Nellie Andreeva

Style Media has elevated Sarah Weidman to the newly created position of SVP Original Programming and Development. In her new role Weidman, most recently SVP Development & New Series, will expand her role to manage all original programming while continuing to oversee development and new series for the network. In 2011, Weidman launched two of Style’s highest-rated original series, Tia & Tamera and Big Rich Texas. The latest shows she developed, new original docu-series, Chicagolicious and Empire Girls: Julissa & Adrienne, premiere this month. Weidman, a 20-year non-scripted veteran, has been at Style since 2006 when she joined as Executive Producer, Development and New Series.

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