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UPFRONTS 2013: The Overachievers 
EXCLUSIVE: NBC has put in development The B-Side, a single-camera comedy from Jerry Bruckheimer Television and writer Sheri Elwood, creator of the Canadian comedy series Call Me Fitz. The project, which has received a script commitment, centers on a thirty-something woman in a divorce-triggered life meltdown who reunites with her best friends from high school. Elwood is writing the script and will executive produce with Jerry Bruckheimer and Jonathan Littman for Jerry Bruckheimer TV and Warner Bros. TV. KristieAnne Reed will co-executive produce.
Bruckheimer TV got a head start this development season with a June pilot order at NBC for soapy thriller The Secret Lives Of Husbands And Wives. The B-Side is part of the company’s effort to establish a foothold in comedy after building up its TV brand in drama procedurals with such series as the CSI franchise and reality with perennial Emmy winner The Amazing Race. In addition to Call Me Fitz, which airs on HBO Canada and on DirecTV in the U.S., Elwood has worked on drama series FlashForward and Defying Gravity. She is with CAA and Madhouse Entertainment.
Related: NBC Greenlights Soap/Thriller Drama Pilot Produced By Jerry Bruckheimer
TV Editor Nellie Andreeva - tip her here.
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I really want to slap NBC and tell them to develop multi cameras — it’s where they have found the greatest success.
Whitney. Guys with Kids.
Agree so much with that. Bring back the multi cams. Hardly any single cam comedies get great ratings – why are the networks ignoring that. Cbs = multi cams = success. The other networks ignore that.
A significant reason for CBS success with multi-cam is that their whole audience were born before Noah. Face facts, multi-cams are hated by the vast majority of people under 50.
Congrats to Sheri, can’t wait for season 3 of “Call Me Fitz”.
Yeah, I’m not a fan of the multi-cam setup, though I will admit that many classics were produced in that format (but single-camera wasn’t as common then).
Oh, and I’m not the “Agree so much with that” John. I’m a different John.
Do people really believe that multi-cams are hated by people under 50? Because obviously they aren’t: CBS’s comedies are much more popular in 18-49 than anything except MODERN FAMILY; the most popular comedies for kids are multi-cam; etc. People who don’t like multi-camera seem to reach for the excuse that they’re outdated and old-skewing, but they’re clearly not (whether they’re good is a different question).
I cant wait to see this. Sounds hilarious!! What a great concept.
He said facetiously. I hope.
Sunglasses. Check. Biker jacket. Check. Scarf. Check.
Yep. This show will DEFINITELY be funny. You can just tell.
And yet we can’t work as writers in Canada.
Because nothing says Comedy like Jerry Bruckheimer
Have you not seen any of his other shows? Hilarious!
Yes Paul G. the audience for how I met your mother, big bang theory and every show on Nick & Disney channel were more than likely all born before Noah. Or maybe they’re just part of the tv audience that likes to laugh out loud at their comedies. Take your single cam comedies and ride off into the sunset because they’ll never garner the audience size of the multi’s… Unless they’re written like a multicam show like Modern Family.
From the look of his picture, Chuck Norris must have changed his name to Jerry Bruckheimer.
She’s proven to be an original voice and I look fwd to seeing what comes next.
Can’t wait for this. Congrats !!
Multi-camera, single-camera. Who cares. Just make sure it’s well written and well acted.
Three-camera sitcoms are the kabuki of television. They have become so stylized that anyone can appreciate them, but that style introduces limits. Here’s how they go:
1. Line that advances the plot somewhat.
2. Set-up line that throws a softball to one of the stars.
3. Hilarious (?!) line that tries to knock the softball out of the park.
4. Riposte line that’s not quite as funny but takes us back to the plot.
It could almost be done by the trombone-adults in a “Peanuts” cartoon:
1. Wah-wah-WAH-wah -wah.
2. Wah wah wah WAH?
3. Wah, WAH! HA-HA-HA-HA-HA!
4. Wah wah, wah WAH! Hee-hee-hee.
Single-camera shows have a different feeling that sometimes seems more mature but often is not as funny, either. Their problem is that three-camera shows can play around the world because people know what’s coming, whatever their culture. Perhaps only Americans in Noah’s high school class watch, but around the world there’s a lot of syndication to be sold.
I hope nobody ever makes another multi cam. And it’s not like NBC has found success with Scrubs, The Office, My Name is Earl, 30 Rock, Parks and Recreation or Community. Oh wait, a combined 32 seasons (so far) says otherwise.
Cult/marginal series are NOT successes by network standards…which is what all those shows you mentioned ARE.
And gee look, they all aired on the lowest-rated network, NBC. Whooo success!
Meanwhile “Big Bang” and “2 Broke Girls” just made a zillion dollars in syndication…before “2 Broke Girls” second season. Most sitcoms sell into syndication after FIVE seasons or 100 eps.
And oh look. They’re CBS multi-cams.
Your move.
That’s a little misleading, though, since if NBC had any actual hit comedies in terms of ratings, most of those shows wouldn’t have run that long.
Also, really? “I hope nobody ever makes another multi-cam?” I never hear multi-cam advocates saying the same thing about single-cam, but single-cam fans sometime seem to hate multi-cam with a ridiculous passion. The fact is single-cam and multi-cam can do different things artistically, and even if single-cam comedies were more popular, there would still be a need for good multi-cam comedies. The shows you named simply can’t do what a multi-cam can do.
T’Rank, people on an internet message board just have to trash something to look “cool” and they can seem smarter by hating on multi-cam laugh track shows that hardly anyone watches, comparatively.
In real life, the most successful, most-watched comedies have laugh tracks and are syndicated worldwide.
I just read where “Hot in Cleveland” just sold into syndication. Not hip or cutting edge, but making money for its producers.
When the call goes out for comedy, the answer comes back BRUCKHEIMER!
Brucker and comedy? Just the combination makes one giggle. The show? Not so much.
That was kind of a knee jerk reaction. I don’t actually hope there are never anymore multi cams. There have been good ones, but I do believe that NBC is the best channel for allowing cult comedies to prosper, and favoring content over commercial success. That’s not to say they haven’t made mistakes (I wish Andy Barker P.I., Outsourced, Free Agents and Bent lasted) but NBC has not made a good multi cam since Stark Raving Mad in 1999. NBC is the broadcast equivalent of HBO. So if something fails, they’ll give it another shot.
Sheri is one cool cat who writes great comedy. Congrats! I look forward to this, and Season 3 of Call Me Fitz.
Yeah, but have you watched Call Me Fitz? It’s like watching a college improv group. Wait, that’s not fair to college improv groups…
I disagree. I think that show is brilliant. Possibly the darkest comedy I’ve ever seen.