Ratings Rat Race: Great Start For ‘Wipeout’

Nellie Andreeva

ABC’s summer reality hit Wipeout made a successful transition to winter. The debut last night of Winter Wipeout (3.7/11, 11.6 million) turned the lights on for ABC at 8 PM on Thursday in a big way, finishing No.1 in the hour in adults 18-49, tied with the slot leader CBS. Vs. the show’s most recent summer premiere, last night’s debut was up 19% in the demo. Unlike the idea to spin off reality hit Dancing with the Stars into Skating with the Stars, which was a ratings dud, the decision for a winter-themed edition of Wipeout is proving to be a great one that can solve ABC’s long-standing problem at 8 PM on Thursday. However, the real test for Winter Wipeout will come in 2 weeks when American Idol launches in the slot (along with NBC’s comedies, which are a smaller threat). Otherwise, scripted series continued the encouraging trend this week of returning higher than or even with their most recent originals. At 9 PM, Grey’s Anatomy (4.2/11) was up 5% from its last original on Dec. 2 but, even with the big Winter Wipeout lead-in, it couldn’t beat CBS’ Big Bang Theory for the top demo spot on Thursday. Private Practice (2.8/8) was flat with its Dec. 2 original. With the help of Wipeout, ABC (3.6/10, 10.3 million) won the night in 18-49 over CBS with its best Thursday numbers of the season.

Big Bang (4.4/13, 14 million) was up 10% from its last first-run episode on Dec. 16, while $#*! My Dad Says (2.9/8, 10.9 million) was flat, not getting a bounce from the People’s Choice Award it won on Wednesday. CSI (3.3/9, 14.2 million) was up 10% vs. its last original on Dec. 9, while The Mentalist (3.0/9, 14.8 million) posted a big 25% rebound from its series low on Dec. 9 and was once again the most watched program on Thursday. CBS (3.4/9, 13.8 million) was second in 18-49 and first in viewers, posting its largest audience on the night this season.

Fox’s Million Money Drop (1.4/4) inched up a tenth from its Tuesday broadcast at 9 PM. It was followed by a Bones repeats (1.0/3). NBC aired 3 hours of comedy repeats led by The Office (1.7/5) at 9 PM.

Meanwhile, ABC got more good ratings news this morning. The final numbers for Dick Clark’s New Year’s Rocking Eve with Ryan Seacrest came in, and the first part of the broadcast from 11:30PM-12:30AM hit a five-year high, averaging 18.8 million viewers and a 6.2/23 in 18-49 and outdelivering its competition combined.

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RATINGS RAT RACE: ‘Talent’, ‘Wipeout’ Up

Nellie Andreeva

Just as CNN announced his new show on the cable network, Piers Morgan’s old one, America’s Got Talent, hit an eight-week high among adults 18-49. The NBC talent show (3.2 rating/9 share in 18-49, 12.3 million viewers overall) was the top program last night, lifting the network to the … Read More »

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RATINGS RAT RACE: ‘Wipeout,’ Rest Of ABC’s Thursday Lineup Posts Gains

Nellie Andreeva

ABC’s Wipeout had the edge in its second week against CBS’ Big Brother at 8 PM on Thursday. After Big Brother narrowly won last week (2.5/9 to 2.4/8 after being tied at 2.4/9 in the fast nationals), Wipeout (2.5/9) last night was up a tenth, while Big Brother (2.3/9) was … Read More »

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RATINGS RAT RACE: Fox Wins With 2010 MLB All-Star Game

Nellie Andreeva

Fox is expected to easily top the ratings for last night with its broadcast of the MLB All-Star Game, which is down from last year. In overnight household ratings, the drop was 12%. Time-zone adjusted fast nationals will be released later this morning. The regular fast nationals, which could serve … Read More »

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Ratings Rat Race: ‘Big Brother’ Return Solid

Nellie Andreeva

ABC Wipeout and CBS’ Big Brother’s first face-off this summer ended in a draw. The season premiere of Big Brother at 8PM averaged a 2.4 rating/9 share in adults 18-49, up 4% from last summer’s debut. Facing Big Brother, Wipeout (2.4/8) took a hit, down 14% in the demo from … Read More »

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RATINGS RAT RACE: ‘Talent’, ‘Kitchen’ & ‘Wipeout’ Up; ‘Losing It’ & ‘Downfall’ Down

Nellie Andreeva

Veterans were up, newcomers down last night, which offered a slew of unscripted originals and scripted repeats.  NBC’s two-hour America’s Got Talent (3.4 rating/10 share in adults 18-49, 12.3 million viewers overall) was the top program of the night, up 17% in the demo from last week. Fox’s two-hour Hell’s Read More »

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Ratings Rat Race: ABC Wins Quiet Thursday

Nellie Andreeva

Things were status quo in primetime last night, with most shows keeping close to their last week’s averages. ABC’s Wipeout (2.7/10 in adults 18-49) at 8PM, the top-rated program of the night, was up 4%. It led to scripted drama Rookie Blue (1.8/6), which was down 5% from its premiere … Read More »

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RATINGS RAT RACE: Ratings Drop Across The Board Tuesday With ABC Hardest Hit

Nellie Andreeva

Ratings were in downfall last night, and nowhere was this more evident than with ABC’s new reality series Downfall (1.4/4), which  was down 26% from its soft premiere last week and lost almost half of its Wipeout lead-in. Wipeout (2.6/9) was also down, 16%, from its season premiere last week, … Read More »

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