Time Warner Cable has finally reached an agreement to deliver mobile TV applications HBO Go and MAX Go to its customers. TWC has been the largest pay TV provider that hasn’t signed an agreement with its former parent company’s premium cable networks applications for TV Everywhere. Within the next month, the companyl run a brief beta trial and then the service is expected to launch to all Time Warner Cable customers who subscribe to HBO within the next month. Subscribers “to HBO and/or Cinemax will have free, unlimited access to the corresponding online services at any time, on any computer in the U.S. with a high-speed Internet connection, as well as a host of other
devices, including the iPad,” Time Warner said in an announcement late Friday. Time Warner Cable was the last major holdout in signing a deal for the mobile application, which has been downloaded for use on iPhones, iPads and other devices more than 5 million times. The Apple and Android apps were introduced April 29. HBO Go will allow video-on-demand access to old and current programming including True Blood and The Sopranos on Internet-connected computers, mobile phones and tablet computers. The company said more than 1,400 titiles will be available online to Time Warner Cable customers who subscribe to HBO, with 400 additional titles available to Cinemax subscribers. Most new titles will be available simultaneously with their premieres on the networks. Once the services are fully launched, subscribers can go to HBOGO.com and MAXGO.com, sign in with their TWC ID and start watching.






Pity us poor jerks with CABLEVISION.
Business schools should teach classes using that company as the opposite of innovative & responsive to the consumer.
Not available on Cablevision either. No deal in sight from what I hear. Am I wrong about Cablevision.
Do you think this includes Bright House?
Why can’t I just get HBO GO and not have to buy a fucking stupid expensive cable bundle for 100$ a month?
I would gladly pay 10-20$ a month for HBO on my XBox! Unfortunately it is not an option though.
I want to support great/entertaining shows like Game of Thrones, TrueBlood, The Wire–but I am simply unwilling to buy all the bullshit mandatory cable extras. 100$ are you fucking kidding me?
At the end of the day HBO is losing money (that I want to give) from costumers like me because I will simply go and download a torrent .avi file and put it onto my playing device.
These antiquated systems of format delivery (cable TV) need to change.
This. With Netflix even stating that HBO Go is their biggest competitor of the future, HBO Go has the potential to become as big as it wants to be. Unfortunately, they are tied up with cable companies, and to transition into a purely subscription video on demand (SVOD) service, HBO would lose billions. Cable companies would be foolish to allow HBO an option for HBO Go as a standalone service, because cable companies would lose millions of subscribers, which are already reporting a downward trend as it currently stands. So, basically, HBO Go, as great as it could be as a standalone SVOD service, will always require a premium cable subscription. Imagine, $9.99/month for HBO content? The only reason why i subscribe to cable is for HBO and Howard TV.
The future is filled with possibility, though….
I couldn’t agree with you more. I don’t get how in this day and age, I cannot just order certain channels a la carte to once of the several set top boxes I have attached to my TV. It makes no sense that if I want Sprout for my 5 year old I have to pay $25 so that I can get 14 other channels I will never watch. Charge me $5 for Sprout and I am “in”. Charge me $12 for HBO and I am “in”. Charge me $100 for 200 channels and I am looking to cut the chord.
It would be amazing if we could custom build our own cable/sat service so we are only paying for the channels that we want, but this will never happen because then all of the smaller channels would be left in the dust because, for example I doubt many people will feel it necessary to add the Cloo (crime tv) channel and pay extra when they could just have TBS, biography, and TNT which already offer a bunch of crime type drama series and also a larger variety of content and sports. All of those meaningless small time channels would all die off, which for some of them I think really should happen because there are just way too many pointless channels on cable and sat these days and I have no idea what kind of contracts they have with their providers, but there is some real crap out there and I have no idea who is their audience, but they are most likely geriatrics and/or dumb midwesterners. Also if everything was a la carte then all contracts would have to be completely changed and possibly create a profit sharing agreement so the channel gets a % of the fee to have it part of your package and the provider gets a % as well. This will never happen.
FUTURE:
Netflix joins with Amazon and becomes the biggest online streaming service, all TVS have an ethernet jack and majority of housholds have highspeed fiber optic connections like the current FIOS and Uverse lines. 1 wire connects phone, internet and tv. In next 10 years I feel it will be super rare to see a landline in a house unless its using voip. Cable services and VOD will be gone, streaming tv and movies directly to TV or your favorite game console and DirectTV will be the only options. Basically, Directv will be what everyone uses for getting their TV and then a highspeed internet connection for everything else.
Wifi will be available throughout all major metropolitan areas via such services as wifiMax, so most tech savy people will stop paying for a cellphone service and will just use their favorite mobile device and connect to wifi and call and send text through that. Once wifi is made easily available everywhere, cell phone providers are going to get squashed because more people will use wifi to communicate instead of their 3g, 4g, *g data connections. So say bye bye to paying that huge data plan for your smartphone.
Netflix and HBO Go are both competing against each other, but this will only help one another. Netflix needs to start creating more original content and HBO GO needs to enhance its streaming technology. Amazon Studios is already beginning to create content, so I see the big online streaming services getting more involved in creating their own material and making more money distributing it through their own channels.
enhance its streaming technology?
The only thing your TL;DR post proved is lack of any real economic background to any product. You think you want a la carte, but you don’t realize how much that’s going to end up costing you in the end. You think it’s only going to be like $5 per channel, but not so much.
Amazon wouldn’t buy Netflix, not sure anyone would buy Netflix.
This will happen.