NEW YORK–(February 28, 2013)–Susan Lyne, Vice Chairman of Gilt and AOL board member, has been appointed to run AOL’s portfolio of brands that serve over 100 million consumers globally. Lyne will oversee all aspects of the Brand Group’s growth strategy, including increasing traffic across properties, maximizing partnerships with advertisers and publishers, and attracting top talent, with a particular focus on content, design, programming, and product. Lyne recently transitioned from her role as Chairman of Gilt to become Vice Chairman. She will continue in that role. Lyne’s appointment is part of AOL’s continued efforts to streamline its operations and give its business unit leaders more autonomy and accountability. AOL has three business units –The Membership Group, which consists of offerings that serve AOL account holders, AOL Networks, which consists of AOL’s offerings to publishers and advertisers utilizing AOL’s third-party advertising network, and the Brand Group, which consists of AOL’s portfolio of distinct and unique content brands. All three business units were overseen by AOL’s Chief Operating Officer, Arthur “Artie” Minson, who will stay with the company for a transition period.
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