Just 21% of adults say they have “a great deal” or “quite a lot” of confidence in TV news, down from 27% last year — and the lowest percentage since Gallup started taking the poll in 1993 — the research firm says today. A whopping 46% of respondents gave a thumbs-up to TV news in 1993. It hovered in the mid-to-low 30% range until 2007, when it dropped to 23%. What’s striking about this year’s results, though, is that it’s the first time in years when conservatives hold TV news in slightly higher regard than do liberals and moderates. Just 19% of liberals said they have confidence in the medium, down from 30% last year, while moderates moved to 20% from 30%, and conservatives to 22% from 23%. Paradoxically, TV news won the highest scores from 18- to 29-year-olds (38% approval) and Democrats (37%), with the lowest scores coming from those 65 and older (18%) and Independents (20%). More than 1,000 people were questioned from June 7-10 for the annual poll measuring people’s confidence in 16 institutions. On Gallup’s list, people have the most confidence in the military (75%), small business (63%), and the police (56%). TV News ranked No. 11, right behind newspapers (25%). The bottom two were Congress (13%) and Health Maintenance Organizations (19%) while big business, banks, and organized labor were in a dead heat with TV news.
Related: CNN Sinks To 21-Year Primetime Ratings Low In Second Quarter


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Sorkin is dead-on and timely as always.
I’m shocked, shocked to find that gambling is going on in here.
What do you expect when ALL the major outlets report KarTRASHian- Jersey Shore and tom cruise divorce crap as Breaking headline news. When the TODAY Show has the Kartrashian klan as co host…that is a sign
It is not surprising that the 18-29 year olds have the highest confidence level in the news. And, equally not surprising is the older the demographic the less confidence.
Lying and disinformation have become such an art form that it requires years to see through the bullshit being sold as news on television or anywhere else. The NOISE of contemporary news has deafened the truth to barely a whisper.
I second this.
“big business, banks, and organized labor were in a dead heat with TV news.”
Well there you go. Since this everyone in this group are in bed with each other anyway, that would make sense.
I think a decent part of the lowered confidence is due the media’s handling of the Martin/Zimmerman case in Florida. NBC still has egg on it’s face over that mess, and things aren’t looking to improve anytime soon. Once you’ve seen the little man behind the curtain, it’s hard to unsee him.
More Al Jazeera English, RT(Russia Today), euronews, BBC World News, and France 24 for me from now on! At least they all tell the truth in a FAIR manner!
The truth according to whom? RT is just a puppet agency of Putin, and everyone knows it. At least NBC and CBS news pretend to be non-partisan.
What does anyone expect. Every channel pushes ‘sensation’ over ‘news’; just a step up from TMZ. LOL. And… each channel mirrors each other – same news, same time-slots (flip channels & you’ll see same news at same seconds). On top of that, lose the social chatter, jokes, etc. amongst the newscasters and do the job at hand, “deliver the damn news”, and maybe we’ll tune in more often.
If you examine the news business over the life of the country, even as bad as it is today, it’s probably never been better, stangely (and Kim Kardaishian notwithstanding).
At the time of the country’s founding, and for about the next 150-years, newspapers were conspicuously partisan. They weren’t trying to inform, they were trying to persuade. Always. Then, we had a movement to more “impartial” news, although I would argue it has never been impartial. That patina of impartiality played well during the golden of age of television and radio, culminating with Conkrite et. al. The problem is that we’re measuring a post-internet world against what was the golden. Today, that patina of impartiality has been removed because people – both on the left and on the right – can dissect every single word that is written or delivered. And it’s that dissection (much of it deserved, btw) that leads to the erosion of the media credibility.
Walter Cronkite was trusted because there wasn’t a contrarian voice. There was just his voice. And, despite what Aaron Sokin probably thinks, the news business during Cronkite’s time wasn’t any better and certainly wasn’t more intelligent. Personally, I’m of the belief that less credibility or blind allegiance in all our institutions is healthy, rather than destructive.
“Personally, I’m of the belief that less credibility or blind allegiance in all our institutions is healthy, rather than destructive.”
Yeah but hoya this isn’t just skepticism. It’s hardcore apathy.