The CW today was the first broadcast network to announce its fall premiere dates. The network will launch three nights — Tuesday, Wednesday and Thursday — the week before the Sept. 19 official start of the fall season, Friday during premiere week and Monday’s lineup the week after. With the exception of Friday, which pairs sophomore Nikita and veteran Supernatural, all other nights feature a returning series and a newbie. Here is CW’s premiere schedule:
It was another sad Monday ratings performance for NBC, which hit another season low on the night with all original programming. Chuck (1.3/4) was even with last week, tying its series low. But it also delivered NBC’s highest demo rating last night. The Event (1.1/3) was down 13% from its last original two weeks ago for a series low. And the relaunch of Law & Order: Los Angeles continues to sputter. In its second week since the series’ return last Monday, the Law & Order spinoff drew a 1.1/3, down a steep 27% from the two-hour midseason premiere last week. Such an underwhelming performance bodes well for David E. Kelley’s Harry’s Law, which did better in the slot earlier this midseason.
ABC’s Dancing With the Stars performance show (3.9/11) was down 13% from last week to rank as the lowest-rated spring performance telecast ever for the venerable reality franchise. In its special airing after Dancing, a new Cougar Town (2.3/6) was down 15% from its last original Feb. 2. Proving that comedy series do better in a block, even with a weaker lead-in, that last original followed a Modern Family repeat. The first of a slew of specials about the upcoming Royal Wedding, ABC News: William & Catherine: A Modern Fairytale, averaged a 1.7/4 at 10 PM.
The CW today became the first broadcast network to announce premiere dates for its fall lineup. As usual, the CW will roll out the bulk of its schedule ahead of the traditional fall premiere week, starting on September 8 with the debut of new drama Hellcats.
On Wednesday, September 8, Cycle 15 of AMERICA’S NEXT TOP MODEL (8:00-9:00 p.m.) kicks-off the 2010-2011 season, followed by the series premiere of new drama HELLCATS (9:00-10:00 p.m.). HELLCATS is a drama about a young pre-law student (Aly Michalka) whose world is turned upside-down when she loses her scholarship and has to join the college’s competitive cheerleading squad. Ashley Tisdale also stars as a young woman who is totally committed to the cheerleading squad to realize her dreams.