OK maybe not, but in a business filled with teasers and trailers for trailers, the 13-minute behind-the-scenes featurette on Warner Bros‘ Peter Jackson trilogy seems like Lawrence Of Arabia — and at least as long as The Hobbit: An Unexpected Journey‘s 166-minute runtime. But does it give too much away ahead of the pic’s December 14 opening?
Is New ‘Hobbit’ Featurette Longer Than The Movie?
By THE DEADLINE TEAM | Thursday December 6, 2012 @ 9:15am PSTTags: The Hobbit: An Unexpected Journey
This article was printed from http://www.deadline.com/2012/12/hobbit-unexpected-journey-featurette-behind-the-scenes/
COMMENTS (10)
-
SUBSCRIBE TO DEADLINE NEWS
Marketplace
-
News/Opinion Poll
Loading ...By The Numbers - FILMS/TV/CABLE
Title Studio Gross 1 Star Trek Into ... PAR $70.2M 2 Iron Man 3 DIS $35.8M 3 The Great Gatsby WB $23.9M 4 Pain And Gain PAR $3.2M 5 The Croods FOX $3.0M 6 42 WB $2.8M 7 Oblivion UNI $2.3M 8 Mud RSA $2.2M 9 ... Peeples LG $2.2M 10 The Big Wedding LG $1.2M SOURCE: RENTRAKBox Office Poll
Loading ...‘Fast & Furious 6′ Montage
Archives
- April 2013
- March 2013
- February 2013
- January 2013
- December 2012
- November 2012
- October 2012
- September 2012
- August 2012
- July 2012
- June 2012
- May 2012
- April 2012
- March 2012
- February 2012
- January 2012
- December 2011
- November 2011
- October 2011
- September 2011
- August 2011
- July 2011
- June 2011
- May 2011
- April 2011
- March 2011
- February 2011
- January 2011
- December 2010
- November 2010
- October 2010
- September 2010
- August 2010
- July 2010
- June 2010
- May 2010
- April 2010
- March 2010
- February 2010
- January 2010
- December 2009
- November 2009
- October 2009
- September 2009
- August 2009
- July 2009
- June 2009
- May 2009
- April 2009
- March 2009
- February 2009
- January 2009
- December 2008
- November 2008
- October 2008
- September 2008
- August 2008
- July 2008
- June 2008
- May 2008
- April 2008
- March 2008
- February 2008
- January 2008
- December 2007
- November 2007
- October 2007
- September 2007
- August 2007
- July 2007
- June 2007
- May 2007
- April 2007
- March 2007
- February 2007
- January 2007
- December 2006
- November 2006
- October 2006
- September 2006
- August 2006
- July 2006
- June 2006
- May 2006
- April 2006
- March 2006


Spoiler Alert: Bilbo lives, finds a snazzy magic ring that helps him turn invisible, gets old and becomes Ian Holmes.
the storyline and characters strongly resemble “here comes honey boo boo.”
Featurettes are great for building buzz on the internet, but there’s nothing more annoying than having to sit through 30 minutes of trailers and ads before watching a movie. Overlong trailers/previews/featurettes will most likely have adverse effects on audiences.
So if you want to sell your movie, please apply yourselves to making your trailers as tight and enticing as possible, but don’t waste our time! Thank you!
Featurettes do a good job of killing the illusion of cinema. I have no idea why Jackson thought it would be a good idea to bombard us with these things BEFORE the movie is out. Once you’ve seen an hours worth of actors prancing in front of green screens, it kills excitement. The Hobbit holds zero anticipation for me (and we already know what happens to the main characters anyway).
Will this really be a trilogy? Or will they cut their losses and fold the next two into one conclusion? Or will they just write off their losses and leave this as a stand-alone film with an invisible conclusion we should just imagine?
It gives too much away, but it’s nothing new: Warner also put out 13-minute featurettes for Cloud Atlas and The Dark Knight Rises.
The Hobbit is part of the Lord of the Rings story, and with The Simarillion (kind of like the Middle-Earth bible), constitute one of the most epic and beloved stories ever written by a human. Look up the stats on the book if you don’t believe me. There is enough material to make ten more movies if they wanted to, and they would be great if PJ directed them, just like LOTR. I worked at New Line when they were making the LOTR trilogy and few people there thought it had a chance and that it would collapse the studio. All the haters were wrong and they’re wrong about The Hobbit also. I hate to drop the cheesiest but truest line from ROTK, but “There’s good in this world and it’s worth fighting for.” Begin ranting now.
Oh NOOOOOOOOOOOO. stop with Hobbit.
If you don’t like long featurettes, I’ve got a hot tip for you: DON’T WATCH THEM. Nobody is forcing you to do so. But there are people like me out there who can’t get enough behind-the-scene footage and who enjoy these featurettes and production videos tremendously. So, please, stop the hatred.
in my humble opinion, the value of these films is not in the flash-bang of hollywood magic. to me the value lay in the it’s empathetic examination of the human condition.
i believe that there is a reason these films are watched over and over again. they are like a cherished walk in the woods. one might consider such a featurette to be a trail guide, or perhaps a primer, or even an introduction to film analysis for a generation raised on mtv and prozac. for warner brothers to invest in a featurette like this shows a respect for the marketplace, and thought. this does not strike me as the usual self-love epk. it strikes me as a introduction to why this film matters, and for that i am grateful.