CBS’ annual Super Bowl’s Greatest Commercials special is undergoing a makeover. Gone is longtime host Jim Nantz, who co-hosted with Lara Spencer for the past two years. This year, CBS Sports’ NFL analyst Boomer Esiason and former The Biggest Loser star Jillian Michaels will co-host the special, slated to air February 1. Additionally, CBS is making the program, essentially a parade of commercials, even more sponsor-friendly by counting down the 10 greatest Super Bowl commercial brands vs. individual commercials. Featured in this year’s special are Budweiser, Bud Light, Careerbuilder.com, Coke, Doritos, E*Trade, FedEx, GoDaddy.com, Pepsi and Victoria’s Secret. Voting is now open.
TV Editor Nellie Andreeva - tip her here.