The programming company already has a website warning Verizon FiOS‘ 4.6M subscrubers that they are “about to lose” channels including AMC, IFC, and WEtv when the current contract expires at year end. Now AMC Networks is reaching out directly to Verizon customers: AMC says in a message that negotiations to renew the programming deal, which goes back to 2006, “are ongoing and we are hopeful to reach an agreement with Verizon that recognizes the fair value of our networks.” That sounds like code for: we’re far apart on the terms. Verizon says AMC is simply trying to “scare” FiOS customers. The phone company adds that it’s “unfortunate that [AMC] has decided to unnecessarily publicize these discussions, but not surprising as they have a history of using their viewers as pawns in their negotiations with distributors.” Dish Network recently resumed carriage of AMC’s networks after dropping them in June while the companies were engaged in a legal battle.

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