in 18-49 and 18-34 last week with the episode featuring the reality star, the rookie unscripted series returned to its middling ways, down 21% in total viewers and 33% in 18-49. America’s Next Top Model (1.7 million, 0.8/2 in 18-49) held steady.
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