ABC is picking up this morning where it left off last night. After renewing reality series Dancing With The Stars, The Bachelor and Shark Tank last night, this morning the network continued with the pickups of two other long-running …
RATINGS RAT RACE: ‘Once Upon A Time’, ‘Allen Gregory’ Hit Series Lows, ‘Hallmark Hall Of Fame’ Barely Registers On New Net
As Americans were wrapping up the four-day Thanksgiving weekend last night, some stayed away from their TVs, leading to depressed ratings for the broadcast networks. (We’ve yet to get numbers for The Walking Dead fall finale on AMC.) ABC may be having second thoughts about picking up the Hallmark Hall Of Fame original movie franchise after it was dropped by CBS at the end of last season. In the franchise’s first ABC outing, the telefilm Mitch Albom’s Have A Little Faith posted an underwhelming 1.1/2 in 18-49, down a whopping 48% from November Christmas, which aired on CBS on the same night last year. In 18-49, Have A Little Faith was by far the lowest-rated program of the night despite having the night’s highest-rated entertainment program as a lead-in: freshman drama Once Upon A Time, which slipped 11% from its last original two weeks ago to a series low but still robust 3.4/8. At 7 PM, America’s Funniest Home Videos (1.8/4) was up 6%.
Following an NFL overrun, Fox’s The Cleveland Show (1.9/5) was up 6% from its 7:30 PM time slot premiere last Sunday. The Simpsons (2.6/6) was down a tenth, while rookie Allen Gregory (1.5/3) accelerated its ratings descent, down 15% to a new series low. How long before Fox swaps Allen Gregory and Cleveland? At 9 PM, Family Guy (2.8/6) was down 13%, and American Dad (2.2/5) was down 8%.
ABC’s Once Upon A Time continued its impressive freshman run last night, posting a 3.8/9 in adults 18-49. That was up a tenth from the fairytale drama’s fast national the previous week (flat with the national) and the highest demo mark for any non-sports program last night. Even more impressive, Once Upon A Time accomplished that with the lowest-rated Sunday broadcast program as its lead-in, America’s Funniest Home Videos (1.7/4, up 13% from its most recent episode three weeks ago). Desperate Housewives (3.0/7) ended a run of originals on a high note, up 7% from last week, as the dramedy heads into a three-week hiatus. Rookie Pan Am (1.8/4), which is expected to find out its fate this week, posted yet another 1.8 fast national demo rating (it was adjusted down a tenth last Sunday).
NBC once again dominated Sunday’s primetime with Sunday Night Football‘s Patriots-Jets came, which drew a 14.5 overnight rating/23 share, up 2% from last week and from last year’s Week 10 game between the Patriots and Steelers. In another repeat from last Sunday, Fox’s comedies had an NFL overrun as a lead-in, making week-to-week comparisons fair: The Simpsons (3.5/8) was down 5%. Allen Gregory (2.0/5) shed another tenth as the newbie is yet to bottom out. Family Guy, which featured a controversial 9/11 storyline, was up a tenth from the show’s fast national last Sunday (flat with the national). American Dad was down a tenth.
After a couple of weeks of declines, ABC’s Sunday lineup stabilized, though probably not at levels the network would’ve liked. America’s Funniest Home Videos (1.5/4) was up a tenth from last week’s fast national; Extreme Makeover: Home Edition (1.9/5) was down a tenth; Desperate Housewives was flat with its most recent fast national, which tied a series low (down a tenth from the final); and Pan Am (1.8/4) was down a tenth. While the 5% week-to-week drop for Pan Am was a vast improvement over last week’s 27% tumble, the rookie has to reverse its downward course if it hopes to stick around for a while.
Fox’s The X Factor (3.3/8) was down 8% from its fast national rating on Thursday. There were mitigating factors: The series aired out of pattern and the network had 24 hours to promote it after the ALCS baseball playoff series wrapped on Saturday in six games, allowing the network to slide in X Factor on Sunday, which had been left open for a potential seventh game. There was also the deciding baseball playoff Game 6 on TBS. On the flip side, X Factor last night had a stronger-than-normal lead-in from the afternoon football game overrun. Still, X Factor was the highest-rated entertainment program of the night.
UPDATED: There is no final-season bump for ABC’s Desperate Housewives. Last night’s episode of the veteran dramedy (2.7/6 in adults 18-49, 8.5 million viewers ) was down 10% in the demo from last week. It matched the series low in …
CBS easily won Sunday night with the two highest-rated programs of the night in adults 18-49: Big Brother (2.8/9, 7.8 million) at 8 PM, which was even with last week, and Same Name (1.6/4, 5.1 million) at 9 PM, which was …
Last week, the penultimate episodes of both ABC’s Brothers and Sisters and CBS’ The Amazing Race were impacted by the news of Osama bin Laden’s death. This week, one of them, Brothers and Sisters, was up in its season finale, …
CBS won the ratings race last night with the 46th Annual Academy of Country Music Awards (3.3/9 in adults 18-49, 13 million viewers), which up 3% from last year in adults 18-49, up 19% in the younger 18-34 demographic and …
A 17-minute NCAA overrun pushed the start of CBS’ primetime lineup, so the network’s ratings are approximate. From 7-8 PM, basketball and 60 Minutes averaged a 3.7/12 in adults 18-49. At 8 PM, 60 Minutes/The Amazing Race drew a 3.1/9. …
Once again, 3 of the 4 major networks, NBC, CBS and Fox, got a ratings boost from football on Sunday, and once again NBC easily topped the night with Sunday Night Football. SNF is wrapping its red-hot season in style, …
NBC’s hot football season continued with last night’s Eagles-Cowboys game. With a 16.5/25 overnight rating, the game delivered the best overnight rating in the five-year history of Sunday Night Football, tied with last fall’s Week 2 game between the Giants …
UPDATE 10 PM: NBC just released the overnight ratings for last night’s Sunday Night Football game between the Minnesota Vikings vs. Green Bay Packers. It scored a big 16.0/25 rating, the best for an October NFL primetime game in 12 years, since, coincidentally, another matchup between the Minnesota and Green …
We might have seen the last episode of Scoundrels on Sunday after ABC’s original scripted drama sunk to a 0.6 rating/2 rating in adults 18-49 at 9 PM last night, down 14% from last week. That was an all-time low for the show and matched the 0.6 18-49 rating fellow …
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