EXCLUSIVE: This is a cautionary tale for every Hollywood manager who’s spending a lot of time producing. Such is the case with Erwin Stoff. The 3 Arts Entertainment president has repped Keanu Reeves for something like 32 years (ever since the actor was 16 years old). The Stoff-Reeves relationship has long been considered one of Hollywood’s most enduring. Until recently. I’ve learned it’s now very much on the rocks. ”Keanu Reeves very quietly left 3 Arts. Then he was recently convinced to stay at 3 Arts but with different reps,” says one of my sources. “Handling him now are Tom Lasally, Nick Frenkel, and David Miner. It’s an attempt to save the client.” I’ve confirmed this with several other insiders, too, even though Stoff denied any rift to me. I am told independently that ”there’s no rancor”.
Stoff of course has been a producer or executive producer on many of Reeves’ films dating back to 1991 — including Bill & Ted’s Bogus Journey, Feeling Minnesota, The Devil’s Advocate, The Matrix, The Replacements, Sweet November, Constantine, A Scanner Darkly, The Lake House, Street Kings, The Day The Earth Stood Still, and most recently as exec producer of Universal’s troubled 47 Ronin. That Keanu starrer from first-time feature director Carl Rinsch has been plagued by a swelling budget, a reshoot, two release date delays, and bad publicity — prompting the studio to work side by side with Rinsch in the editing room which is highly unusual these days.
Related: Despite Reports, Carl Rinsch Is Still Working On ’47 Ronin’
But increasingly Stoff is producing a lot of films not starring Reeves – credits and paychecks Stoff probably never would have enjoyed without Keanu as leverage over the years. Right now, for instance, he’s in London producing All You Need Is Kill and that’s where I reached the manager. I’m told that Reeves’ principal problem stemmed from Stoff’s producing time commitments. “Keanu for 20 years was so used to talking to Erwin all the time. But Erwin is very busy producing now,” one insider explains. But another source also tells me, “Keanu has been frustrated with Erwin for a while, with the massive 47 Ronin problems and lack of material for him. Also Reeves’ sister is now in the actor’s life in a big way, and she did not like Stoff.”
The result is that, according to one insider, Keanu “decided to stay with 3 Arts but it was a bumpy road. There was not a parting of the ways, but there was a little bit of a separation.” As one of my sources explained, Keanu “is still with the company but those [other 3 Arts] guys now take care of him and his business. The spin inside 3 Arts is that ‘Keanu wants to return to a higher profile so different 3 Arts reps were brought in.’”
I hear other managers already are circling Reeves but he has not formally taken any meetings elsewhere. He is presently editing his movie Man Of Tai Chi that he starred in, directed and filmed in China with investors there. CAA’s Beijing office helped set up what’s described as his dream project.
Editor-in-Chief Nikki Finke - tip her here.


Interesting. The only manager producer actor relationship that seems to work the right way is Steve Levinson/Mark Wahlberg combo. Levinson has done an amazing job on the acting front for his client and on the producing side for both.
oh hey Steve Levinson.
Thanks Steve.
PS – you are doing a good job
As if KR still talks to KH?
Actually, yeah, they do. And no, I’m not KH.
Slow news day? Erwin is a prolific producer whose projects benefit his clients, and yes he is allowed to produce for other clients besides Keanu. Team dynamics shift internally all the time when representing clients. The fresh change is great for Keanu and the company. But yes… managers, DO take this as a precautionary tale, you don’t want to become too successful producing major projects like Erwin Stoff, just take your 10% and be happy.
15%
only if your manager is in the valley
I had a top client ask for ownership of a piece of my business to stay. It just wasn’t worth keeping them. And being yelled at every day wears a bit on you after a while so to have someone you almost want to beg to fire you own a stake? I’d rather eat glass.
First World problems.
the fact is no legitimate producer who finds material and works with writers wants to be forced to move over for someone’s lame manager who cant produce their way out of a paper bag.
Exactly. I swear, managers tend to ruin deals for their clients more than anything these days. It’s all about THEM getting a credit and THEM getting a fee, blah blah blah. It’s like sheesh, just take your 10% and do your job. Everyone’s such a leech now, cripes.
The business has changed so significantly with so few movies being made, that it’s only a matter of time before managers are the only producers on most studio movies. Get used to this business model–it’s necessary for the studio ecosystem going forward.
say what you like about erwin, but he is a genuinely nice guy and a good person. he works hard for his clients and he deserves his success.
