Brian Brooks is Managing Editor of MovieLine.
Kathryn Bigelow’s Zero Dark Thirty opened Wednesday with the highest-ever midweek per-theater debut at $24,969 and 5-theater opening-day total of $124,848 and it’s having a great pre-Christmas weekend. Sony’s
decision to delay the movie’s release until after the presidential election and to go with a limited debut appears to have paid off. The controversial but critically praised heavyweight grossed a whopping $410K at only five locations and handily won the highest per screen average of any film in theatrical release with $82,000. That is just shy of Lincoln’s $85,846 average when it opened in 11 theaters in early November and it is well ahead of Bigelow’s Oscar winner The Hurt Locker‘s $36,338 average when it opened in 4 theaters in June of 2009. Named Best Picture by a slew of critics groups including The New York Film Critics Circle, Zero Dark Thirty will head to wide release January 11th, the day after Oscar nominations are announced.
Related: Acting CIA Chief: ‘Zero Dark Thirty’ Is “Not A Realistic Portrayal”
Sony Pictures Classics’ Palme d’Or and LA Film Critics winner Amour bowed solidly this weekend — the only new title among specialty films to fare so well. Amour averaged $23,554 in three theaters in its
platform debut. Smaller audiences went along for the ride with IFC Films’ On The Road despite its star power. Road averaged $10,800 in 4 locations. Lionsgate-Summit’s The Impossible averaged a middling $9,250 from 15 theaters, while Paramount Vantage’s Not Fade Away took an average of $6,333 in three runs.
Amour’s arrival had momentum with its Cannes Film Festival win and other accolades, but its tough subject matter – a husband and wife confronting mortality – nevertheless made it a challenge. Its weekend average topped director Michael Haneke’s previous Palme d’Or winner The White Ribbon, which opened with a $19,949 average in three theaters in 2009 and far outpaced his $11,402 opening average for Cache in 2005. SPC co-president Michael Barker praised the film’s two
leads Emmanuelle Riva and Jean-Louis Trintignant for propelling positive word-of-mouth ahead of the film’s U.S. release. He said the company will continue to open the film slowly into additional markets, similarly to its strategy for Asghar Farhadi’s Oscar winner A Separation last year. That film also bowed in three theaters on December 30, averaging $19,827. Amour will add markets January 11th with a further expansion planned for February.
No doubt IFC Films is disappointed with the initial rollout of On The Road. The film packs some celebrity punch with Kristen Stewart, Garrett Hedlund, Kirsten Dunst, Amy Adams and others in a story based on the classic Jack Kerouac novel that was executive produced by Francis Ford Coppola and directed by celebrated Brazilian director Walter Salles. His previous road movie, The Motorcycle Diaries, a Spanish-language pic based on the diary by Argentine-born revolutionary
Ernesto “Che” Guevara averaged a stellar $53,273 when it debuted in three locations in 2004. IFC Films will head to additional theaters January 18.
Summit’s The Impossible also had stars, and like Amour, challenging subject matter, based on a true story of one family’s experience after the 2004 tsunami along the Indian Ocean basin devastated several countries. The film grossed a strong $52.5 million in Spain, home to its director Juan Antonio Bayona. The Impossible‘s opening average of $9,250 compares to the director’s $12,280 opening average in 19 theaters for The Orphanage in 2007.
Not Fade Away had a poor showing with a $6,333 average in three locations. That does not bode well for a film with a $20 million budget. Paramount Vantage will take the film, which has a 77% Rotten Tomatoes score, to 19 locations and eight cities December 28th and to 500-plus locations January 4th.
NEW
Amour (Sony Pictures Classics) NEW [3 Theaters] Weekend $70,662, Average $23,554, Cume $100,213 (Wed. Open)
The Impossible (Lionsgate-Summit) NEW [15 Theaters] Weekend $138,750, Average $9,250
Not Fade Away (Paramount Vantage) NEW [3 Theaters] Weekend $19K, Average $6,333
On The Road (IFC Films) NEW [4 Theaters] Weekend $43,200, Average $10,800
Zero Dark Thirty (Sony) NEW [5 Theaters] Weekend $410K, Average $82K, Cume $639K
RETURNING / 2ND WEEKEND
Music Box Films, Cavu Pictures/Snag Films, and IFC Films did not report respective figures for Any Day Now, Let Fury Have The Hour, or Save The Date.
