The animated pic is the gift that keeps on giving for Disney. With two Oscar noms, Golden Globe and PGA wins, $770M-plus in global box office and a possible date with the Main Stem, Frozen now is heading to theaters in a new sing-along version. Starting January 31, select showings of the Disney Animated Studios pic will feature on-screen lyrics and a bouncing snowflake to encourage audience participation. The timing is keen: The Frozen soundtrack has been the best-selling album in the U.S. two weeks running, having posted sales increases each week since its release. “‘Fans have embraced the film’s original songs and its soundtrack with such passion — there are countless YouTube videos from people singing songs like ‘Let It Go’ — we decided to create a version that would celebrate that enthusiasm,” said Dave Hollis, EVP Theatrical Distribution at the Walt Disney Studios. “Let It Go” is up for the Best Song Academy Award, and the movie is vying for Best Animated Feature. “It’s a great opportunity for families to get together and have some fun with these songs.”
By THE DEADLINE TEAM | Wednesday January 22, 2014 @ 3:09pm PSTTags: Disney, Frozen, Walt Disney Animation Studios
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