
It’s been 7½ years since ABC ended its TGIF Friday comedy block in May 2005. Since Paul Lee took over the network in the summer of 2010, restarting TGIF has been on his wish list. He got to do it this fall with Tim Allen’s Last Man Standing and Reba McEntire’s Malibu Country. There was skepticism about the move in May as ABC had been successful with its unscripted/newsmagazine Friday lineup. Even ABC brass were probably second-guessing themselves this fall as ABC consistently dominated the night paced by Shark Tank, which excelled at 8 PM, hitting series highs and topping all Friday competition.
Related: Kevin Abbott Takes A Leave From ABC’s ‘Malibu Country’ And ‘Last Man Standing’
But last night’s potent debut of ABC’s comedy block and strong performance of Shark Tank in its new 9 PM slot that powered ABC to sweep every half-hour of primetime in 18-49 will probably silence critics. Starting things off at 8 PM was the second season premiere of Last Man Standing (1.9/7, 7.8 million total viewers). That was down 47% from the comedy’s series debut on Tuesday last fall but was up 12% from the season finale and Last Man‘s best demo showing since March. At 8:30 PM, Reba McEntire proved her drawing power with the debut of her new sitcom Malibu Country (2.2/7, 8.9 million). It built on its lead-in and posted ABC’s highest numbers in the half-hour in five years. It tied CBS’ Blue Bloods as the highest-rated scripted Friday debut in than five years, since ABC’s drama Women’s Murder Club in October 2007. The new comedy block also boosted Shark Tank (2.3/7, 7.3 million) to new series highs, up 28% 18-49 from last week for another No.1 demo finish on Friday. ABC’s sweep was completed by 20/20 (1.5/5), which was No.1 at 10 PM. ABC won the night in 18-49 with season highs in the demo and total viewers.
Related: Multicamera Comedies Take Hold But Still Lose Ground Outside CBS
CBS’ Emmy-winning Undercover Boss (1.5/5) was sluggish in its return, down 38% from its debut in the Friday 8 PM slot in February and up slightly (by .2 or 15%) from the season opener of CSI: NY in the time period last month. At 9 PM, CSI: NY (1.5/4) was up a tenth from its fast national last week, while Blue Bloods (1.3/4) was down a tenth.
NBC’s carried the Hurricane Sandy telethon (1.5/5) from 8-9 PM, which won’t be rated. Grimm (1.8/5) was down a tenth from its fast national last Friday when it followed the Mockingbird Lane pilot. Dateline (1.1/3) was down 15%.
Fox’s Kitchen Nightmares (1.0/3) and Fringe (1.0/3) were both up a tenth from last week. America’s Next Top Model (0.4/1, 1.25 million) was flat, while Nikita (0.4/1, 1.17 million) rebounded from last week’s ratings slump, up 50% in 18-40 and safely above 1 million total viewers.
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TGIF with family friendly shows – sitcoms that kids can watch – G-rated shows is a good idea. Friday and Saturday in the US has been weak since a lot of people go out or jus thave too many choices for the weekend when they want to unwind. So kids are a good target or at least younger people who maybe can get their parents staying home to watch with them and that may help the 18-49…I didnt watch the shows so I dont know…but TGIF with family oriented sitcoms could work. I just wish we had more shows like I grew up – things like Cosby, Family Ties, WhosThe Boss, Happy Days and all the others. I also miss silly shows like Threes Company which at least were fun
You type old . . .
I watched Malibu Country. The very talented cast deserves better. It wasn’t awful, and there were some decent laughs, if no guffaws; if they work at it, the show could get better.
YAY for Nikita!
Grimm deserved better.. Nbc needs to picked up Mockingbird Lane.
I never got why TGIF was so successful. When I was a kid, I never watched those shows. I watched Scrubs, MitM, The Simpsons, etc. Never watched TGIF, the shows were always lame.
Scrubs, MitM, and The Simpsons are/were lame. Are you sure that you are not lame?
So let’s put this perspective…a new comedy on the semi-graveyard that is Friday nights, poor to middling reviews, a non-hit lead in and it’s a traditional multi-cam sitcom…all of that should’ve been doom and yet it’s beating almost all NBC comedies.
Does this help the folks bemoaning NBC’s decision to try ‘Up All Night’ in a different MORE POPULAR format?
Bravo to ABC for entertaining audiences. Take note NBC.
Fantastic news for ABC! Very happy for them. These two sitcoms may not be on top of critics’ lists, but America sure tuned in. May have not been the urbanites, but broad family entertainment is great..especially on a Friday night. Both shows outperformed ABC’s silly Tuesday shows ..Happy Endings & Don’t Trust The B—-!
