Relativity Squeezes YouTube’s The Annoying Orange To Promote ‘Mirror, Mirror’

COMMENTS (12)

• This is kind of embarrassing.

  Why is Tarsem associated with this? I

  m assuming that they are trying to scramble to get Mirror Mirror as much money as it can. I dont think anyone was expecting Snow White and the Huntsman to be so impressive. Mirror Mirror looks like…a dwarf in comparison.

  Bad move, Relativity

  Comment by John — Friday February 17, 2012 @ 1:25pm EST  Reply to this post

• fucking embarrassingly awful and terrible.

  Comment by koro — Friday February 17, 2012 @ 1:48pm EST  Reply to this post

• Is this movie a parody? it almost looks like a scary movie type film spoofing fairy tales in a really really bad and unfunny way.

  Comment by Carl — Friday February 17, 2012 @ 2:15pm EST  Reply to this post

• Tarsem isn’t exactly in high demand…after Immortals he’s probably just happy to be employed.

  Comment by chris — Friday February 17, 2012 @ 3:09pm EST  Reply to this post

• My sister’s kids love these annoying videos. They laugh their faces off at them. Clearly they’re reaching for the kid demographic with it.

  But SWATH is a totally different movie – it’s like comparing beauty and the beast to beautician and the beast or something. Comparing them jut feels wrong

  Comment by Mel — Friday February 17, 2012 @ 3:12pm EST  Reply to this post

• I just lost a ton of repsect for the folks at Relativity.

  I know that Mirror, Mirror is a tough sell, but damn this is painful.

  Comment by Ron — Friday February 17, 2012 @ 4:11pm EST  Reply to this post

• Personally, I think it is brilliant and it looks like a fun collaboration. While it may not be for everyone, its far from painful and Orange is a powerful brand in its own right. The channel is insanely popular with over 2 million subscribers and over a 1 Billion video views. My daughter wants to to see this movie. She watches Orange online and has a few toys. Smart.

  Comment by SBE — Friday February 17, 2012 @ 5:11pm EST  Reply to this post

• This is actually really smart. Annoying Orange does all sorts of parodies of pop culture. Kids will likely see this skit and think it’s about a movie they OUGHT to have seen, so they’ll go see it, to be in on the joke.

  Comment by lizzie — Friday February 17, 2012 @ 5:28pm EST  Reply to this post

  • Or they cold go watch Snow White…

    Comment by Stephen — Friday February 17, 2012 @ 7:33pm EST  Reply to this post

• Another sign that relativity is a sinking ship.

  Comment by JJ — Friday February 17, 2012 @ 6:38pm EST  Reply to this post

• Very well done, they’re clearly going for a SHREK vibe on this one. Also, Tom Kenny called, he wants his SPONGEBOB residuals checks.

  Comment by Tom — Friday February 17, 2012 @ 10:05pm EST  Reply to this post

• buncha’ old farts – annoying orange is funny and this is smart marketing. 1 billion views – enough said.

  Comment by Milo — Saturday February 18, 2012 @ 12:53am EST  Reply to this post