On the heels of landing the first renewals this fall, NBC’s The Blacklist and Fox’s Sleepy Hollow posted more impressive Live+3 numbers. Week two of The Blacklist has set a new Live+3 record, becoming the first broadcast network show to add more than 5 million viewers from Live+Same day to Live+3. The Sept. 30 telecast averaged 16.429 million viewers in L+3, an increase of 5.081 million (45%) vs. L+SD. In adults 18-49, the drama added 50% for a 5.0 L+3 rating. The Blacklist is becoming an increasingly DVR-ed series — its L+3 18-49 lift jumped from 33% in Week 1 to 50% in Week 2. So, despite double-digit Week 2 drops in Live+SD, The Blacklist actually held onto an impressive 97% its premiere in both total viewers and 18-49 after three days of DVR viewing.
Meanwhile, the third episode of Sleepy Hollow got a 47% lift in L+3 to a 4.4 18-49 rating, in line with the 48% increase in Week 2 (Its viewership bump was 3.3 million). The third new Monday drama this fall, CBS’ Hostages, increased its unimpressive second week Live+SD results by 40% to 2.1 in 18-49 vs. a 50% lift for the premiere. The other highly DVR-ed Monday show was ABC veteran Castle (3.1 in L+3, up 41%).
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