NBC has a terrible multi-cam family sitcom all of its own called Guys With Kids that got a whopping 1.3 this week.
Regardless of the merits of multi-cam vs single-cam, surely the real problem is that UAN is getting such a major retooling? It’s incredibly hard to bring in new viewers and it’s just going to alienate old ones by turning into a completely different show.
The problem with this argument is that some of the multi-cams are so UNBELIEVABLY stupid, written for such an incredibly low-functioning audience that we simply have to look beyond mere numbers to evaluate them. TV is a business, and not everything can be Mad Men or Modern Family or Homeland, but even shows that strive for popularity not quality need to have a little pride in what they’re presenting to the public.
TGIF was ABC’s version of a mental mac ‘n cheese dinner. It makes sense for them to revive it. Shark Tank isn’t even a comedy, and it still fits in the night.
It’s safe to say that there are ‘stupid’ single cam shows too. Up All Night is trite and a weak overall concept with one dimensional characters while The New Normal just rattles off one stereotype and forced ignorant statements hoping they’ll form a joke.
Regardless of the format the show will be lousy if the writing is weak. I think we can all agree to that. The difference is what the audience will be more drawn to. If Happy Endings we multi-cam they’d be calling it ‘the new ‘Friends” and if Applegate’s last show ‘Samantha Who?’ were multi-cam the talk of how amazing Melissa McCarthy is wouldn’t been happening before Bridesmaids. Mike &Molly gets more viewers and she won the Emmy.
Single cam is a format and should be used where it fits the concept of the show. Its not needed for Happy Endings, cougar Town, Suburgatory, The Middle.
IMO, the single-camera format is definitely needed in Cougar Town and Suburgatory, somewhat needed in Happy Endings, and I only saw one episode of The Middle. The New Normal is just a bad show. Up All Night is a show where I think the single-camera aspect is necessary. The camera work is very good.
I’m only replying to your last line… “The camera work is very good.” I don’t think people watch television for good camera work. I think people watch shows for fun interesting characters in funny situations. Sure nice camera work is appreciated but (besides camera operators) who watches anything for camera work?
Sounds like what people say after seeing a long boring movie… it was shot beautifully.
I can’t imagine the audience staying with that dreadful clown-face hick, Reba, once how bad the writing is sinks in . . .
NBC really does need to pick up Mockingbird Lane and pair it with Grimm!
Look for a huge tumble in Malibu Country’s ratings next week. That show is a disgrace to the talents of Lily Tomlin and Reba. Barf.
Thank goodness for Nikita!!
Would someone plese explain to me what the difference is between the single-camera and multi-camera formats? Which is more expensive? Is there a difference in quality? And which format was used in classic sitcoms like “I Love Lucy”, “The Mary Tyler Moore Show”, “The Golden Girls” and current sitcoms “Hot in Cleveland” and “Two-and-a-Half Men”?
Many thanks!
Single camera is more expensive, because it’s kind of like shooting a mini-movie every week with one camera. Multi-cam is just that — shot with 4 cameras in front of a studio audience, which is why you hear the audience laughter. The shows you mentioned are all multi-cam. Also, multi-cams tend to syndicate better and bring in more revenue in the long run.
All the shows you listed are multi camera. They are shot on a sound-stage in front of an audience. Kind of like a play being taped with four video cameras. Shows like “Happy Endings,” “30 Rock,” and “Modern Family” are single camera sitcoms. They are filmed more like a movie. It’s less expensive to produce a multi.
Here is a good piece from TV writer Ken Levine who wrote about the Up All Night switch:
http://kenlevine.blogspot.com/2012/11/up-all-night-switches-to-multi-camera.html
Dear Emma and WhatchooTakin’bout–Many. many thanks to both of you for explaining something that has perplexed me for years. I’m forwarding your emails to friends of mine who have also been confused by the single-cam vs. multi-cam techniques. Now I’m really impressed that the shows I listed, particularly “MTM”, “Golden Girls” and “Hot in Cincinnati”, can be taped/filmed on a soundstage with an audience considering that a single episode can contain (what-look-like) multiple elaborately-detailed sets (restaurants, different apartment interiors, offices, etc.). Again I sincerely appreciate the 2 responses to my question and, of course, to Ms. Finke for creating such an invaluable website!
Paul Lee has quite a feather in his cap with Malibu Country, considering so little was spent to launch it and it’s far outperforming shows by name-brand producers like Fringe, Last Resort and Ben & Kate.