To say that food trucks are the new means of movie and TV marketing — well, that’s just an understatement. About three weeks ago, NBC Universal and Fox drove around their donut trucks tubthumping Brooklyn Nine-Nine during the Emmy ballot period and now Warner Bros. is getting in on the action rolling out its apple pie vehicles to promote the July 2 feature comedy Tammy. Starring Melissa McCarthy and directed by her Groundlings alum hubby Ben Falcone, who is making his debut behind the camera, Tammy centers around a foul-mouthed woman who after losing her job and husband, decides to road trip with her hard-drinking, just as foul grandma played by Susan Sarandon. The whole apple pie tie-in connects to a plot point where Tammy holds up her former employer TopperJacks, a fast food joint, and collects some crust. The trucks have made stops on Good Morning America and Chelsea Lately. Follow @wbpictures and #GimmeSomePies to find out where the trucks stop.
Melissa McCarthy channels her comedic star power into Tammy, the upcoming Warner Bros summer comedy about a woman (McCarthy) pushed over the edge when she’s fired from her fast food job, finds her husband cheating, and becomes a fugitive on the run with her grandma (Susan Sarandon) bound for Niagara Falls. The July 2 pic will test McCarthy’s comedy reign that started with Bridesmaids and continued with last year’s Identity Thief and The Heat, and also marks her first foray into feature scripting alongside husband Ben Falcone, who co-wrote and directs in his helming debut. Check out the first trailer:
EXCLUSIVE: The gang is back together! Mike & Molly star Melissa McCarthy, her husband, actor-writer Ben Falcone, and fellow actor Larry Dorf, have sold a third consecutive comedy project, this time at Fox. The untitled single-camera comedy, written/executive produced by Dorf and exec produced by McCarthy and Falcone, centers on two mismatched guys who become stepbrothers when their parents get married. Mike & Molly studio Warner Bros. TV, which was also behind the trio’s previous efforts, is producing. McCarthy, Falcone and Dorf sold their first comedy project in 2011 when the half-hour penned by Falcone and Dorf was picked up to pilot by CBS. The trio was back at CBS last year with another multi-camera comedy co-written by Falcone and Dorf. McCarthy and Falcone are repped by CAA and The Schiff Co.; Dorf is with Paradigm and Odenkirk Provissiero.
Jay Mohr and Ellen Woglom (Outlaw, Californication) have joined Josh Cooke as co-leads in TV Land’s multi-camera comedy pilot Brothers-In-Law, while Ben Falcone is set as the lead of TV Land’s other comedy pilot, the single-camera I’m Not Dead.
Written and executive produced by comedy veterans Bill Martin and Mike Schiff (3rd Rock From The Sun), who will serve as showrunners, Brothers-In-Law revolves around the family dynamic between a husband (Cooke) and the eccentric new boyfriend (Mohr) of his wife’s fraternal twin sister (Woglom), who have nothing in common but the sisters constantly force them to bond. Scott Stuber is executive producing the pilot, with Quan Phung producing. Actor-comedian Mohr, managed by Barry Katz, recently recurred on ABC’s Suburgatory. Woglom is with Paradigm and Sanders.Armstrong.Caserta.
I’m Not Dead Yet, from Ben Silverman’s Electus, marks TV Land’s first single-camera pilot. Written by Jon Sherman (Frasier) based on an Israeli format, it is about a man (Falcone) who finds out that he has a rare heart condition that could cause him to die at any moment and decides to finally start speaking his mind and live life to the fullest. Silverman is executive producing, with Electus’ Jimmy Fox co-executive producing. This past season, actor-writer Falcone starred and co-wrote a comedy pilot for CBS, which he co-produced alongside his wife, actress … Read More »
CBS has given a late pilot order to an untitled multi-camera comedy written by actors Larry Dorf and Ben Falcone and co-executive produced by Falcone’s wife, Mike & Molly star Melissa McCarthy. Falcone, originally not attached as an actor, will also star in the project, about a single 37-year-old man (Falcone) who loses everything he has in the real estate collapse and finds himself back home in the house he grew up in….with his parents. Warner Bros. TV is producing. The project was a last-minute spec buy by CBS made only 3 weeks ago. Falcone, who also had another comedy pilot script with McCarthy in contention at CBS this season, had a cameo in her blockbuster feature comedy Bridesmaids. This is the latest comedy pilot written/co-written by an actor this season where the actor is recruited to also star as part of the pilot order or shortly thereafter following recent acting deals for Josh Gad on NBC’s 1600 Penn and Mike O’Malley on Fox’s Prodigy Bully.