Universal Pictures and Illumination Entertainment‘s Despicable Me 2 took in $80 million in physical and digital sales and sold roughly 4.5 million units in its first week of home entertainment release, the companies announced today. The animated sequel has now become the best-selling animated Blu-ray title in its first week, surpassing 2010′s Despicable Me which previously held that distinction. Digital consumption is also strong, as Despicable Me 2 additionally hit #1 as the best first-week digital sales of all time. Theatrically the pic, starring Steve Carell as the lovable supervillain Gru, has raked in over $918 worldwide. The Despicable Me franchise is nearing $1.5 billion in worldwide box office.
By THE DEADLINE TEAM | Tuesday December 17, 2013 @ 10:30am PSTTags: Chris Meledandri, Despicable Me 2, Illumination Entertainment, Universal Pictures
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