HOLDOVERS / 3RD+ WEEKENDS
Hyde Park On Hudson (Focus Features) Week 3 [86 Theaters] Weekend $399,311, Average $4,643, Cume $921,275
Hitchcock (Fox Searchlight) Week 5 [535 Theaters] Weekend $600K, Average $535, Cume $4,215,292
Rust And Bone (Sony Pictures Classics) Week 5 [27 Theaters] Weekend $129,315, Average $4,789, Cume $369,081
Anna Karenina (Focus Features) Week 6 [331 Theaters] Weekend $667,669, Average $2,029, Cume $9,645,583
The Perks Of Being A Wallflower (Summit) Week 14 [141 Theaters] Weekend $71K, Average $504, Cume $17,140,636
Silver Linings Playbook (The Weinstein Company) Week 6 [371 Theaters] Weekend $1,821,000, Average $4,908, Cume $19,901,042
Burn: One Year On The Frontlines (Area 23a) Week 7 [1 Theater] Weekend $1,600, Cume $111,256
Chasing Ice (Submarine Deluxe) Week 7 [47 Theaters] Weekend $83,234, Average $1,770, Cume $709,323
The Other Son (Cohen Media Group) Week 9 [31 Theaters] Weekend $36,599, Average $1,180, Cume $1,105,874
Holy Motors (Indomina) Week 10 [11 Theaters] Weekend $14,100, Average $1,282, Cume $476,876
The Sessions (Fox Searchlight) Week 10 [98 Theaters] Weekend $95K, Average $969, Cume $5,378,787
Samasara (Oscilloscope Laboratories] Week 18 [8 Theaters] Weekend $6,235, Average $780, Cume $2,601,776
Searching For Sugar Man (Sony Pictures Classics) Week 22 [25 Theaters] Weekend $16,783, Average $671, Cume $2,961,568
For more estimates listed by title, see box office results here...


I didn’t even know Not Fade Away had come out. Was there any promo for it at all?
Was there any good promotion for The Impossible apart from an awful poster and a terrible trailer? I didn’t see a single billboard in LA. First thing I saw when I got to London: a bus with a poster for the movie. Summit dropped the ball on this one. I mean, over $50 million in Spain and a Golden Globe nomination… and no decent promotion?
Hitchcock has made 4 mil so far!?! Not bad for a mediocre Lifetime movie…
Basically, all of these films were pretty much screwed (except Amour) because of Zero Dark Thirty. Surprised that Amour did so much better than Rust and Bone, to be honest.
Amour didn’t do better than Rust and Bone unless it holds in its foreign and domestic cumes (Worldwide Amour $2 Million and Rust and Bone $17 Million) NOT FADE AWAY and ON THE ROAD make the case for increased video-on-demand (Will their cumes even cover 1 print?) If the $30 Million budgeted for ROAD are accurate IFC is more than merely disappointed. THE IMPOSSIBLE may see a small uptick IF Naomi Watts becomes an Oscar nominee.
That’s true, I should have clarified that I meant opening weekend as both were released in the same number of theaters. Have to see how Amour continues to play before comparing it to Rust and Bone. Anyway, I’m still surprised that Amour opened strongly considering the subject matter and subtitles. On the Road cost $22 mil or $25 mil, as I’ve seen both numbers reported. I’m thinking it was $22 mil, as I remember it was reported that the budget was just over the limit to be eligible for the Indie Spirits. It did make several million overseas, so who knows. It may end up doing okay, or at least recouping its budget, after it expands more. Lionsgate-Summit must be disappointed with The Impossible, but at least it grossed something like 45 mil overseas. Those are awful numbers for Not Fade Away. Dumb, dumb decision to release it this weekend. I would have thought that the studios would have tried to steer clear of this weekend for the most part, because there was a good chance Zero Dark Thirty was going to kill it at the specialty box office. Anyway, considering all the new releases (both specialty and wide release) it is going to be kind of hard to judge how they play out just by this weekend. I just have a hard time seeing Amour pick up a lot of steam.
On the Road had a budget over 25 million. And it only made about 6 million in all the other markets.
On The Road cost upwards of $25m and with less than $6m ww there is no way it will recoup a dime. Going by the opening the final tally will be much less than half a mil. Similarly Not Fade Away cost $20m but the final tally will also end in the low 6 figures.
I hope that people will now stop saying that campaigning Kristen was just for promo. They hoped that the movie will get some awards and put it into the full Oscar season instead of releasing it in fall. Stupid IFC.
darius wolski made ‘amour’ look beautiful. do you think he’ll get nominated?
i think you mean darius khondji?
of course, apologies.
that’s a shame about The Impossible. Although a very difficult film to watch, the film is very compelling. top notch direction and acting. naomi watts should win the academy award for this film.
Naomi should be nominated – she’s really good.