
EXCLUSIVE: As Bravo is working on expanding its core unscripted lineup to include scripted programming, the cable network has teamed with the producer of one of its top reality franchises for a scripted drama. Bravo has put in development a period spec script by Andrew Hoegl, executive producer/showrunner of Bravo’s hit Flipping Out and its spinoff Interior Therapy. The untitled workplace drama is set in New York at the height of the Cola Wars in the 1980s, in which soda giants Coca Cola and Pepsi went after each other in their ad campaigns. The project is
produced by Universal TV and executive produced by Scott Stuber and Quan Phung of studio-based Bluegrass Films and 3 Arts’ Kimberly Carver.
This marks the first time Bravo is crossing over talent from the unscripted to the scripted side. The network has yet to greenlight its first scripted pilot from a slate that includes series versions of the movies Heathers and The Joneses.
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I think this would make a much better comedy, but it will be ridiculed either way.
Pretty sure Sorkin would do a better job lending hilarious gravitas to a low stakes situation like this.
Drew’s a great guy who has delivered over and over for Bravo. Good for him. The truth is non-scripted storytelling is extremely difficult yet requires a very high level of expertise.
ANDY – this is a bore are you kidding