Where has Keanu been exactly? How come some big actors just drop off the face of the earth like this? I had to look online just to refresh my memory on what he’s done over the last few years and saw titles I’d never even heard of: Generation Um…, Henry’s Crime, The Private Lives of Pippa Lee. What are these movies? Did Hollywood cool off for him? Did Day the Earth Stood Still, etc. make him less of a box office draw? Has he been on some extended vacation? I’d really like to know. I realize that Will Smith and Brad Pitt don’t work very often, but they still seem like big stars. I honestly don’t feel the same way about Keanu anymore. It’s been 9 years since the last Matrix film. I’m saying all of this as a fan. I like the guy. Not the greatest actor, but he’s great when he gets the right part.
Honey, You are overreacting.
Dear Cuppajoe. Does the documentary film entitiled, SIDE BY SIDE ring any bells for you? Treat yourself to the ultimate documentary experience wherein you’ll enjoy the likes of Soderbergh, Fincher, Scorsese, and Cameron just to name a few. You’ll be entertained educated and enlightened. Perhaps even newly inspired. As a fan, you’ll enjoy the labor of love Keanu and Chris Kenneally put into this docu! Promise. And you’ll discover some of what Keanu has been doing. If you were watching the World Series this eve, you may have noted that Brad Pitt has been busy selling Chanel No. 5 to the masses as seen in his commercial( wherein he is the new company spokesman, the new face for the women’s fragrance, Chanel No. 5.) I thought it was a parody at first, but now stand corrected. I found it off putting to find Pitt looking quite unmoored and very Saturday Night Live-esque in this ad campaign. It made me laugh and laugh. Chanel No. 5 ain’t Fight Club if you know what I mean. But I digress, and Nikki doesn’t like that. I read the script for Man Of Tai Chi. You are gonna love it. Something to look forward to.
What was that Chanel/Pitt thing all about? I imagine it’s the usual answer…the proceeds go to charity…Still kinda toolish if you ask me.
Hmmm.. Yes, I have to agree! I enjoy Keanu Reeves work. Can’t wait for 47 Ronnin!
I can name just about every movie Keanu has ever been in but Mr. Brad Pitt… Hmmm… I might remember one or two at the most. Sorry, just being honest.
Now, Brad Pitt selling women’s perfume, sad but at the same time, very funny!
Happy Thanksgiving weekend!
Warm Hugs! – Mariza. (*_*)
You must have been living in a cave if you don’t know how busy Reeves been lately. Either that or deliberately misleading… He is on top of his game and an icon in movie history.
I’m not sure that going away for extended periods of time – the taking a break thing – works anymore. The model is as such today that if you create that visible vacuum for yourself – even for major names and stars – there is always somebody else (or some other product) out there who/that can come out of nowhere and fill that vacuum for you. The public likes the idea of major stars and names. They rely on it. If not you then there will always be somebody else a lot more quickly than how it used to shift and from anywhere. The key for Keanu Reeves is the right role and the right team surrounding the project. Keanu Reeves cast badly – the adult slacker persona makes it worse than somebody else being miscast.
Get used to it:
Still not understanding your comment?
Do you mean that Actors need to get used to the fact that their manager is going to commission them unless they supplement that commission paycheck from the studio as an EP?
Or that big management like 3Arts will develop the screenplay, package the director, actor(s) and thus walk into a studio w this said package and that’s all the studio excess are waiting on? – Then add Line Producer and let the ship sail?
Or all the studios care about are the manager and simply add a line producer to cut costs?
Or that managers are the only ones that studios trust (with their great screenplays) and handling their cry baby actors, so studios needs them on their movie sets daily to handle the production. (which would be awesome if that were the case)
And here’s a question for the EP manager – In the case of your actor getting out of line, who side are you on (seeing as you are now an EP)? Are you protecting the film or your actor?
If you can clarify that would be great for our film ecosystem.
George
P.s. Any management with a film fund deserve these credits!
G
who said anything about EP?
Does Jimmy Miller need anyone else on one of his clients movies? does Mosaic or Anonymous or 360 need anyone else? no–they can produce themselves. nothing EP about it. PRODUCER. the most powerful managers in town will be riding solo on their clients projects going forward. get used to that.
I think Keanu’s always felt stifled by the $20M gross-player movie-star thing and is only now branching into doing the stuff that excites him — making documentaries about digital filmmaking, directing, etc. That’s going to put him at odds with Erwin, who needs Keanu to be a movie star.
Keanu’s doing what he wants, Erwin’s doing what he wants, and that’s a good thing for both of them.
“Keanu’s doing what he wants, Erwin’s doing what he wants, and that’s a good thing for both of them.”
