EXCLUSIVE: Bethenny Frankel has signed with CAA, which will represent her and her Skinnygirl brand in television, licensing, commercial endorsements, speaking, and philanthropy. WME, where the reality star, entrepreneur and author was previously repped for television and publishing, will continue to represent her for publishing. In all other areas, including licensing, she was with APA. The signing comes on the heels of yesterday’s announcement that Frankel’s talk show, which she hosts as well as executive produces with Ellen DeGeneres, will launch in national syndication next year. The pickup followed Bethenny’s successful six-week trial in the summer.
Frankel shot to fame as a breakout original cast member of the Bravo reality series The Real Housewives Of New York. She spent three seasons on the show before toplining her own Bravo spinoffs, Bethenny Getting Married? and Bethenny Ever After…. Frankel also is a bestselling author with A Place Of Yes, Naturally Thin, The Skinnygirl Dish and her novel Skinnydipping. Frankel founded Skinnygirl Cocktails in 2009. Two years later, she sold the company to Beam Inc. in a multimillion-dollar deal. There is a number of other Skinnygirl-branded product lines, including shapewear, fitness DVDs and work out equipment and nutritional bars and supplements.
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