Nellie Andreeva

EXCLUSIVE: It is the end of the road for Starz‘s Magic City. The pay cable network has opted not to order a third season of the period drama, with the Season 2 finale on Friday serving as a series finale. Magic City, which chronicled the collision of mobsters, politicians and entertainers at a posh Miami hotel in 1959, just as Fidel Castro took control of Cuba, was created by Mitch Glazer based his own recollection of growing up in Miami. “We are tremendously proud of the series and everyone involved,” Starz said in a statement. “From the writers, to the cast and crew, it has been an incredible collaboration. This was a story born from Mitch Glazer’s singular vision of Miami, the Magic City of his childhood, and we are grateful to him for bringing it to life on Starz. The season’s story arc will allow us to deliver a satisfying conclusion to the series, and we thank all the fans who checked in to the Miramar Playa.” At TCA last month, Starz CEO Chris Albrecht teased that the last few episodes of the show contain a lot of surprises that will answer questions.Like with all of its shows, Starz ordered Magic City straight to series. Showing faith in the the Jeffrey Dean Morgan-toplined period drama, the pay cable network ordered a second season before the series premiere. Starz has been patient with most of its series, providing creators with two-season arcs to realize their vision. But, despite a significant marketing campaign and buzzy guest castings — including a James Caan arc in Season 2 — Magic City received little critical attention and did not grow its audience in the second season, something networks want to see, especially on a pricey show like Magic City, which Starz also produces. Additionally, Magic City, and to some extent, Boss, another Starz drama cancelled after two seasons, were ordered early in Starz’s original programming evolution as the network has gradually moved to more noisy fare, including new series Black Sails, Outlander, Power and Fortitude, slated to premiere in 2014 when Da Vinci’s Demons is slated to return for a second season as Starz is gearing up for 50 hours of original programming next year, the most in the network’s history. Coming up this Saturday is the premiere of the Starz limited series The White Queen.

TV Editor Nellie Andreeva - tip her here.

For all of Deadline's headlines, follow us @Deadline on Twitter.