I agree. Obviously, Mr. Reeve’s interests are very varied now too as he’s producing, directing etc. I was recently at a Q&A and screening of Side by Side, the new documentary Reeves co-produced
and I was very impressed by the film and what Reeves had to say to the audience about the genesis and making of the film itself. In fact, I think this doc could even garner an Oscar nomination as it was screened for the Academy a few weeks ago, too. Let’s hope that this change in Reeves’ representation is a mutually beneficial thing and not jump to conclusions.
This is why I’m just not a fan of managers. Look, everyone in this business is in the business to make money. But managers, in general, always seem to be about ME ME ME instead of the client. More and more they’re hell bent on attaching themselves to everything as a producer, and ensuring THEY get the best deal possible as a producer, co-writer, etc. than just being happy with their 10%. This is why, in most cases, a writer, director, and/or actor, is simply better off with an agent and/or lawyer, and that’s it. If you need a hand holder and “career guide”, then fine, take on a manager. But if you know where you want to go and simply want someone to book you work and hammer out a deal, stick with agents/lawyers!
Be a manager or be a producer. You can’t be both. If you’re focused on producing then you’re a producer with a side business in taking people’s money.
Hey UGH, So do you think that agents want what is best for their clients or what is best for the agency? In TV, do agents say, hey, I know we have a full package on this but I’m not sure it is in the best interest of our client? In film, do they say, this is a great script, we should package it with the best actors, producers,and directors that suit the material, or do they say we should service it with the best actors, producers, and directors whom we represent?
How is he overreacting? He’s just trying to ask a question. Get off your high horse.
I call bullshit on the source claiming “Reeves’ sister is now in the actor’s life in a big way,…” Bullshit. Keanu Reeves defines his own boundaries. Period. A self-made man. A company man to the core. Devoted to family, yes. The simple fact of the matter is Keanu takes care of EVERYONE, including but not limited to his sisters, plural. The fishy sister angle is worn and tired. (Remember Tom Cruise replaced his longtime publicist with his sister?)
The documentary film, Side By Side, will win an Academy Award. In addition, Man Of Tai Chi is win-win for all; the studio, talent and the bottom line.
Keanu is almost fifty years old. He is an artist. Erwin is a manager. And it’s all about priorities, isn’t it? What becomes a producer most? And what of a manager? And the artist?
Wishing Keanu and 3 Arts every success.
Indeed, why drag her into this-his sister has been in his life forever. Nothing has changed there.
Adults, as they mature, do tend to develop different goals. Keanu is pushing 50 and his former manager is old enough now so if he wants to direct, he’d better hurry up and do it. People grow,they move on,their focus changes.
Assuming that this story is accurate, I don’t blame Keanu for getting pissed off at his former manager.
What are the MAIN differences between a manager and an agent??
What is the status of 47 Ronin? How did Carl Rinsch secure the directing helm on the pic? Did marital-relationship-family ties to Universal provide an assist? Any accurate budget numbers on this baby? Anyone? Pity Christopher Nolan wasn’t available. Hoping for a Nolan and Reeves collaboration.
I was doing some research and the IMDB math is interesting, tells a great story.
- Paul Aaron divorces Keanu’s Mom when he is either 8 or 11 (1971)
- Stoff starts working for Aaron around 1977 (Keanu is either 13 or 15)
- All reports indicate Stoff managed Keanu since he was 16. Around when Stoff started with Aaron.
- Stoff works for Paul Aaron for many years and co-produces Maxie for him in 1985 (Keanu is 23 or 21 depending on the math on KR’s birthday not that it matters at all he looks great and is beyond rich.)
- Keanu’s first credit is 1986, Stoff has been at Keanu’s step-father’s management company now almost 9 years.
- It is safe to assume that Stoff has known Keanu since he was very, very young predating the 16 noted here by maybe a year or two when it would stand to reason and logic that Paul Aaron was helping guide his career and Stoff was servicing for his employer, Aaron. However KR’s career reallly went into high gear by 91 when both Aaron and Stoff shared co-producer credits on Bill and Ted 2.
- 92 Stoff buys out Aaron’s Management business, taking Keanu and who was the definitive cool young star of the 90′s (Dracula, Speed, The Matrix).
- Founds 3 Arts in 93 with Howard Klein, etc.
- 99 to now – Both men KR and ES, especially after Matrix 2 and 3 are FU rich.
It is an interesting story about a step-father managing his step-son many years and then his protege making his son bigger than the step-father ever could have I think.
Keanu Reaves has a rep of being a nice guy and easy to work with. Is he a brilliant actor? He is a nice guy who is easy to work with. Some would say he is forunate to have had the career he has had. Brid Pitt it quite good. His body of work shows a level of diversity that Mr. Reaves would struggle to achieve. I am not overly surprised that he has fallen off the face of the earth, so to speak.