dior and iEntertainment One Films has picked up North American rights to fashion documentary Dior And I. The distributor, which acquired the film in a deal with Submarine, is planning a theatrical release later this year. Frédéric Tcheng’s movie is a behind-the-scenes look at the creation of Raf Simons’ first Haute Couture collection as the new Artistic Director of the House of Christian Dior. Simons took over the job in April 2012 ending a period of transition after the firing of John Galliano. The film premiered to strong reviews at Tribeca. Guillaume de Roquemaurel and Tcheng are producers. Tcheng last directed Diana Vreeland: The Eye Has To Travel.